Your browser doesn't support JavaScript or you have disabled JavaScript. Branding and Identity Management | AlphaGraphics
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935 Sierra Vista Avenue
Unit F
Mountain View, California 94043
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A CONSISTENT BRAND MESSAGE IS KEY TO YOUR BUSINESS

What is your brand identity? Do you know? If you’re not sure what the definition of your brand is, your customers aren’t either. A clear, consistent brand identity sets your business apart — and is critical to longevity in the marketplace.

 

Brand recognition isn’t created overnight; it’s built through dedicated, purposeful action and consistent messaging. In other words, it’s built on a foundation of solid branding. Your target audience need to associate your brand with feelings of trust, reliability, and long-term success.

 Branding & Identity

At AlphaGraphics, our team of marketing professionals can help you develop and convey strong brand messaging that tell customers who you are—so they want to do business with you.

 

OUR BRANDING AND IDENTITY SERVICES INCLUDE:

  • Logo consultation and design
  • Website design and development
  • Email marketing
  • Sales and marketing collateral
  • Brochures, posters, and banners
  • Promotional products
  • Letterhead, envelopes and business cards
     

By creating a comprehensive branding plan, you’ll help potential customers get to know your business and what you stand for. Soon, they’ll look to you as their solution provider.

 Branding

FIVE ELEMENTS OF YOUR BRAND IDENTITY

BRAND PROMISE. What customers get when they buy from you, and the feelings they experience when they use your offerings. Every interaction must reflect your brand promise. 

BRAND POSITION. Your brand’s unique value, and what sets you apart from the competition. Questions to answer: What does your organization do, why, and for who?

BRAND PERSONALITY. Like a person, consumers judge your brand by its unique characteristics and traits.

BRAND STORY. Illustrates your history as a business, which defines you. Inviting customers into your confidence helps build relationships. It also highlights your products and services. 

BRAND ASSOCIATIONS. Brand associations are the tangible bits and pieces that make up your brand image. Your logo, colors and fonts, taglines, and design should all support your brand promise and position—and work together as one cohesive whole.

Branding and Identity 1

Now you’ve positioned yourself as an industry expert, and customers will want to seek out more of the positive experiences they associate with your brand. From that platform, you’ll have the economic leverage to successfully market new products and services and update existing ones. And your enthusiastic clients will want to send their friends to your business, too.

Want to learn more? Contact AlphaGraphics today and we’ll show you how to increase profitability by investing in your brand.

BRAND AUDITS & IDENTITY IN MOUNTAIN VIEW, CALIFORNIA

Your brand is the face of your company or organization. It is why people and customers do business with you. Without proper branding, companies can stagnate as their competitors with better branding rise above them.

At AlphaGraphics, Mountain View, we help local businesses create, maintain and improve their branding. Our experts have over 20 years of experience in helping local businesses nurture and grow their brand. Our comprehensive brand audit will ensure that no stone is left unturned. We look for opportunities for growth as well as helping your brand message be as clear and concise as possible.

There are many ways to go about building and maintaining your brand. Before you get started, you will first need to create a branding plan. This is sometimes call a “brand audit” and can be very useful in helping create a clear picture of what your brand is all about, as well as who your target market is.

Our experts will look at your brand and make suggestions based on your desired goals. Has your month over month revenue slowed down? It might be time for a brand audit to figure out why. There are many ways to go about branding and identity audits. Once that process is completed, we can help you reach out to your desired audience via a wide variety of proven marketing methods:

When performed properly, email marketing is a great and cost-effective way to reach out to a lot of people instantly. As part of maintaining and building your brand, you need to reach out to your clients, customers or prospects on a regular basis. Marketing via email can help accomplish this as well as drive potential sales or leads.

Sales and marketing collateral are critical to helping brands maintain relevancy as well as getting your message out. From promotional products to brochures, banners and business cards, we can help you reach the right audience.

Logo Consultation and design is one of the best ways to make sure people remember and identify with your brand. Is your brand getting stale or is your logo in desperate need of an updated refresh? Our experts have helped countless businesses in Mountain View with the design, look and feel of their logo.    

If you’re not actively trying to build your brand, you’re missing out on many potential growth opportunities.

Contact us today (650) 962-8083 or sales759@alphagraphics.com to consult with one of our experienced staff.  They will help give you the insight and guidance needed to grow both your brand and your business.

 

BUILDING AND MAINTAINING YOUR BRAND

There are many ways to go about building and maintaining your brand. Before you get started, you will first need to create a branding plan. This is sometimes called a “brand audit” and can be very useful in helping create a clear picture of what your brand is all about, as well as who your target market is.

 

Our experts will look at your brand and make suggestions based on your desired goals. 

BREATHE NEW LIFE INTO YOUR BRAND

Has your month over month revenue slowed down? It might be time for a brand audit to figure out why. There are many ways to go about branding and identity audits. Once that process is completed, we can help you reach out to your desired audience via a wide variety of proven marketing methods.

 

SOME OF OUR MARKETING OPTIONS INCLUDE:

 

  • Email marketing is a great and cost-effective way to reach out to a lot of people instantly. As part of maintaining and building your brand, you need to reach out to your clients, customers or prospects on a regular basis. Marketing via email can help accomplish this as well as drive potential sales or leads.

  • Sales and marketing collateral are critical to helping brands maintain relevancy as well as getting your message out. From promotional products to brochures, banners and business cards, we can help you reach the right audience.

  • Logo Consultation and design is one of the best ways to make sure people remember and identify with your brand. Is your brand getting stale or is your logo in desperate need of an updated refresh? Our experts have helped countless businesses in Mountain View with the design, look and feel of their logo.    

DON'T MISS OUT ON GROWTH OPPORTUNITIES

If you’re not actively trying to build your brand, you’re missing out on many potential growth opportunities.

 

Contact us today (650) 962-8083 or sales759@alphagraphics.com to consult with one of our experienced staff.  They will help give you the insight and guidance needed to grow both your brand and your business.

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