BRANDING AND IDENTITY
WHAT OUR CUSTOMERS ARE SAYING
The speed in service was great and everyone was so nice.
Joy A. Warren Averett Kimbrough & Marino
Always friendly and ready to help
Kathy N. Plantation Manor
AlphaGraphics always provides consistently excellent results! The owner and reps couldn’t be more kind, organized, or helpful! I recommend AlphaGraphics to all of my colleagues and friends!
Customer J. Jennifer Watlington
Molly was super helpful, courteous and very prompt in her responses.
Michael B. Michael Bruce
Completes every request to complete satisfaction.
Harvey T. Spine Group Alabama
The customer service is great.
Rheanna P. City Of Trussville
VERY helpful getting the business cards ready to print
Karen B. Trident Technologies
Very customer oriented company.
Tom P. Tom Patterson Construction
Always very friendly and professional
Rick C. Trane
Was easy and product was exactly what I needed
Brandon M. Brandon Montz
Cassie took time to review my project and recommend ways to improve the final results.
Bruce K. Renaissance Enterprisees
Very pleased with the services. Great work and very professional!
Mellisa B. The Trim Shop
So appreciate the ease of communicating a project via email and phone and the efficiency in processing. Alphagraphics really is like another set of hands that help with projects.
Tami L. Tami Lenning
Excellent service and the product was great as always!
Ashley O. HDL Companies Inc.
You made a wrong, right. My scorecards were printed on too heavy card stock and thus would not feed through my printer. This was different card stock used from the previous order. When I let your staff know this, they printed the cards on the correct card stock for no additional trouble or cost.
Ian T. Birmingham Golf Association
Molly went above and beyond to help make this happen. Your team has been great to work with!
Sandy K. St. Vincent's Hospital
Awesome service! Sent my files via email and they printed quickly! Very pleased!
Lisa B. Lisa Byrd
I'm very thankful for Alpha Graphics. They have gotten to know us, have most of our files ready for re-printing, try very hard when we have last minute "emergencies" to accommodate us, everything comes back looking great, everyone's friendly and helpful.
Cindy B. Riverchase United Methodist
A sincere pleasure to deal with and consistently delivering a quality product.
Guy C. Hoover Met
Everyone I met at AlphaGraphics was personable, interested in the work they were doing for me, and helpful in every way.
Gretchen B. Gretchen B Photography
Excellent turn-around!
Vickie M. Skin Wellness Center of Alabama
I like the swiftness that the orders are handled, ability to get a person on the phone quickly when I have questions, and their willingness to accommodate me.
Vicki B. Greenhalgh Insurance
Everyone is extremely helpful and nice. I get service immediately by phone or email.. Our final product is always consistent and with branding that is always what you want for your company..
Susan M. Father Nature Landscapes of Birmingham, Inc.
Always helpful and the staff is fantastic!
Heather F. 1st Alabama Insurance
Alphagraphics has gone above and beyond for our company! They provide high quality products, great customer service and a simply a pleasure to work with.
Tamara H. Ardent
Was very pleased With everyone helping me out!!! The staff is amazing!
Denise H. Denise Henderson
I’m not local but needed your services while in town. AG came highly recommended and I couldn’t have been happier with the final product you produced.
Janet M. Janet Moran
Very easy to work with. Will did a great job assisting us with a group order project. You all also did a great job on our vinyl logos for our new office.
Deanne W. Merry Maids
I had a last minute job and needed it done fast and right the first time. They were able to accommodate my order and got it finished even before the expected time. Everything was done perfectly too.
Juliene B. Hubbell Power Systems, INC
I had a very good experience, the bride loved them!! They were very beautiful, and they took time with me, cause of all the changes I kept making lol! I was very well pleased and would use them again and again thanks AlphaGraphics!!
Kathy M. Kathy Mitchel
Always very satisfied with the service and product
Kathy N. Plantation Manor
Cassie and team always come through for me on my orders!
Melody J. Southlake Orthopaedics Sports Medicine and Spine Center
I know that every order is going to be correct, which is comforting. Any time I have ever had to call for support or with a question, I have always received friendly, knowledgeable help.
