BRANDING AND IDENTITY
WHAT OUR CUSTOMERS ARE SAYING
We were very satisfied with the service we received from AlphaGraphics. Curtis was easy to work with, responsive, and very flexible with installation.
You are my "go to" people for any printing needs my business may have. Work quality always is excellent, projects are completed on time and you have identified inconsistencies in some of my submissions which helps me tremendously to know another set of eyes are looking out for my best interests.
Staff was wonderful, and very very pleased with the work . Thank you .highly recommend alphaGraphics
High quality product, excellent customer service and quick turnaround!
Amazing service ! Exactly what I wanted
Quick and uncomplicated.
Great people, fast high quality service
Customer service was top notch! I received advice from Jordan and Marlena. Jordan communicated quickly and efficiently throughout the process. The only thing that I would do differently is adding my name to my business cards. Big mistake! Lol
Orders are always timely and accurate.
Great, fast service. The quality is excellent.
Very helpful and straight forward about timelines and delivery dates.
Very professional, quick to reply to any needs or issues. Great value
The turnaround time was exceptionally fast and the final product exceeded our expectations.
The Preserve at Canyon Ridge in Canton, GA is happy to recommend your company and services. I am especially impressed with the customer service I receive from Kris Dorsey.
Great customer service
I really felt like the employees took time with me to get the project done right!
Incredible customer service! Very knowledgeable team! I highly recommend!
Staff very helpful Jordan was terrific. Marlena is always outstanding
Always attentive to our needs. Quality product at reasonable prices. Quick turn around time. Will use them again
I always enjoy doing business here! Professional, humble, kind and very helpful! It's really my go to place for prints.
Really responsive and quick to reply. We had a mistake on the first order (staples were missing), but Curtis and team jumped on the issue and had it sorted out quickly.
GREAT SERVICE, GREAT QUALITY OF WORK AND VERY FRIENDLY.
easy to work with. got the job done in a hurry and we were very happy with the results.
Curtis, you are absolutely wonderful! Thanks for being so efficient, flexible, and generally helpful. Will absolutely continue to use AlphaGraphics Marietta for all of my projects.
I have always received excellent service and quality products from AlphaGraphics, even though I am a low volume customer.
Love Marlena and all the staff!
Excellent service and a Great team of employees who are very friendly and provide wonderful customer service.
Response very timely. Quality excellent. Exactly what we asked for
Everything we've had done at Alphagraphics is always done well and completed in a timely fashion. The customer service is excellent.
Spoke with Curtis Gropman of Alpha Graphics and I submitted a request to have a JPEG photo of our football team converted to a large poster. The resolution of the image was not very high and the poster turned out better that I imagined. My son loved it and he immediately placed it on his room wall. Thank you AlphaGraphics
are always very quick to respond and help out in any way they can.
Marlena (sp?) was a pleasure to work with. Such an asset to your company!
Excellent service. Great final product . Wes provided awesome service
Great customer service! Always quick to respond and process requests timely!
I had an awesome experience with AlphaGraphics in Marietta. After a running into a problem with my previous long-standing printer, I reached out to you all hoping for a fast solution. The process and the final product quality was above and beyond what I expected, and I plan to make you all my new go-to printer. Wes was very helpful through the entire process, and worked with me to give me a great price and a great product.
AlphaGraphics always does a fantastic job for us! We have never been disappointed.
Always great service.
We enjoy working with AlphaGraphics. The staff and service are great!
Wes was so helpful and answered all my questions, and made my decisions easy
Friendly service and quick responses regarding projects! Been working with AlphaGraphics for a long time and will continue to use them!
Really appreciated the customer service and the friendliness of the staff. The board was very please with the final product. Made me look good!! Thank you
We get all our marketing material through them! Curtis is prompt and very knowledgeable! Thank you AlphaGraphics!
AlphaGraphics is always high quality and professional.
Always professional and quick to respond.
