BRANDING AND IDENTITY
WHAT OUR CUSTOMERS ARE SAYING
Very honest and up front. My rep Marlena is a professional in customer service. I plan to bring you more business.
Working with Marlena and team at Alphagraphics is always a pleasure. They are extremely customer focused. And they are creative; not your Father's printing company. I would and have recommended Alphagraphics to others.
Curtis and were team were very responsive. They were able to quickly fix the mistake that another company made. Satisfied customer!
Curtis is extremely quick, responsive and consultative to our needs.
Curtis was great to work with....our order was a bit last minute with several changes required. He was very accommodating, and all work was done accurately and on time.
AlphaGraphics has a strong team with great communication. They are attentive to the needs of their clients.
VEry good assitance and warming relationship with customers to reach our needs.
Always a great experience working with Curtis at AlphaGraphics. We've enjoyed the wonderful customer service and our print material always looks fantastic!
Curtis is a true professional - we love working with him.
Photo enlargement and the staff cleaned up several flaws from the original. Excellent work
Marlena was astounding! She made something happen that might just change the future for people all over the world! She is definitely part of the "Conspiracy of Goodness" of our times... and part of the EverWideningCircles.com story. Thanks!!
Excellent service and a great finished product!
Our players love their volleyball yard signs. Service was excellent and timely.
Always on time and professional
Fantastic customer service! Corporate quality production with a boutique-e service feel! Great stuff!!
Marlena is very easy to work with and prompt in communication.
Turn around was fast and the products is always great. Thanks AlphaGraphics!
Always a great experience!
Curtis was great with me. He was very helpful and extremely patient which is what I needed because normally I’m extremely picky.
Marlena, Is very responsive and helpful, I have been impressed with the quick turn around I have received on several large projects. I would absolutely recommend Alpha Graphics for any printing, binding needs.
AlphaGraphics has always been thorough, prompt, and efficient! Excellent communication when working on projects with Curtis.
Curtis is always fast and responsive to all my request. I can be very last minute and he still does his best to give us the ultimate best results.
Very prompt delivery and excellent customer service.
I’ve ordered everything from car logos to stickers to a sign for a project and every one of them have come out looking great and timely. I will continue to use them for any kind of graphics that I need!
Excellent and timely service every time! Great adjustments made for COVID.
I am very satisfied with your efficiency.
Working with alphagraphics of marietta is great. Curtis is very responsive, and the team always does a great job with our projects.
Very flexible, always on time with deliveries as well as last minute orders
Fantastic from start to finish. Curtis and the team were great.
Great job - and very fast!
Professional and timely organization. They allow you to give the vision of what you are looking to do and they full in the blanks with their vast knowledge and experience.
Everyone so nice and did work quickly. Came out to car to get materials due to Covid. I am not a business just a person.I am sure I will you again for future holiday cards.
Wondeful product and company! So friendly, professional and accommodating. Highly recommend!
Great experience working with Curtis - timely and helpful to say the least!
Alpha graphics went above and beyond. My sign was available within a couple of days and was even delivered to my home.
My order turned out to be exactly what I envisioned! You guys are great!
With no exception, AlphaGraphics goes above and beyond serving our restaurants with highest of quality and dedication to our brand. They are not just a one of our amazing vendors, but truly a part of our Taco Mac family.
Love the sign!! Quick to get and a great price!! Also holds up extremely well in the rain!!
Curtis was very attentive and helpful, thank you!
AlphaGraphics Marietta did an incredible job designing and printing a banner for our subdivision’s graduating high school seniors. They really went above and beyond in creating a beautiful banner, and were very patient in making a few last minute adjustments which cropped up due to the unusual circumstances at the end of the 2020 school year. This is the fifth time I have worked with AlphaGraphics Marietta for design and printing services, and both the customer service and final product have always been outstanding.
We were very happy with the service and have spread the word on how awesome our experience was!
I was referred to alphagraphics by a friend and was highly satisfied with my sons graduation sign!