Bruce A. Covenant Classical - Exchange Place
both sets of appointment cards turned out great. really happy with the turn around time!
Krystyn T. Southern Medical Group
Phenomenal team and superb service with exceptional quality!!!!
Meloneysa H. Meloneysa Hubbard
Always a quick and reliable experience!
Chet E. Ardent - Trace Crossings
Not your basic sign company! So much creativity is put into our sign design. We feel like our signage truly represents our unique Medical Home model of healthcare. Our walkway sign is a work of art and our patients love it!
Laura G. Northside Medical Group
great appreciate the Veteran & 501(c)(3) discount... This survey toke more than 30 seconds...
John O. Krulak Marine Alliance of Alabama
Always prompt and professional!
Heather F. 1st Alabama Insurance
I have told others about the cheer signs that ya'll made for us. Great quality and durability.
Mrs. C. Vestavia Hills High School
Very friendly and efficient staff!
Deborah O. Hoover Metro Kiwanis
Very rapid response and accurate fulfillment of our order.
Bob B. Hoover Metro Kiwanis
Cassie is great, she's extremely easy to work with and make you feel comfortable even if you're unsure what you actually looking for, she guides through the whole process. Everyone I have encounter with are very friendly
Nadhira I. Marriott Birmingham
professional, knowledgeable, efficient
Scot H. Taco Mama
Above and beyond service, thank you.
Brian S. Alabama Vein Center
It has been a pleasure working with Will Smythe and the front desk, Danielle.
Sheila S. The Learning Tree, Inc.
prompt professional service - friendly helpful staff
Ann G. Father Nature Landscapes of Birmingham, Inc.
Really nice front office staff!
Brenda O. Ultimate Gutter Guard
Excellent service.
Jill S. Prince-of-Peace Catholic Church
Our order arrived very quickly.
Jessica F. Hoar Construction, LLC
A CONSISTENT BRAND MESSAGE IS KEY TO YOUR BUSINESS
What is your brand identity? Do you know? If you’re not sure what the definition of your brand is, your customers aren’t either. A clear, consistent brand identity sets your business apart — and is critical to longevity in the marketplace.
Brand recognition isn’t created overnight; it’s built through dedicated, purposeful action and consistent messaging. In other words, it’s built on a foundation of solid branding. Your target audience need to associate your brand with feelings of trust, reliability, and long-term success.
At AlphaGraphics, our team of marketing professionals can help you develop and convey strong brand messaging that tell customers who you are—so they want to do business with you.
OUR BRANDING AND IDENTITY SERVICES INCLUDE:
- Logo consultation and design
- Website design and development
- Email marketing
- Sales and marketing collateral
- Brochures, posters, and banners
- Promotional products
- Letterhead, envelopes and business cards
By creating a comprehensive branding plan, you’ll help potential customers get to know your business and what you stand for. Soon, they’ll look to you as their solution provider.
FIVE ELEMENTS OF YOUR BRAND IDENTITY
BRAND PROMISE. What customers get when they buy from you, and the feelings they experience when they use your offerings. Every interaction must reflect your brand promise.
BRAND POSITION. Your brand’s unique value, and what sets you apart from the competition. Questions to answer: What does your organization do, why, and for who?
BRAND PERSONALITY. Like a person, consumers judge your brand by its unique characteristics and traits.
BRAND STORY. Illustrates your history as a business, which defines you. Inviting customers into your confidence helps build relationships. It also highlights your products and services.
BRAND ASSOCIATIONS. Brand associations are the tangible bits and pieces that make up your brand image. Your logo, colors and fonts, taglines, and design should all support your brand promise and position—and work together as one cohesive whole.
Now you’ve positioned yourself as an industry expert, and customers will want to seek out more of the positive experiences they associate with your brand. From that platform, you’ll have the economic leverage to successfully market new products and services and update existing ones. And your enthusiastic clients will want to send their friends to your business, too.
Want to learn more? Contact AlphaGraphics today and we’ll show you how to increase profitability by investing in your brand.