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192 Sudbury Road
Concord, Massachusetts 01742
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Whether you're developing a brand from scratch, or building on your established identity, our marketing experts are here to help. Make a lasting impression on your customers, and build your brand today. Visit our marketing team at AlphaGraphics in Concord, MA, call our store at (978)369-1991, or request a free quote online. 

 

A CONSISTENT BRAND MESSAGE IS KEY TO YOUR BUSINESS

What is your brand identity? Do you know? If you’re not sure what the definition of your brand is, your customers aren’t either. A clear, consistent brand identity sets your business apart — and is critical to longevity in the marketplace.

 

Brand recognition isn’t created overnight; it’s built through dedicated, purposeful action and consistent messaging. In other words, it’s built on a foundation of solid branding. Your target audience need to associate your brand with feelings of trust, reliability, and long-term success.

 Branding & Identity

At AlphaGraphics, our team of marketing professionals can help you develop and convey strong brand messaging that tell customers who you are—so they want to do business with you.

 

OUR BRANDING AND IDENTITY SERVICES INCLUDE:

  • Logo consultation and design
  • Website design and development
  • Email marketing
  • Sales and marketing collateral
  • Brochures, posters, and banners
  • Promotional products
  • Letterhead, envelopes and business cards
     

By creating a comprehensive branding plan, you’ll help potential customers get to know your business and what you stand for. Soon, they’ll look to you as their solution provider.

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FIVE ELEMENTS OF YOUR BRAND IDENTITY

BRAND PROMISE. What customers get when they buy from you, and the feelings they experience when they use your offerings. Every interaction must reflect your brand promise. 

BRAND POSITION. Your brand’s unique value, and what sets you apart from the competition. Questions to answer: What does your organization do, why, and for who?

BRAND PERSONALITY. Like a person, consumers judge your brand by its unique characteristics and traits.

BRAND STORY. Illustrates your history as a business, which defines you. Inviting customers into your confidence helps build relationships. It also highlights your products and services. 

BRAND ASSOCIATIONS. Brand associations are the tangible bits and pieces that make up your brand image. Your logo, colors and fonts, taglines, and design should all support your brand promise and position—and work together as one cohesive whole.

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Now you’ve positioned yourself as an industry expert, and customers will want to seek out more of the positive experiences they associate with your brand. From that platform, you’ll have the economic leverage to successfully market new products and services and update existing ones. And your enthusiastic clients will want to send their friends to your business, too.

Want to learn more? Contact AlphaGraphics today and we’ll show you how to increase profitability by investing in your brand.

BRANDING IDENTITY MARKETING IN CONCORD, MA

It has been said that your marketing is what you say about yourself, but your brand is what others say about you. Establishing a reputable brand that sticks in the minds of customers takes consistent effort. If you don’t have a firm understanding of your brand identity, then there is little chance that others will. At AlphaGraphics, we provide branding identity marketing to help you develop a recognizable brand that matches your company’s unique personality. 

With consistent effort and marketing, this brand can become a pillar of the way potential customers come to know you. At AlphaGraphics in Concord, our trained professionals have years of experience with branding identity marketing. You can trust us to help you develop something you can be proud of.

COMPREHENSIVE BRANDING SERVICES

Our experts will walk you through every phase of developing a brand, from developing your original ideas to creating individual marketing pieces and promotion strategies. By integrating every marketing element into a comprehensive branding strategy, we ensure that all of your marketing efforts work together to reinforce a single clear message. To that end, we offer the following as part of our branding identity marketing services:

  • Graphic design services, including logo design
  • Website development and social media marketing
  • Email marketing
  • Brochures, posters, and banners design and printing
  • Custom promotional products

QUALITY YOU CAN TRUST

With all of our services, we strive to uphold a commitment to prompt, professional, high-quality service. With our branding identity marketing, we make sure every element of your marketing mix, from your website to your brochures, reflects that same quality and professionalism.

To see how we can help you with your branding identity marketing, call AlphaGraphics in Concord, MA at (978) 369-1991 or request a free quote here.

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