BRANDING AND IDENTITY
WHAT OUR CUSTOMERS ARE SAYING
I am not sure why anyone would not use AlphaGraphics. We had an appellate brief due in three days and it was delivered to the Court the day we sent it to AlphaGraphics. No more fighting with the copy machine. No more fighting with the stapler and collating pages. No more rushing to the post office. AlphaGraphics is a lifesaver
I've found the people I've talked with at AlphaGraphics to be friendly and very helpful. They always go out of their way to get the order done well and in a timely manner.
James was a fantastic help to us during our short deadlines. The product was finished super rapidly and was very high quality. I would highly recommend AlphaGraphics!
I admire and respect the team at AlphaGraphics. Very helpful, timely and friendly and my orders have always been high quality. Madison is lucky to have you!
Outstanding business neighbor and friends. We've been partners in each other's business for over 22 years. AlphaGraphics staff always give great attention to detail, and are always super helpful on every project we've ever done with them.
Keep up the truly excellent work. You all make an appellate attorney's life much easier.
Joe was a great help getting my sticker designed and very responsive to my requests!
Always wonderful and speedy.
Karen is always a pleasure to work with. She's friendly, responsive and gets the job done correctly and quickly. I would definitely recommend AlphaGraphics for any projects that they service.
I love Joe! He's great to work with.
We are located in Chicago area and have been using your services for a year or so for local needs in Madison. Your local branch (Madison) has always been able to obliged our tight schedule constraints and providing quality output in a timely fashion.
James is the best! He always makes amazing things happen for us on tight timelines. Love love love you guys!
Vendor was very helpful and walked me thru placing my first order.
I was astounded at the speed and quality of the work. I can't believe I hadn't used AlphaGraphics before.
They do a wonderful job and saves us so much time.
Dan was very helpful and went above and beyond what I expected!
I’m involved in my first pro se appeal. It’s been a nerve racking process. James and Rob have been very helpful in not only binding my briefs But in mailing them. Especially with a pandemic going on these guys really stepped up to assist me. I would never use anyone else.
The AlphaGraphics team is very friendly and professional, and show care towards each project.
Joe and Elizabeth are a dynamic duo...and the production team is first-rate. "Bravo" to everyone that helped with my order. Bravo!!!!!!!!!
I appreciate that when I call, you remember who I am. It makes me feel like I am getting personal service and it helps me to feel more confident that my project will be accurate and on time. It always is!!
James is always quick to respond and eager to please his clients. I have the utmost confidence in anything I need done. He makes sure the job is done efficiently and as quickly as possible. He is such a pleasant and capable person to work with. He understands the needs of those of us working for law firms.
It is crucial to my business to have a vendor that I can simply turn everything over to and not worry that it won't be done the right way, on time, and at a fair price. AlphaGraphics does everything right, every time.
Great service and good people to deal with.
Professional advice and prompt service. I'm very happy!
GOOD WORKING RELATIONSHIP!
I have been using AlphaGraphics for 10 years now and they never let me down. Very professional, responsive service. They know their stuff!
When I was at my previous job, we always knew we could depend on your company for any copying and filings. Like always you did a fantastic job and we will definitely pass the word along if anybody has any copying needs.
I received absolutely outstanding and personalized service with each detail carefully addressed and thoughtful suggestions offered. My printing needs were fully and completely addressed by AlphaGraphics with great efficiency. It was a delight work with AlphaGraphics' staff. I offer my highest recommendation based on their seamless support for my printing project.
Picking out a verse for the memorial was very fast. I loved the floral design and colors of the card. The card looked perfect.
AlphaGraphics always comes through for me on projects large and small. They are my go-to place for projects I need done well and on time.
James is the BESTEST
Excellent service, communication, and workmanship on the products we ordered. We are a small business, but appreciate being treated with the respect of a big account. We recommended this company for all printing or graphics needs.
The AlphaGraphics team in the downtown Madison office is professional and delightful to work with on small and large projects.
Working with James and James and Rob puts me at total ease as I have complete confidence in this team that gets it done for us efficiently and professionally every single job. They are truly great at what they do!
Liz alerted us to issues on the proof that we wouldn't have noticed ourselves -- attention to detail and focus on quality output is second to none. Greatly appreciated.
AlphaGraphics is amazing! They are so quick to respond to our requests, it does not matter how late in the workday it is! They are so kind and extremely efficient. I would HIGHLY recommend them!
