I’d like to take this moment and address an issue that is seriously affecting the health and well being of people across this great land of ours. Lazy thumbs. That’s right, I said lazy thumbs. Americans everywhere are being deprived of the ability to improve thumb health and increase their heart rate in frustration daily by a scourge called the QR code.
You’ve seen them everywhere: print ads, tv ads, product labels, on menus, on delivery vehicles, on plane tickets, even on business cards. No longer do I have the joy of not knowing which “Jim” is calling me.  No longer will I sigh in frustration trying to enter a url on my teeny-tiny keyboard.  No longer will I experience the adrenaline rush of racing to an engagement  because I forgot to put it in my calendar…
This month we will explore together the dangers of this terrible little sprite in depth. Join me in the fight against convenience and “user-friendly”!  Join me in the fight against “rich content”! Follow along as I show you many of the methods your competitors are using to encourage their customers to reach their content faster.
Be strong! Fight the good fight! And by all means, make sure your family only eats good healthy food for breakfast and not the “EASY TO PREPARE” and “DELICIOUS” breakfast casserole that can be found by scanning to the right.
A brief note from the editor-
The opinions of our marketing manager do not necessarily reflect the opinions of Alphagraphics. We do however recommend that you follow him this month for several reasons:
- He will be giving away a Kindle Fire at the end of the month to one lucky blog subscriber! Just make sure to leave a comment on each blog this month.
- He will be giving away two $50 Gift Certificates on Feb. 9th (just in time for Valentine’s Day)!
- He will be running two more mini-referral games by the end of the month!
If you have a smartphone but do not yet have a QR reader, we recommend the i-nigma or QR Reader app, both of which are available on the Apple and Android App markets. If you have not yet used one, simply download the app and open it up. With the application open, Â point your camera at the QR code. The app should auto focus and scan the QR automatically, revealing the content in your window.
Good Luck and don’t let John scare you away. He means well………bless his heart.
Feeling left out – I don’t have a smart phone! : P
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Well, just keep reading and we’ll cover the content and applications. That way, if and when you get one you’ll know what’s up!
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Love this! Our company has these on the back of our business cards. QR reader was one of the first apps I downloaded onto my iPhone.
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They will be a standard part of your OS within a year or two.
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I’ve always wondered what was the deal with these things! I might just have to try it now
!
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They serve as a bridge between the real world and your mobile device. It makes it easier to access the functions on your phone for digital content.
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The breakfast casserole recipe isn’t the usual bacon/sausage/egg/cheese blend. Nice change!
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We had some this morning and it was delicious!
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Breakfast casserole recipe looks great. Not the basic sausage/egg/cheese/bread casserole.
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LOL at the first code.
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I have registered. Our family loves my breakfast casserole I make
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Can you share a link?
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I personally love QR Codes and recommend them to all my customers! DON”T B LEFT BEHIND!
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It’s amazing the number of applications they have. I’m surprised that there isn’t a vCalendar one for every event poster we print! And folks, if you want one added (but forgot to give us one), the cost to have one set up for you is minimal- we only charge you for the time to create and test it!
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I love the breakfast recipe, first time I ever tried the codes…. think i will use them more often. Thanks love this site
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I love that a person can waste even MORE time at a site by checking out all the QR codes! Love the casserole…
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LOL. That really is the goal you know. Did you save the scavenger hunt event?
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Indeed I did! Will be looking forward to it!
BTW…thanks for all you do for Hope4Harper!
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QR Codes are great!
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Heck yes they are! Just don’t tell John that, he might start another diatribe. Scan the first one at the top and it will tell you a little about what’s going on.
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that recipe sure does look YUMMY! may have to try it this weekend!
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It is. We had a breakfast potluck at the shop this morning and it went fast.
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Love the QR codes I think they are really neat! Thank you for the breakfast casserole recipe, really needed that. I am responsible for bringing breakfast to our Sunday School class on Sunday now I have a new recipe to try out!
