BRANDING AND IDENTITY
WHAT OUR CUSTOMERS ARE SAYING
Great overall customer service and amazing level of follow up even when a particular rep was not available.
It’s been a wonderful experience for me! My Dreams of starting my very own Christian Greeting Card line have come true! The cards look beautiful! They have been absolutely patient, and from the beginning they saw my vision. It’s been a true blessing. Thank you so much
Melissa L. Charlotte NC
It has been a real pleasure working with AlphaGraphics. Leo is exceptionally helpful, timely with his responses and always helps us bring our pieces to life!
Danielle N. Charlotte NC
Class act as always!
Johannes R. Charlotte NC
Our orders are always very quickly tended to and the staff is very pleasant to work with. They do a great job!
Bill B. Charlotte NC
Thank you so much for your amazing work and great customer service! I really appreciate the quick turn around time and delivery to my home during this time!
Cheryl H. Charlotte NC
AlphaGraphics always does a fantastic job with their work. On the most recent order that we submitted, they went above and beyond by designing additional graphics and adjusting the layout of the signage to make it look more professional.
Anthony S. Charlotte NC
Christian and Joel are always prompt and professional. Thank you!
Stephanie V. Charlotte NC
Your company does a fantastic job with printing our menu and recently gave us 500 free take out menu out of your generosity which you didnt have to. We so very much appreciate having you as a partner in our restaurant business. Keep up the great work and thank you again for the community support.
Pun L. Charlotte NC
Always professional and always on time!
Tony B. Charlotte North Carolina
Danielle was great to work with! She was responsive, attentive, and a great communicator. We are very happy with our prints and install was smooth and timely.
Alexa O. Seattle WA
Great to work with and quick responses and turnaround on my order!
Emily T. Charlotte NC
Thank you for always doing a great job with our newsletter!
Rosemary K. Monroe NC
Everyone was very professional, polite, and friendly. The designs for my business cards and brochures were perfect. Can’t wait to have AlphaGraphics put my company logo and some small details on my vehicle.
Scott B. Charlotte NC
Everyone I dealt with at AG was very responsive and helpful. I needed a rush job and you made the process very easy and stress free.
Process to order services with Alphagraphics was simple and quick.
Beth B. Charlotte NC
Very helpful! Always on time.
Nicole D. Glen Allen VA
Only place I go to in Charlotte for business cards-- prices, turn around time, quality and customer service are all great. Thanks again!
Alyssa G. Charlotte NC
Leo was very helpful. Knew exactly what products I needed and processed the order quickly.
Margaret K. Huntersville NC
Excellent. We have used the Monroe Rd. location for 20 plus years.
Bonnie H. Charlotte NC
Josh very nice to work with. Just so far, we have already seen 10 new customers bringing in their postcard/coupons. Thank you.
Mallory R. Charlotte NC
Christian is an absolute joy to work with. He took my idea, and turned it into a graphic they was far beyond my expectations. He was friendly, knowledgeable, and didn’t mind answering about 1000 questions from me.... I will definitely be back for future projects.
Brenda V. Hope Mills NC
I have always been satisfied with my orders and the prompt service.
Sarah B. Gastonia NC
The company has been working with AlphaGraphics for quite some time and we love how great their work is and how quickly it is delivered!
Tatiana V. Charlotte NC
You all handle everything we throw at you so well. We love working with you all and Danielle is so amazing! We couldn't be happier with the quality, speed and kindness of your service!
Morgan B. Charlotte NC
It was very helpful and professional. We made a lot of amendments to the order, but they were accommodating for everything.
Elizabeth P. Rock Hill SC
I really appreciated how quickly both Christian and Joel responded to my emails, and how helpful they were in explaining the process. We were very pleased with the final product
Elisabeth H. Matthews NC
AlphaGraphics South Charlotte is an absolute pleasure to work with!
Michele K. Charlotte NC
Danielle was professional and responsive. She made my business card order super easy. Looking forward to working together again on future projects!
Nick N. Charlotte NC
Leo and his team have gone above and beyond. I could not be more satisfied
Andre P. Charlotte NC
Very easy to work with. Quality of their work is excellent!
