BRANDING AND IDENTITY
WHAT OUR CUSTOMERS ARE SAYING
Delivered exactly what we needed, under budget, and in what others considered a rush turn-around! Staff was so helpful and friendly. Service was very personalized. Listened to our requirements and helped us make informed decisions. Stayed in communication until the job was delivered. I highly recommend AlphaGraphics Lake Norman.
Terri B.
I am new to the area without a network of GoTo people. The AlphaGraphics Lake Norman Team came to my rescue on more than one occasion. They are easy to work with and great at providing suggestions. They made me feel like I was their most important customer. I'm so glad I have them in my corner.
Debby B. Ft. Mills SC
As a fellow small business owner I struggle and am always on guard when I'm a consumer because I expect to be treated the same way my customers are treated. It doesn't often happen however the AlphaGraphics team always seems to make me feel at ease. Thank you!!!!
Michelle T. Denver NC
It was done quickly and accurately
Tim A. Huntersville NC
Your office does a great job with last minute requests.
Kent L. Charlotte NC
These guys always go above and beyond.
Ben B. Denver NC
Wholly satisfied with both quality of work and professionalism of staff. They are timely and responsive to all requests. Rush jobs seem to be their specialty. Alpha's contributions to charity efforts in our community are without peer. Keep up the good work!
Jim D.
Michele, Mike, Liz, and Jamie have been very responsive to our needs as we have added an increasing number of printer paper and vinyl products to our business and product lines.
Brad M. Cornelius NC
The alphagraphics staff is always highly responsive, supportive and professional. I know I can count on them to help my company make a great impression.
Susan B. Denver NC
Fabulous experience. Faster than I could have I hoped for, priced right and excellent work.
Christine S. Cornelius NC
I always receive prompt, courteous service from AlphaGraphics.
Mary S. Cornelius NC
Always accommodating and great work!
Stacey H. Mooresville NC
Fast, accurate service and great final product!!
Taylor M. Cornelius NC
Everyone in the office is very courteous and professional.
Fran S. Mt. Holly NC
Timely responses and delivery of product.
Paul L. Davidson NC
The entire AlphaGraphics team was great! Our company didn't know exactly what we wanted, but AlphaGraphics provided helpful suggestions, a final design, and was extremely patient with us throughout the entire process. We've used AlphaGraphics several times before and we will continue to be repeat customers!
Josh W. Huntersville NC
The Alphagraphics team is always helpful and quickly gets my orders done.
Amy C. Charlotte NC
The staff was very helpful and got everything done quickly. Everything turned out great.
Kari-Ann P. Davidson NC
Wonderful. Staff went above and beyond to meet my really quick turnaround time, and even stayed open past the usual time to allow me to pick up same day.
Donna C.
Extremely Proficient and fantastic results
Perry B. Denver NC
Responsive, fast and professional! Highly recommend AG!!!
John A. Kannapolis NC
I have always been impressed with the service I receive from Alphagraphics. Responses are timely to any questions I might have and delivery is prompt.
Mary S. Cornelius NC
Ordering and entire process was effortless. Just the way I like it. I would highly recommend Alphagraphics.
Mike M. Huntersville NC
It has been a pleasure working with your company.
Andy H.
This was a rush job and your company came through without any issues.
Natalie M. Cornelius NC
Mike and Michelle have been great to work with. They have looked at our unique applications, providing recommendations for materials as well as excellent fulfillment support. We plan to send more work their way as soon as the orders come in.
Brad M. Cornelius NC
The office is very helpful.
Kent L. Charlotte NC
Responsive, fast, provided exactly what I requested and just very nice people to deal with!!!
Jerry L. Huntersville NC
On time, everytine!
Paul L. Davidson NC
Extremely friendly, GREAT quality and an affordable price. We love doing business with Alpha Graphics!
Lexi C.
Appreciate the quicker than promised turnaround!
Joyce E. Cornelius NC
AlphaGraphics always does a great job meeting the COA's printing needs!!! Thanks for the exceptional service!
Anna R. Statesville NC
Great products and extremely helpful service!! Deliver products to your company in less than a week from order.
Riley K. Mooresville NC
Always fast service... very pleasant to work with! Quality products!!