I have worked with AlphaGraphics twice now to have work done for two very important events, one being my wedding. You all do such an amazing job. Your staff is so helpful and the turnaround for projects is unbelievably fast and so far has surpassed my expectations. I will definitely be coming back for more graphic work and would highly recommend your business to anyone in need of graphic work.
Turnaround was pretty quick and quality was excellent. communication was thorough and helpful, and the process was pretty painless- will definitely be looking to AlphaGraphics in the future and have already recommended them to others.
Love working with the folks at AlphaGraphics!
James was of great help - and super positive even during a tight deadline. I appreciate his assistance and will be back!
Karen and the rest of the team are great to work with. They're always thorough and make sure we are happy with design and the final product. I feel like I can always count on AlphaGraphics to do a great job with any of our projects.
Dan and Greta are great. The estimate, measurement, and installation were virtually effortless. Would choose AlphaGraphics again in a heartbeat.
Excellent communication during the creation/approval process. Customer service is extraordinary!
Not only is the work gorgeous and fast, the personnel are wonderful.
AlphaGraphics continues to provide immediate, excellent document production services. They are my go to for last minute, even mid-trial, exhibit production
Your responsiveness and the quality of work product are second to NONE. Your attention to detail, willingness to ask questions when i'm not clear, and your attention to quality control and timeliness help to undercut the stress i can often feel when i'm trying to meet a deadline. I have immense confidence in the quality of work product you will provide. Thank you!
Elizabeth was very patient and accommodating.
AlphaGraphics is amazing. We've used them for years and will continue to do so!
AlphaGraphics does quick, quality work. And they come to our office to pick up and deliver. We often need a quick turnaround, and AlphaGrahpics always gets the job done when we need it done.
I have used your services for the past few years for legal filings (court of appeals and supreme court motions and briefs). I could not be more satisfied. Your staff is knowledgeable, prompt, and the finished product is always perfect and on time (and usually early!) It is an absolute delight working with AlphaGraphics!
A CONSISTENT BRAND MESSAGE IS KEY TO YOUR BUSINESS
What is your brand identity? Do you know? If you’re not sure what the definition of your brand is, your customers aren’t either. A clear, consistent brand identity sets your business apart — and is critical to longevity in the marketplace.
Brand recognition isn’t created overnight; it’s built through dedicated, purposeful action and consistent messaging. In other words, it’s built on a foundation of solid branding. Your target audience need to associate your brand with feelings of trust, reliability, and long-term success.
At AlphaGraphics, our team of marketing professionals can help you develop and convey strong brand messaging that tell customers who you are—so they want to do business with you.
OUR BRANDING AND IDENTITY SERVICES INCLUDE:
- Logo consultation and design
- Website design and development
- Email marketing
- Sales and marketing collateral
- Brochures, posters, and banners
- Promotional products
- Letterhead, envelopes and business cards
By creating a comprehensive branding plan, you’ll help potential customers get to know your business and what you stand for. Soon, they’ll look to you as their solution provider.
FIVE ELEMENTS OF YOUR BRAND IDENTITY
BRAND PROMISE. What customers get when they buy from you, and the feelings they experience when they use your offerings. Every interaction must reflect your brand promise.
BRAND POSITION. Your brand’s unique value, and what sets you apart from the competition. Questions to answer: What does your organization do, why, and for who?
BRAND PERSONALITY. Like a person, consumers judge your brand by its unique characteristics and traits.
BRAND STORY. Illustrates your history as a business, which defines you. Inviting customers into your confidence helps build relationships. It also highlights your products and services.
BRAND ASSOCIATIONS. Brand associations are the tangible bits and pieces that make up your brand image. Your logo, colors and fonts, taglines, and design should all support your brand promise and position—and work together as one cohesive whole.
Now you’ve positioned yourself as an industry expert, and customers will want to seek out more of the positive experiences they associate with your brand. From that platform, you’ll have the economic leverage to successfully market new products and services and update existing ones. And your enthusiastic clients will want to send their friends to your business, too.
Want to learn more? Contact AlphaGraphics today and we’ll show you how to increase profitability by investing in your brand.
BRANDING AND IDENTITY MANAGEMENT
Give AlphaGraphics Madison a call for all your branding and identity needs! 608-294-8000