This was my first use of Alpha Graphics. I liked that their was no chaos around being a first time customer. I felt treated like a long time customer and welcomed easily.
Great people and service.
Marlena was so helpful. We had a project that was last minute and she made sure the printing was done and looked great! Thanks so much.
Curtis is great, the installation team was very professional, and the final product looks Fantastic!
The Marietta Alphagraphics team is amazing. Every time I call and talk to any member of the team I'm happy with the result and our company has a great history as well. We will continue to come back and work with the best in town.
BRAND DEVELOPMENT CONSULTING
When you market your business, what role does your brand play? Is it front and center, or does it sit in the background as an afterthought?
As a small or mid-sized business, you may be in the process or redeveloping your brand’s image and frustrated with the process of trying to figure basic things such as what colors to use, how to differentiate your brand from competitors, and how to best reach your potential customers.
Clearly, effectively, and creatively communicating your message is essential for your business to succeed. Our team at Alphagraphics Marietta can produce a marketing and communications strategy that will bring relief and results to your frustration.
Our team will consult with you to identify:
- core competencies
- differentiators – what makes you unique
- product or service mix
- core target market
- messaging – how to represent your product/service
- what has been worked and what has not
Our team will also provide you with a written action plan detailing how to clearly, effectively and creatively communicate your message to your potential customers. The plan will include target metrics and detail on how and when the campaign will be tracked and evaluated for success.
As your business develops a new identity, you may find that it’s necessary to redevelop the visuals that accompany your brand. One of the most common staples for a brand that gets redeveloped (or needs development for newer brands) is the logo.
Our team can work with you from start to finish to create a logo, business cards and any other collateral that encompasses how you want your new brand to be portrayed.
Contact AlphaGraphics Marietta at (770) 514-1110 today or request a quote for our brand identity services.
A CONSISTENT BRAND MESSAGE IS KEY TO YOUR BUSINESS
What is your brand identity? Do you know? If you’re not sure what the definition of your brand is, your customers aren’t either. A clear, consistent brand identity sets your business apart — and is critical to longevity in the marketplace.
Brand recognition isn’t created overnight; it’s built through dedicated, purposeful action and consistent messaging. In other words, it’s built on a foundation of solid branding. Your target audience need to associate your brand with feelings of trust, reliability, and long-term success.
At AlphaGraphics, our team of marketing professionals can help you develop and convey strong brand messaging that tell customers who you are—so they want to do business with you.
OUR BRANDING AND IDENTITY SERVICES INCLUDE:
- Logo consultation and design
- Website design and development
- Email marketing
- Sales and marketing collateral
- Brochures, posters, and banners
- Promotional products
- Letterhead, envelopes and business cards
By creating a comprehensive branding plan, you’ll help potential customers get to know your business and what you stand for. Soon, they’ll look to you as their solution provider.
FIVE ELEMENTS OF YOUR BRAND IDENTITY
BRAND PROMISE. What customers get when they buy from you, and the feelings they experience when they use your offerings. Every interaction must reflect your brand promise.
BRAND POSITION. Your brand’s unique value, and what sets you apart from the competition. Questions to answer: What does your organization do, why, and for who?
BRAND PERSONALITY. Like a person, consumers judge your brand by its unique characteristics and traits.
BRAND STORY. Illustrates your history as a business, which defines you. Inviting customers into your confidence helps build relationships. It also highlights your products and services.
BRAND ASSOCIATIONS. Brand associations are the tangible bits and pieces that make up your brand image. Your logo, colors and fonts, taglines, and design should all support your brand promise and position—and work together as one cohesive whole.
Now you’ve positioned yourself as an industry expert, and customers will want to seek out more of the positive experiences they associate with your brand. From that platform, you’ll have the economic leverage to successfully market new products and services and update existing ones. And your enthusiastic clients will want to send their friends to your business, too.
Want to learn more? Contact AlphaGraphics today and we’ll show you how to increase profitability by investing in your brand.