Cindy R. Mooresville NC
Everyone has been great and very helpful! There is never a delay in getting our printing needs taken care of.
Beth D. Cornelius NC
I ordered registration numbers for my boat. They were done promptly and I was given good instruction on applying them. That process was very easy and they look great!
David E.
Thank you Alpha Graphics for your fast turn around and excellent printing products. We appreciate you being around the corner and get response quickly.
Debbie B. Huntersville NC
Alpha Graphics Lake Norman has a wonderful staff is always willing to help with your needs. I like the fact that if you make an error, and they notice it they will let you know. I have no complaints regarding turnaround time.
Trish W. Huntersville NC
I am taking over ordering business cards and such from a person who has left the company. Liz and Michelle were very helpful when I didn't know the procedure for ordering products. I can't tell you how much that is appreciated!
Amy C. Charlotte NC
You guys were quick and great to work with!
Josh W. Huntersville NC
Friendly, great with revisions, quick service, wonderful dealing with them and very professional!
Jackie L. Charlotte NC
The crew at Alphagraphics are always on point! I brought in a rush print job and they did an awesome job getting it turned around fast and the final product looked great!
Pat M. Huntersville NC
Fast turnaround, and always amazing quality!
Ashley W. Charlotte NC
Everyone at AlphaGraphics Lake Norman is great. not only do you guys get stuff done insanely fast when we need it, but you're extremely friendly as well. Thanks for everything!
Austin M. Huntersville NC
Each time I come into Alpha graphics the team is always so friendly and really works with me to ensure I am happy and satisfied with our discussion and needs for my work.
Kerry R. Cornelius NC
The staff is very helpful, and the quality of work is superior. Will use them often!
Donna L. Davidson NC
Quick turnaround and as expected.
Jeremy F. Cornelius NC
Orders are always correct and with Michelle's help, much better than what I wanted. Keep up the good work.
Jim K. Davidson NC
I appreciate their willingness to print last minute items quickly!
Sarah B. Davidson NC
I appreciated the timely and courteous communication on both the front and back ends. Also, prices were fair and installations were completed as promised!
Deborah W. Charlotte NC
A CONSISTENT BRAND MESSAGE IS KEY TO YOUR BUSINESS
What is your brand identity? Do you know? If you’re not sure what the definition of your brand is, your customers aren’t either. A clear, consistent brand identity sets your business apart — and is critical to longevity in the marketplace.
Brand recognition isn’t created overnight; it’s built through dedicated, purposeful action and consistent messaging. In other words, it’s built on a foundation of solid branding. Your target audience need to associate your brand with feelings of trust, reliability, and long-term success.
At AlphaGraphics, our team of marketing professionals can help you develop and convey strong brand messaging that tell customers who you are—so they want to do business with you.
OUR BRANDING AND IDENTITY SERVICES INCLUDE:
- Logo consultation and design
- Website design and development
- Email marketing
- Sales and marketing collateral
- Brochures, posters, and banners
- Promotional products
- Letterhead, envelopes and business cards
By creating a comprehensive branding plan, you’ll help potential customers get to know your business and what you stand for. Soon, they’ll look to you as their solution provider.
FIVE ELEMENTS OF YOUR BRAND IDENTITY
BRAND PROMISE. What customers get when they buy from you, and the feelings they experience when they use your offerings. Every interaction must reflect your brand promise.
BRAND POSITION. Your brand’s unique value, and what sets you apart from the competition. Questions to answer: What does your organization do, why, and for who?
BRAND PERSONALITY. Like a person, consumers judge your brand by its unique characteristics and traits.
BRAND STORY. Illustrates your history as a business, which defines you. Inviting customers into your confidence helps build relationships. It also highlights your products and services.
BRAND ASSOCIATIONS. Brand associations are the tangible bits and pieces that make up your brand image. Your logo, colors and fonts, taglines, and design should all support your brand promise and position—and work together as one cohesive whole.
Now you’ve positioned yourself as an industry expert, and customers will want to seek out more of the positive experiences they associate with your brand. From that platform, you’ll have the economic leverage to successfully market new products and services and update existing ones. And your enthusiastic clients will want to send their friends to your business, too.
Want to learn more? Contact AlphaGraphics today and we’ll show you how to increase profitability by investing in your brand.