BRANDING AND IDENTITY
WHAT OUR CUSTOMERS ARE SAYING
I reached out to Alphagraphics after a poor experience with another local printing company. Dealing with Alphagraphics was a complete 180 - they were attentive, helpful and patiently worked with me to ensure that I was satisfied with the proof and the final product. Alphagraphics certainly exemplifies what a good business providing excellent customer service should be!
Love this company. I wasn't expecting this order to be delivered. It was a wonderful surprise to see it walk through the door. One less thing on my list for that day!
Great experience as always !
Great response to finding the lost graphic files and working with me to find colors for the new printers. Great print job.
Although we don't have the need to use Alphagraphics very often we are always greatly pleased with the work that we do get done. The staff is very friendly and knowledgeable.
GREAT SERVICE AND PRODUCT.
Excellent to work with. Very understanding and rolls with changes.
Sharla is WONDERFUL! She makes our reordering process next to nothing - call her and it's DONE!
April is fabulous!! She is always on top of all of our orders & even reminds me to approve our inventory sheets, when I should know to do it! If I have a question about any marketing piece I just shoot her an email and ask who do I need to ask for a PO. April rocks!
Highest quality service & product.
I continue to be more than satisfied with the help you provided in printing the directory for my Sunday School Class at Fort Worth United Methodist Church. Kari Daelke has especially been a big help with all my printing jobs over the years. And members of the class always look forward to receiving a new class directory every year. Thanks again.
Mehul was able to help me meet a VERY tight deadline and when i was not satisfied with the quality of a few prints (which were completely my fault--I submitted terrible images) he quickly jumped in and printed the substituted prints with better quality images I found for my project.
Shilpa is great to work with.
Always ready to help and our orders get here in a timely manner.
The quality of work is always spot on.. You are very accommodating when something is an unforeseen rush job.
Sharla went above and beyond to help get my Christmas cards to me and the quality was exceptional. Thanks again!
Web site ordering was easy and your agent responded to all my questions quickly!
Quick response time and great quality service & products
Great service !
At first, envelopes were delivered. We had ordered stationary. That issue was quick resolved and the envelopes are being held for when we need them.
Elena is top notch in customer service.
Quality service, always on schedule, very dependable. Jim T Pro Challenge Inc
That girl Sharla was outstanding, she really did a great job and deserves a raise, a big one!!!!!!
The person I spoke with on the phone was very helpful. Sorry I do not remember her name.
We enjoy working with you. It has been a real pleasure.
The team at AlphaGraphics went above and beyond to get our surgery guides printed with a very fast turnaround time. They are always attentive to detail and have caught errors in our materials before they went to print.
Sharla always does an excellent job in supplying our needs!
Competitive pricing. Efficient and friendly service. Products look great and are delivered on time. What more can you ask for?
Working with Shilpa is a positive experience. She is helpful and quick to supply my order in a timely manner.
We have always appreciated the great service and printing needs.
Everyone is always very responsive, efficient and informative. When I order business cards for a new hire, it is so simple. I never have to worry about anything.
Very professional staff! Sharla Trueblood help me with a new business card look/feel for the company.
Very efficient, prompt service & outstanding quality of work. Been a customer for years.
A great group of folks!
I was impressed by the prompt turn-around and professionalism of staff. Quality of the final product was outstanding!
I have had a wonderful experience so far. Service is very efficient and timely. Designers do a great job executing the orders and understanding and working with the needs of the customers. All the staff I have worked with are courteous and professional.
Great experience with new company.
Randy, Sharla, and Hernan all do an amazing job. Very responsive and accommodating. Even when I present them with a last-minute request, I can always trust them to get the job done.
Always a pleasure to work with AlphaGraphics.
Keep up the great Service. THANK you.
Most of all I appreciate the relationship that we have with Alpha. I like the fact that I'm known by my name, it's just good business.
Great team. Fast, reliable, and always friendly. Thank you Sharla for taking care of our account.
Everything was wonderful. Randy at the local office in Dallas was great. He worked with me in the design phase as well as making sure everything went well with installation.
