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444 N. Michigan, Suite 1200
Chicago, Illinois 60611
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CONNECT WITH YOUR CUSTOMERS USING EMAIL MARKETING

Email marketing is an inexpensive way to nurture current and potential customer relationships. But with so many messages exchanged daily, how can you get your message across?

Your customers, just like you, are looking for value. Are your emails meeting the needs of your subscribers? A successful email marketing campaign should provide recipients with personal, meaningful content that builds trust in your brand.

By meeting a need - whether by inspiring, teaching or offering discounts - you’re fostering relationships with customers and enticing them to do business with you.

EMAIL MARKETING CAMPAIGN SERVICES

  • Template design and coding
  • Concise copywriting
  • Targeted lists
  • Reporting and tracking
  • Cross-media marketing
  • Personalized URLs
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COMMON QUESTIONS

WHAT IS EMAIL MARKETING?

Sent via an email program, your message can be the first thing your customers see in their in-box. Email marketing is a great way to promote events, special deals, and provide valuable content. This may include newsletters, specials, updates, press releases, and surveys. 

HOW WILL IT HELP MY BUSINESS?

Email marketing enables you to reach more customers in less time, driving sales, and improving brand awareness. Like all marketing tactics, it is most effective when used as part of an integrated plan that includes a variety of strategies.

WHICH SERVICES WORK WELL WITH EMAIL MARKETING?

  • Social media
  • Whitepapers
  • ePublications
  • Direct marketing
  • Variable maps

TIPS TO INCREASE CLICK-THROUGH RATES

HAVE A VOICE. Write in a conversational, respectful voice, like a friend

PERSONALIZE. Incorporate personalization via variable data

ADD VALUE. Promise something your subscribers want

STAY ON TOPIC. Keep your emails lean and to-the-point

TROUBLESHOOT. Tell them how you’ll help them avoid or solve a problem

REWARD. Reward recipients for reading—offer tips or incentives

Let us help you get measurable results! Call or email the marketing experts at AlphaGraphics today to get started.

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EMAIL MARKETING IN CHICAGO, IL

Over the past decade, many companies have transitioned a good majority, if not all, of their marketing efforts to online sources, and with great success! Not only is marketing effort online better for the bottom line, due to decreased material cost and more, but it’s also hitting consumers where they are spending a good portion of their time. It’s reported that 65% of people spend more time on their computer than with their spouse! A well-strategized online marketing campaign seeks to reach those consumers in the midst of their day to day activity. Email marketing is one huge way to get in on the action!

 

Whether to advertise an event, an upcoming promotion, or to send press releases, newsletters surveys, and news updates email marketing is the perfect tool. Though many people know how to send emails, very few know how to plan an effective email marketing strategy. With basically every industry including, education, non-profit, commercial, real estate, and more, we have implemented powerful and effective email campaigns that reach the target audience and work within the demands of a budget. At AlphaGraphics Chicago North, we believe in the power of email marketing and we would like to partner with you to unleash the marketing potential that email marketing holds for you.

 

Our Email Services:

  • Template Design
  • Coding
  • Copywriting and Content Creation
  • List Acquistion
  • Personalized URL's

 

Direct and Targeted Aproach

Drawing from our years of experience with direct marketing, we have transitioned into a leading source for email marketing in the Chicago area. Our history sets us apart and our methods for the future produce results. We do this by focusing on these crucial aspects of an email campaign:

 

  • Targeting the right consumers
  • Carefully catered content for each individual recipient
  • Multi-touch marketing philosophy
  • List and database management
  • Focus on results
  • Tracking and reporting tools

 

Just One Piece of the Pie

Though some businesses have been successful using email as their only marketing stream, we recommend our clients think of email as just a slice of the pie. It’s said that it takes 7 “touches” from a consumer before they make a purchasing action. Using email in tandem with the rest of the marketing services offered by AlphaGraphics Chicago North, ensures that your consumers get those much needed touches to make a purchase. Having all of those services provided under one roof is just an added bonus.

 

Results

With over 20 years of experience as the print and marketing provider for Chicago businesses like yours AlphaGraphics is ready to take on the challenge of making a target email marketing campaign that’s right for you! Get in touch today to see how email marketing from AlphaGraphics Chicago North can Increase your reach!

 

 

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