When an entrepreneur launches a business, a major focus is usually on developing a marketing strategy which will drive sales and allow the business to thrive. However, some entrepreneurs do not unders...
PowerPoint is that amazing and incredible tool that helps all of us create engaging and professional presentations. It’s also a tool we often see misused. Here are a few simple rules you can follow ne...
Ever wonder what your customer really wants to say to you? We have polled a few and put it in the form of a letter. Dear Business Owner, I'd like to do business with you, but lately you’ve made it d...
If you want to test whether or not your customers are engaged with you, answer the following questions: How do your customers talk about you? Do you know? Do they call to ask for your opinion or ex...
What's the tail? In 2004 Chris Andersen popularized the concept of the long tail distribution model for retailers. The idea hinges on growing a business by selling less of more. Amazon is a great ex...