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265 S. Main
Bountiful, Utah 84010
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VARIABLE DATA MAKES PRINTING PERSONAL

Variable data printing is the best way to reach your customers with branded messaging that tells them you know what they need. It’s also known as one-to-one marketing, targeted, or personalized printing. 

Variable data printing allows you to customize offers specifically to a customer’s likes or past purchase history. This strategy can dramatically increase response rates while reducing overall printing and mailing costs due to more targeted materials as opposed to traditional "shotgun" campaigns.

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Direct-mail pieces, invitations, promotional flyers, event promotions, or any other type of product will resonante more effectively with your customers when you use variable data printing.  It will also, ultimately generate more business for you. With variable data you can change up the words, the images, and colors in the same print run. Imagine the power your message will carry to your customer when you have crafted a personalized look and feel just for them.

 

Variable data printing is easy to do with the right list, the right layout, and the right partner to help you carry out your marketing plan. The AlphaGraphics marketing and printing professionals can guide you through the entire process and deliver top quality marketing materials. Your results will take off with variable data printing.

HOW DOES VARIABLE DATA PRINTING WORK?

  • Information from mailing lists or customer databases are matched to data fields in a marketing piece layout

  • Images can vary based on the customer

  • Printing then takes place on a record-by-record basis with a unique piece generated for each customer
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Ready to get started with your variable data printing project? Contact AlphaGraphics today!

VARIABLE DATA PRINTING IN BOUNTIFUL, UT

You want your business to succeed beyond your wildest dreams, but a lot of business owners tend to forget about one basic principle: You have to plan for success. Without the right game plan to fit your business’s needs, it doesn’t matter how good your idea is, because nobody will be able to find you.

The real trick is to get the right message in front of the right people. One of the best ways to do this is to let AlphaGraphics help you mail them at the right time.

MEASURABLE RESULTS

The results you get from this approach will be measurable. Whether you’re sending out coupons for goods or services or simply information and flyers, we can help you increase your reach by personalizing material with variable data printing and personalized landing page websites (PURLs). With each of these things working together, customers will be much more likely to see your message and take advantage of your offerings.

Our direct mail services can cover anything:

  • Postcards
  • Letters
  • Packaging
  • Promotional Products

Not only that, but we can even help you with purchasing a mailing list, printing your direct mail, addressing it and delivery to the post office. It used to be that you would have to go out on your own and find each of these services on your own. AlphaGraphics brings all of these services under one roof, so that you can come to us and take care of your direct mail marketing materials, all in one place.

 

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