by Jennifer Riley Simone, Marketing Services Specialist, AGCarmelAs we have been meeting with our print clients over the past few months, we have found most of them are very interested in integrating social media into their marketing campaigns. However, many find the prospect of learning a new technology daunting. There are many resources that cover the complexities of social media platforms, but few that explain the basics. Over the next few weeks, we will be posting a series of articles addres...
by Jennifer Riley Simone, Marketing Services Specialist, AGCarmel Are you sick of hearing about social media? Think it had nothing to do with your business? Give us two minutes of your time – it will be worth it. Have you really considered what social media actually is? It is the digital version of the most powerful sales tool out there – word-of-mouth-marketing. A.K.A. a consumer’s most trusted source of buying information. The reality is that today’s customers expect social media...