The process from order to delivery was simple and easy. Great quality and value.
Zeke was a great help in helping select what I needed. Thanks to all of you and we'll order more in the future.
I have always received professional and friendly service. I have never had to request that a job be redone.
Very easy to work with and quick turn around.
Worked with me during Covid-19 pandemic and exercised proper distancing behaviors. It made me feel very comfortable and safe. Of course, the products were professionally printed enabling my business to establish a unified market presence.
Great service good communication
Always fast and courteous service
BRAND DEVELOPMENT CONSULTING
When you market your business, what role does your brand play? Is it front and center, or does it sit in the background as an afterthought?
As a small or mid-sized business, you may be in the process or redeveloping your brand’s image and frustrated with the process of trying to figure basic things such as what colors to use, how to differentiate your brand from competitors, and how to best reach your potential customers.
Clearly, effectively, and creatively communicating your message is essential for your business to succeed. Our team at Alphagraphics Marietta can produce a marketing and communications strategy that will bring relief and results to your frustration.
Our team will consult with you to identify:
- core competencies
- differentiators – what makes you unique
- product or service mix
- core target market
- messaging – how to represent your product/service
- what has been worked and what has not
Our team will also provide you with a written action plan detailing how to clearly, effectively and creatively communicate your message to your potential customers. The plan will include target metrics and detail on how and when the campaign will be tracked and evaluated for success.
As your business develops a new identity, you may find that it’s necessary to redevelop the visuals that accompany your brand. One of the most common staples for a brand that gets redeveloped (or needs development for newer brands) is the logo.
Our team can work with you from start to finish to create a logo, business cards and any other collateral that encompasses how you want your new brand to be portrayed.
Contact AlphaGraphics Marietta at (770) 514-1110 today or request a quote for our brand identity services.
A CONSISTENT BRAND MESSAGE IS KEY TO YOUR BUSINESS
What is your brand identity? Do you know? If you’re not sure what the definition of your brand is, your customers aren’t either. A clear, consistent brand identity sets your business apart — and is critical to longevity in the marketplace.
Brand recognition isn’t created overnight; it’s built through dedicated, purposeful action and consistent messaging. In other words, it’s built on a foundation of solid branding. Your target audience need to associate your brand with feelings of trust, reliability, and long-term success.
At AlphaGraphics, our team of marketing professionals can help you develop and convey strong brand messaging that tell customers who you are—so they want to do business with you.
OUR BRANDING AND IDENTITY SERVICES INCLUDE:
- Logo consultation and design
- Website design and development
- Email marketing
- Sales and marketing collateral
- Brochures, posters, and banners
- Promotional products
- Letterhead, envelopes and business cards
By creating a comprehensive branding plan, you’ll help potential customers get to know your business and what you stand for. Soon, they’ll look to you as their solution provider.
FIVE ELEMENTS OF YOUR BRAND IDENTITY
BRAND PROMISE. What customers get when they buy from you, and the feelings they experience when they use your offerings. Every interaction must reflect your brand promise.
BRAND POSITION. Your brand’s unique value, and what sets you apart from the competition. Questions to answer: What does your organization do, why, and for who?
BRAND PERSONALITY. Like a person, consumers judge your brand by its unique characteristics and traits.
BRAND STORY. Illustrates your history as a business, which defines you. Inviting customers into your confidence helps build relationships. It also highlights your products and services.
BRAND ASSOCIATIONS. Brand associations are the tangible bits and pieces that make up your brand image. Your logo, colors and fonts, taglines, and design should all support your brand promise and position—and work together as one cohesive whole.
Now you’ve positioned yourself as an industry expert, and customers will want to seek out more of the positive experiences they associate with your brand. From that platform, you’ll have the economic leverage to successfully market new products and services and update existing ones. And your enthusiastic clients will want to send their friends to your business, too.
Want to learn more? Contact AlphaGraphics today and we’ll show you how to increase profitability by investing in your brand.