DIRECT MAIL
WHAT OUR CUSTOMERS ARE SAYING
DIRECT MAIL IN A DIGITAL WORLD
When used effectively, direct mail is an integral marketing tactic for connecting with your customers and building brand awareness.
The key to achieving direct mail success, in a rapidly digitizing world is a multi-channel approach - so you can make the most of your marketing dollars.
INTEGRATED MARKETING STRATEGY
The AlphaGraphics marketing team can help you develop a direct mail campaign that integrates your direct mail materials with an online component that drives fantastic responses and immediate results. Incorporating personalized URL (PURL) landing pages, QR codes, social media, and email marketing can create a multi-faceted customer outreach strategy which will supercharge your direct mail results.
HOW TO MAKE DIRECT MAIL MARKETING WORK FOR YOU:
- Use the persuasive power of print with personalized mailers
- Engage customers across multiple channels
- Make your direct mail campaign trackable
- Provide measurable results
- Dramatically improves response rates
WHAT IS DIRECT MAIL?
Direct mail is a marketing strategy that uses a mail service to deliver a custom promotional printed piece to a carefully selected target audience.
DIRECT MAIL MARKETING MATERIALS INCLUDE:
- Brochures
- Catalogs
- Postcards
- Newsletters
- Dimensional mailers
- Flyers
Are you ready to start getting the attention you deserve? AlphaGraphics has helped thousands of companies with their direct mail efforts. When you partner with us, you are getting expert assitance from industry professionals.
DIRECT MAIL MARKETING IN CHARLOTTE, NC
As media’s influence on our culture continues to grow, many companies think all of their marketing strategies need to be focused on this medium.
That is not necessarily the case. While this is certainly an effective tool for many companies, it is not the only tool where you can find success. A quiet but successful leader in the marketing industry is direct mail marketing.
In order to pull direct mail marketing off effectively, you need to work with a company that has knowledge and experience in that area. AlphaGraphics Charlotte is just that company. Not only can we help you target your audience with the right product and message, but we can also make sure your piece is mailed at the right time and that you’ve created a piece that can help you measure your results over time.
PERSONALIZE FOR YOUR CUSTOMERS
Whatever type of campaign you are looking to start, we can help you make it happen. We can provide you with all the services you need for each step in the process. We can personalize your mail and include variable data that is unique to every customer. We can integrate cross-media campaigns. We can assist you in purchasing a mailing list, print, address, and deliver your piece to the post office.
EVERY DOOR DIRECT MAIL PROGRAM
While direct mail is an effective marketing tool, it can add up in cost. At AlphaGraphics, we want to make sure we offer options to our customers, including options for utilizing direct mail at a lower cost. That is why we’ve become experts in the post office’s EDDM program or Every Door Direct Mail. EDDM allows you to target the exact mail delivery routes you want to mail, while saving money on postage. If this is something of interest to you, AlphaGraphics can answer all of your EDDM questions.
If you want a successful direct mail marketing campaign, call AlphaGraphics Charlotte today. We will give you the results you need at a cost you can afford.