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It’s really simple to make and the reviews this morning were high.
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QR codes are cool! My husband first showed them to me a while back. Definitely going to try that recipe very soon. It looks and sounds delicious!!
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Well, by the end of the month, you’ll be able to one up him on how you can use ‘em.
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Very cool stuff!
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Thank you! Stay tuned and we’ll learn about how it works as the month goes on!
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love these!
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Welcome to the post and thank you! We get so tied into seeing them do one task we forget how much you can do with them.
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I put them on the back of our trucks and they work great!
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That’s a good spot for one. The beauty of them is that they can communicate just about anything to your user. How about we get you waterevent.mobi registered as a url and we can host whatever content you want. That way you can change what you say without having to recreate your qr code every time….
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recipe looks yummy!!
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It is.
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I am trying to convince my company to try these out right now on our busisness cards.
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I like QR codes my company is just starting to use them in print. I would like suggestions on how we can track the activity from them?
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Stephanie,
Thanks for your comment! Carla will drop you a line later today. We have solutions for just that issue.
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Love QR Codes! Tried to see the recipe, but page was unavailable.
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I AM going kicking and screaming into the 21st century..have not figured out these QR codes yet but there is still hope! LOL
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Actually, I’m going kicking and screaming too! Were you able to download the app to your phone?
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can’t wait to do my business cards and add a QR code to it!
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Which format? vCard or url redirect to a mobile web-site?
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Very excited about our new business cards with the QR code !!!!
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Have you decided where your taking them yet?
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I got QR Droid on my phone. Seems to work pretty well.
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Cool beans! the best one to use is the one that works for you.
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I like the QR codes. That’s pretty cool how it works. I will be starting my business soon, so this would be a good way to really help people remember who I am.
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They are but one piece of a larger puzzle. The big thing to remember is to keep the content mobile.
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I am feeling so old…all this new fangled technology is making my head hurt! Where is the good old fashion Aspirin? Now the upgrade from the knob TV to the remote control I totally agree with but beyond that…I’m at a loss!
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Love the first one…totally cracked me up. Didn’t understand the green one…supposed to be a scavenger hunt?? The recipe looks delicious and I can’t wait to try it out!
Trane has just begun to put QR codes on our literature so if a Trane dealer comes to your house and shows you a brochure, flip to the back and look for it.
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We love QR Codes. We are just hoping that more people will start to use them.
So we can track the effectiveness of them.
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I really like these! They’re so convenient!
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Saves time for your customers, gets more engagement.
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It is great but I don’t know if I am ready for all this or not.
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QR codes are beginning to be seen everywhere!!!
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There are so many different ways you can use the QR codes, I am going to have to talk to our team about ways to incorporate them in to our marketing Initiatives.
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<3 QR Codes!
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I feel left out like Becky!!! No Smart Phone here either!
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I’m finally climbing out of the dark ages and my first app was also QR reader – however word to the weary, it died after less than a month and will not read codes anymore on my droid3 – however there is a special QR droid app that has been working great!
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I was looking at smart phones at the AT&T store today. So glad I see your recommendations regarding Apple & Android apps for this.
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This is the neatest!
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LOL. We had fun making it.
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1) Don’t let them give you decaffinated garbage!
2) I Don’t have facebook so I can’t participate in your scavenger hunt!
3) no dice
4) Love the food recipes but I’m on a diet gosh darnit!
IMO.. the best way to utilize QR codes is on any flyers you leave.
I leave them on my real estate flyers… that way anybody who walks into one of the properties I have listed can just snap it.. save it and take it home to look later!
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The first one was very amusing. I think someone wanted a link to the recipe that didn’t have a QR reader… its http://ohmysugarhigh.com/cinnamon-french-toast-bake-from-pillsbury-recipe/. Looks very tasty, not to mention easy, and I plan on baking it for our next work pot luck.
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