Leo F. Charlotte NC
Rich Schepler is an outstanding business owner who is constantly helping me and our church with all of our printing needs. He is positive, kind, and helpful!
Mark G. Charlotte NC
Very easy experience and quality job!
Chris S. Huntersville NC
Rich and his staff have earned my trust and confidence. I know when I work with them I'm going to end up with a product I'm pleased with. Their experience and knowledge have also resulted in implementing some things to make my original idea or concept better.
Dennis M. Matthews NC
Fast, professional service with a smile!
Andrea N. Matthews North Carolina
Professional, kind and curteous!
Michael G. Fort Mill SC
It is a pleasure to work with Leo McDonald and his group. Very customer service oriented.
Mike D. Charlotte NC
The customer experience has been great from my initial meeting-current. I have made suggestions and Rich has done an excellent job to improvise and help my vision of the journal turn into a reality.
Destiny A. Charlotte NC
Excellent service and excellent quality of the final product.
Very prompt and responsive
Jeanne B. Charlotte NC
worked with Josh who was very knowledgeable and helpful. My Xmas cards turned out very well.
Roger C. Matthews NC
Competent; Professional; High quality graphics; Timely service; and fair priced.
Lloyd F. Weddington NC
Rich and his team are customer-focused and are very responsive. They are a pleasure to work with.
Jack S. Cornelius NC
I greatly value working with the Alphagraphics team; Danielle has been absolutely wonderful from the very start. Thank you!
Jessica M. Charlotte NC
Quick Turn Around and very Easy to work with! Thank you!
Gina R. Waxhaw NC
The level of customer service demonstrated by this company's employees was outstanding. They kept me "in the loop" and sought my feedback throughout the entire ordering process. The feedback received from individuals who have seen the "finished products" have been very favorable!
Tim H. Groton NY
This is my third year printing my calendar with AlphaGraphics South Charlotte and it’s been a fantastic experience everytime!
The AG team is AH-MAZE-ING. They work with us on pricing, on rushing items, etc. Always so flexible and willing to work the extra mile for their customers.
Nubia H. Charlotte NC
A CONSISTENT BRAND MESSAGE IS KEY TO YOUR BUSINESS
What is your brand identity? Do you know? If you’re not sure what the definition of your brand is, your customers aren’t either. A clear, consistent brand identity sets your business apart — and is critical to longevity in the marketplace.
Brand recognition isn’t created overnight; it’s built through dedicated, purposeful action and consistent messaging. In other words, it’s built on a foundation of solid branding. Your target audience need to associate your brand with feelings of trust, reliability, and long-term success.
At AlphaGraphics, our team of marketing professionals can help you develop and convey strong brand messaging that tell customers who you are—so they want to do business with you.
OUR BRANDING AND IDENTITY SERVICES INCLUDE:
- Logo consultation and design
- Website design and development
- Email marketing
- Sales and marketing collateral
- Brochures, posters, and banners
- Promotional products
- Letterhead, envelopes and business cards
By creating a comprehensive branding plan, you’ll help potential customers get to know your business and what you stand for. Soon, they’ll look to you as their solution provider.
FIVE ELEMENTS OF YOUR BRAND IDENTITY
BRAND PROMISE. What customers get when they buy from you, and the feelings they experience when they use your offerings. Every interaction must reflect your brand promise.
BRAND POSITION. Your brand’s unique value, and what sets you apart from the competition. Questions to answer: What does your organization do, why, and for who?
BRAND PERSONALITY. Like a person, consumers judge your brand by its unique characteristics and traits.
BRAND STORY. Illustrates your history as a business, which defines you. Inviting customers into your confidence helps build relationships. It also highlights your products and services.
BRAND ASSOCIATIONS. Brand associations are the tangible bits and pieces that make up your brand image. Your logo, colors and fonts, taglines, and design should all support your brand promise and position—and work together as one cohesive whole.
Now you’ve positioned yourself as an industry expert, and customers will want to seek out more of the positive experiences they associate with your brand. From that platform, you’ll have the economic leverage to successfully market new products and services and update existing ones. And your enthusiastic clients will want to send their friends to your business, too.
Want to learn more? Contact AlphaGraphics today and we’ll show you how to increase profitability by investing in your brand.