BRANDING AND IDENTITY
WHAT OUR CUSTOMERS ARE SAYING
We have used Alpha Graphics for several years now and have been extremely happy with the service we receive. There has been several times where we have had to put in rush orders and Alpha Graphics always did there best to accommodate us.
Paula H. Fort Collins CO
Very prompt, attentive and professional service and an excellent product. I will definitely continue to do business with Alpha Graphics in Loveland. Thank you to the whole team!
Anandi G. Taos NM
Quickly produced the images I needed and did quality work in the process
Shelly B. Loveland Colorado
staff is professional, helpful and put out quality jobs
Sally P. Fort Collins CO
Great quality on how this turned out and Alpha Graphics were the only company that was able to meet my needs for printing headshots on Satin finish paper.
Brittany C. Loveland Colorado
We've experienced great service, timely responses, and easy order and invoicing for years. Wouldn't change a thing!
Anna S. Fort Collins CO
Alphagrahics is the best. I recommend them highly. The sales team has excellent customer service and follow-up skills.
Sandy P. Fort Collins CO
Very easy to work with and can meet deadlines
Rod L. Loveland Colorado
I needed hats and cards. The quality was there.
Allison S. Greeley CO
You are always so helpful with suggestions, instructions and working with timelines.
Gina B. Loveland CO Colorado
Quick and easy to order my envelopes!
Janice S. Loveland CO
Turn around time, pricing, and print quality were all wonderful!
Jeanne H. Loveland CO Colorado
Elena and Jeanette are a pleasure to work with, especially in the DTP of documents translated into Spanish. They are extremely patient.
Iliana Q. Fort Collins CO
Fast production time,and convenient delivery to my office. Very happy with the service!
Celeste M. Greeley CO
From start to finish, communication of the project was frequent and made sure everything was exactly how we wanted them. The Finished project was amazing and done very fast.
Houston H. Loveland Colorado
The last product we had printed through AlphaGraphics turned out beautiful and professional.
Trevor S. Ft. Collins CO
Great suggestions by the Alphagraphics team and quick response!
Pam C. Loveland CO
We have used Alphagraphics for over 4 years for our monthly newsletter. The finished product is always great and they make ordering a breeze. They also deliver onsite! We love Alphagraphics and would recommend them to anyone.
Caroline A. Ft. Collins Colorado
You guys are a wonderful supplier to work with. Very flexible and thorough. Thank you
Ryan I. Fort Collins CO
Always great to work with. More of a partnership then being a client.
Michael S. Loveland CO
A CONSISTENT BRAND MESSAGE IS KEY TO YOUR BUSINESS
What is your brand identity? Do you know? If you’re not sure what the definition of your brand is, your customers aren’t either. A clear, consistent brand identity sets your business apart — and is critical to longevity in the marketplace.
Brand recognition isn’t created overnight; it’s built through dedicated, purposeful action and consistent messaging. In other words, it’s built on a foundation of solid branding. Your target audience need to associate your brand with feelings of trust, reliability, and long-term success.
At AlphaGraphics, our team of marketing professionals can help you develop and convey strong brand messaging that tell customers who you are—so they want to do business with you.
OUR BRANDING AND IDENTITY SERVICES INCLUDE:
- Logo consultation and design
- Website design and development
- Email marketing
- Sales and marketing collateral
- Brochures, posters, and banners
- Promotional products
- Letterhead, envelopes and business cards
By creating a comprehensive branding plan, you’ll help potential customers get to know your business and what you stand for. Soon, they’ll look to you as their solution provider.
FIVE ELEMENTS OF YOUR BRAND IDENTITY
BRAND PROMISE. What customers get when they buy from you, and the feelings they experience when they use your offerings. Every interaction must reflect your brand promise.
BRAND POSITION. Your brand’s unique value, and what sets you apart from the competition. Questions to answer: What does your organization do, why, and for who?
BRAND PERSONALITY. Like a person, consumers judge your brand by its unique characteristics and traits.
BRAND STORY. Illustrates your history as a business, which defines you. Inviting customers into your confidence helps build relationships. It also highlights your products and services.
BRAND ASSOCIATIONS. Brand associations are the tangible bits and pieces that make up your brand image. Your logo, colors and fonts, taglines, and design should all support your brand promise and position—and work together as one cohesive whole.
Now you’ve positioned yourself as an industry expert, and customers will want to seek out more of the positive experiences they associate with your brand. From that platform, you’ll have the economic leverage to successfully market new products and services and update existing ones. And your enthusiastic clients will want to send their friends to your business, too.
Want to learn more? Contact AlphaGraphics today and we’ll show you how to increase profitability by investing in your brand.