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720 S. Colorado Boulevard
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Denver, Colorado 80246
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USE SMS AND MMS MARKETING TO CONNECT DIRECTLY TO YOUR AUDIENCE

Looking for a way to drastically increase customer engagement without breaking the bank? Consider adding short messaging service (SMS) and multimedia messaging service (MMS) to your mobile marketing strategy.

Wondering if SMS/MMS marketing is right for your business? Like all marketing mediums—SMS/MMS campaigns are most effective when you combine their strength (immediate, interactive communication with near perfect open rates) with other location-based efforts.

THESE MIGHT INCLUDE: 

  • Printed postcards, brochures and signage
  • Email marketing
  • PURLs
  • Social media marketing
  • Variable maps

 

5 SMS/MMS BEST PRACTICES

CREATE A CALL TO ACTION. Recipients should know within seconds what the offer is, and how to claim it.

GET TO THE POINT. Lead with your value proposition—SMS only gives you 160 characters. Use them wisely.

VIP CONTENT ONLY. Text subscribers should only get the best deals and discounts available.

TIMING IS EVERYTHING. Set a schedule - say one text a week - and stick with it. Don't send messages during sleeping hours.

SPREAD IT AROUND. Integrate your keywords and MMS short code into other marketing channels to increase engagement and sign ups.

SMS 1

WHAT IS THE DIFFERENCE BETWEEN SMS AND MMS?

SMS refers to text-only messages, which are commonly used when individuals send quick text messages to one another. MMS includes multimedia content, such as pictures, videos, and animations.

HOW WILL IT HELP MY BUSINESS?

SMS (commonly known as text messaging) is frequented by approximately 2.4 billion users around the world, or about 74% of all mobile phone subscribers. Leveraging this platform will allow you to instantly connect with a large volume of potential customers.

PUT SMS/MMS TO WORK FOR YOUR BUSINESS

Mobile messaging provides ample opportunities to communicate with your subscribers.  

CONSIDER USING SMS AND MMS MARKETING FOR: 

  • Fundraising
  • Converting prospects with location-based incentives
  • Raising awareness about important causes
  • Delivering customer rewards for loyalty programs
  • Appointment reminders
  • Emergency notifications
  • Customer service (order status updates, reservation confirmations, etc.)
  • Special promotions
  • Events and trade shows
  • Company news and updates
 SMS 2

This approach conveys a consistent, personalized message across multiple channels--dramatically increasing engagement, ROI, and building brand awareness. By encouraging people to sign up for text alerts, you can start an ongoing two-way conversation with prospects and customers. SMS/MMS campaigns are a great way to foster meaningful interactions that will create return business.

And the best part? They are extremely cost-effective. To learn more about what SMS/MMS can do for you and your mobile marketing efforts, work with the team at AlphaGraphics today!

SMS AND MMS MOBILE MARKETING IN DENVER, CO

Are you looking for a unique way to reach your current customers or to expand your customer base? SMS and MMS messages can be a great way to expand your marketing efforts and reach people on their mobile devices. If you want a new way to reach more customers on their terms, come to AlphaGraphics Denver for SMS and MMS marketing services.

SIMPLE AND EFFECTIVE MESSAGING

One of the greatest benefits of mobile communication like SMS (text) and MMS (multimedia) messaging is that your message can be very short and simple. And when you’re trying to communicate with a busy and distracted audience, this can be a great way to break through the clutter and engage with them in a new way. SMS messages are most effective when they are short and sweet and lead to another action – perhaps on the mobile device or by finding a way to navigate to a business location. These messages can be about virtually any subject. And as customers become more and more comfortable about short interactions with customers, they can also be a great way to manage some of the logistics of your business.

FOCUSED COMMUNICATION FOR YOUR BUSINESS

When you are looking to develop a mobile marketing campaign that includes SMS or MMS messaging, you’ll want an expert who can help you integrate those efforts with your other marketing tactics. We can help with your branding, message development, graphic design, list acquisition and sending the messages.

 

SMS and MMS messages are the perfect way for you to gain all kinds of attention for your business. They’re especially useful for openings, product launches or other event related marketing. Here are some of the times when you may want to consider using mobile messaging.

 

  • Public awareness campaigns
  • Company events or meetings
  • Special promotions or sales events
  • Ne product releases or launches
  • Rewards program and loyalty communications
  • Appointment or scheduled reminders

WORK WITH THE LOCAL MARKETING EXPERTS

Whether you’re new to sending mobile messages or you’ve been doing them for years, we have the tools necessary to help you pull off a successful campaign for your business. We offer all the print, signage and marketing services you need to build a stellar marketing program for your business that will help you get noticed.

 

To get started today, call us at (303) 691-0626, visit our convenient location or request a free quote online.

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