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2035 Royal Lane
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Dallas, Texas 75229
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VARIABLE MAPS SHOW CUSTOMERS THE ROUTE TO YOUR FRONT DOOR

Show them the way! Variable mapping is an innovative marketing method for printing custom maps to your company's location on direct mail pieces.

Few marketing companies have the resources to provide this unique technology. Luckily for you, AlphaGraphics can help you incorporate variable maps into your cross-media marketing, making it a cinch for customers to find and do business with you. Ready to start connecting with your audience in a whole new way?

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WHEN YOU WORK WITH US, YOU CAN:

  • Generate a customer list based on your specific criteria
  • Map each address and provide personalized directions for each recipient
  • Design a cross-media approach that includes PURLs, QR codes, and social media marketing
  • Pique customers’ interest and increase traffic to your business
  • Refine campaign efforts to boost your ROI
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HOW DOES VARIABLE MAPPING WORK?

  • Variable mapping uses information from mailing list databases to generate custom maps for direct mail recipients.

  • Once generated, the maps are printed as a variable image on each piece.

  • This provides recipients another method for connecting with you—and makes you top-of-mind the next time they need your product or service.
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Not only are these maps helpful for your potential customers, but they also show people that you really care about them and their business. By providing them with custom directions made specifically for them, your direct mail campaign will be personal, precise and interactive. That spells results!

Ready to get started with your variable maps campaign? Contact the professionals at AlphaGraphics today.

VARIABLE MAPS IN DALLAS STEMMONS CORRIDOR, TX

When you want to reach your target base, what do you do? Variable Maps are personalized maps with driving directions from your target customer to your business printed on direct mail pieces allowing customers to easily locate your business. Through variable maps and direct mail marketing you can increase foot traffic to your business. Not only can you attract new customers but advertise sales and events to existing customers. Variable maps are a direct way to influence customers and bring them to your business.

COMPLETE CUSTOMIZATION

There’s nothing like a personal touch to convince potential customers of the level of service your business will provide. Using variable maps offers an impressive amount of personalization:

  • Individualized - create colorful, individualized maps with destination icons of your choice; maybe choose your logo as your destination icon
  • Targeted - pinpoint your customers and create customized maps from them to your business
  • Highly effective - when you target your customers specifically with variable maps, you can easily track response to your maps and ROI.

ENJOY COMPLETE CAMPAIGN CONTROL

Our dedicated staff will help you create a campaign based on your specific criteria. Variable maps offer a lot of freedom to:

  • Directly influence customers in a specific area or business
  • Bring new customers to your business with specific directions, which is especially helpful to those who may not be familiar with the area
  • Streamline your marketing and maximize response to your variable maps and ROI

Using AlphaGraphics Dallas Stemmons Corridor for your direct mail marketing specifically reaches customers in your target area and helps drive traffic to your business. With custom, colorful, informative maps, your clients will have immediate directions to your business, resulting in happy customers. Call our Dallas Stemmons Corridor, TX location at 972-241-5686 and request a quote. We have what you need to drive customers to your business.

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