Very friendly staff!! quick turnaround!! available when you need it!!
Sharla and Randy are always helpful and respond quickly to all requests and inquiries.
Alpha Graphics always gives us great service.
This is by far my favorite print shop to work with! So easy, so helpful and always, always so nice!
I went in very last minute & clueless as to what I wanted but certain of what I didn't want for my daughters graduation announcements. They were very helpful, creative and I loved them.
Randy and Sharla are first rate, always provide top quality.
A CONSISTENT BRAND MESSAGE IS KEY TO YOUR BUSINESS
What is your brand identity? Do you know? If you’re not sure what the definition of your brand is, your customers aren’t either. A clear, consistent brand identity sets your business apart — and is critical to longevity in the marketplace.
Brand recognition isn’t created overnight; it’s built through dedicated, purposeful action and consistent messaging. In other words, it’s built on a foundation of solid branding. Your target audience need to associate your brand with feelings of trust, reliability, and long-term success.
At AlphaGraphics, our team of marketing professionals can help you develop and convey strong brand messaging that tell customers who you are—so they want to do business with you.
OUR BRANDING AND IDENTITY SERVICES INCLUDE:
- Logo consultation and design
- Website design and development
- Email marketing
- Sales and marketing collateral
- Brochures, posters, and banners
- Promotional products
- Letterhead, envelopes and business cards
By creating a comprehensive branding plan, you’ll help potential customers get to know your business and what you stand for. Soon, they’ll look to you as their solution provider.
FIVE ELEMENTS OF YOUR BRAND IDENTITY
BRAND PROMISE. What customers get when they buy from you, and the feelings they experience when they use your offerings. Every interaction must reflect your brand promise.
BRAND POSITION. Your brand’s unique value, and what sets you apart from the competition. Questions to answer: What does your organization do, why, and for who?
BRAND PERSONALITY. Like a person, consumers judge your brand by its unique characteristics and traits.
BRAND STORY. Illustrates your history as a business, which defines you. Inviting customers into your confidence helps build relationships. It also highlights your products and services.
BRAND ASSOCIATIONS. Brand associations are the tangible bits and pieces that make up your brand image. Your logo, colors and fonts, taglines, and design should all support your brand promise and position—and work together as one cohesive whole.
Now you’ve positioned yourself as an industry expert, and customers will want to seek out more of the positive experiences they associate with your brand. From that platform, you’ll have the economic leverage to successfully market new products and services and update existing ones. And your enthusiastic clients will want to send their friends to your business, too.
Want to learn more? Contact AlphaGraphics today and we’ll show you how to increase profitability by investing in your brand.
BUSINESS BRANDING IN DALLAS, TX
When you need better business branding, come to AlphaGraphics in Dallas and let us help! Our skilled staff knows what it takes to create an effective marketing campaign that will help your business not only succeed, but thrive! We’re ready and waiting to help, so come in for a free brand-planning consultation today!
CREATING A BRAND IDENTITY
At AlphaGraphics, we understand the pressures of small business marketing and all the stresses that accompany it. Our marketing experts are here to guide you and alleviate some of that stress! We’ll start by creating a brand identity that represents you and your business, so just let us know what you’re hoping to accomplish and we’ll get you there! Some great places to start when it comes to better business branding include:
- New website design
- Mobile website optimization
- Search engine optimization (SEO)
- Local listings optimization
- Paid search advertising/SEM (Pay-Per-Click)
- Social media strategies
- Printing and promotional services
- Customer retention
- Online videos
- And more!
Our experienced marketing professionals really are experts when it comes to business branding. We make it a priority to keep current with all the latest styles and trends, ensuring your marketing campaign will be up-to-date and well received, and we’ll discuss every option of branding with you until we find the right fit!a
SERVICE YOU CAN COUNT ON
When you need help growing your business, you know you can count on us! As a locally owned small business, it’s our goal to help you succeed and provide service to our community. No matter what you need, we can help!
Give us a call at (972) 241-5686 for more information, or click here for a free quote request.