In 2015, AlphaGraphics Cypress acquired Spotlight Creative, a Houston-based branding and graphic design firm. This acquisition gives AlphaGraphics Cypress a team of experienced design professionals that can creatively and effectively communicate your message. Coupled with the production expertise of AlphaGraphics, we are able to offer our complete marketing solutions to help grow your business.
To see more examples of our creative marketing projects, go to spotlightcreative.com
THE RIGHT STRATEGY... THE RIGHT RESULTS
In business, every epic stride forward begins with a solid plan.
At AlphaGraphics, we understand that the key to planning a successful direct marketing campaign is understanding your business goals and objectives. That’s why we begin by defining your strategic goals.
You know your business inside and out and we know marketing. Your first step towards breaking out of the mold is partnering with AlphaGraphics. We’ll study your current and past marketing campaigns, analyze your industry and competitors, and help you cultivate a bold marketing strategy that builds revenue and increases your customer base.
WE CAN DEVELOP STRATEGIES FOR:
- Lead generation
- Customer retention
- Customer reactivation
- Cross-selling and upselling
- Customer experience enhancement
- Customer loyalty strengthening
Whatever your business objectives, we have the tools to achieve them.
FIVE STEPS TO DEVELOPING A SOUND MARKETING PLAN
IDENTIFY YOUR TARGET AUDIENCE. Who are you trying to reach, and which tactics are best suited to their tastes?
PINPOINT YOUR GOALS. What are you trying to accomplish? Whether its brand awareness or a specific percentage of increased sales, setting a target is key to measuring your campaign’s success.
DETERMINE A BUDGET. A well-rounded marketing plan incorporates both traditional and digital methods.
CONSTRUCT A TIMELINE. Like a plant, customer loyalty takes time to grow. Make sure you give your efforts time to take root.
DEFINE KEY METRICS. A strategic approach to marketing must include measurable results. We’ll help you select tools to effectively track your ROI.
Ready to join forces? Call or email AlphaGraphics today.