SMS AND MMS MARKETING
WHAT OUR CUSTOMERS ARE SAYING
I appreciated the graphic design work and the time and attention I was given by staff. The finished product was exactly what I wanted. Very high quality product! Thank you for your kind consideration.
Joyce S. Joyce Sabino
Danielle and the rest of the NB team have been really good to me, on two separate projects. Very pleased with super quality & service ... even when the NB office was briefly closed and things ran out of Providence. Steve T.
Steve T. Steve Taylor
Was amazed with how quick the turnaround was for such a high quality final product. Will be back!
Wesley L. Dartmouth High School
The staff was very friendly and worked with me in a productive manner. It was a very smooth transaction.
Barbara M. Barbara McCarty
We appreciate the great work, and product that is made for our company. the service is exceptional.
Coleen G. Oberon Company
AlphaGraphics helped IMMENSELY when working on my school's 8th Grade Graduation Invitations!
Katelyn R. Our Sisters' School
Excellent service - very professional!
Jeanne M. Friends Academy
It was great working with the folks at AlphaGraphics. They were very customer-oriented and were extremely courteous and professional. Our newsletters looked great and were done quickly. I was very happy with the entire experience and will certainly be using AlphaGraphics again!
Mary L. Bristol County Retired Teachers Association
We have always been pleased with the product, quick service and delivery of the product. I am extremely happy that you delivered the order to us. That's a plus for me. Thank you for all you do.
Barbra St. Mary's Church (DARTMOUTH)
Danielle Hewitt was so helpful, kind and she made sure I received all my materials on time. Thanks to her my experience with Alpha graphics, was very satisfying.
Tammy V. Our Lady of Mount Carmel
Fast & efficient. Excellent customer service - Danielle.
Jeanne G. Outlook EAP
I do recommend you to friends who mention they're looking for printing. Great quality and understanding and the level of customer service is beyond amazing!
Lauryn E. HOMES/NEMED
I am always confident with any order I process with Alphagraphics. I had a rush order that arrived 2 days earlier than expected! I enjoy working with both Danielle & Mary Lou as well.
Stephanie K. Environmental Operating Solutions Inc.
USE SMS AND MMS MARKETING TO CONNECT DIRECTLY TO YOUR AUDIENCE
Looking for a way to drastically increase customer engagement without breaking the bank? Consider adding short messaging service (SMS) and multimedia messaging service (MMS) to your mobile marketing strategy.
Wondering if SMS/MMS marketing is right for your business? Like all marketing mediums—SMS/MMS campaigns are most effective when you combine their strength (immediate, interactive communication with near perfect open rates) with other location-based efforts.
THESE MIGHT INCLUDE:
- Printed postcards, brochures and signage
- Email marketing
- Social media marketing
- Variable maps
5 SMS/MMS BEST PRACTICES
CREATE A CALL TO ACTION. Recipients should know within seconds what the offer is, and how to claim it.
GET TO THE POINT. Lead with your value proposition—SMS only gives you 160 characters. Use them wisely.
VIP CONTENT ONLY. Text subscribers should only get the best deals and discounts available.
TIMING IS EVERYTHING. Set a schedule - say one text a week - and stick with it. Don't send messages during sleeping hours.
SPREAD IT AROUND. Integrate your keywords and MMS short code into other marketing channels to increase engagement and sign ups.
WHAT IS THE DIFFERENCE BETWEEN SMS AND MMS?
SMS refers to text-only messages, which are commonly used when individuals send quick text messages to one another. MMS includes multimedia content, such as pictures, videos, and animations.
HOW WILL IT HELP MY BUSINESS?
SMS (commonly known as text messaging) is frequented by approximately 2.4 billion users around the world, or about 74% of all mobile phone subscribers. Leveraging this platform will allow you to instantly connect with a large volume of potential customers.
PUT SMS/MMS TO WORK FOR YOUR BUSINESS
Mobile messaging provides ample opportunities to communicate with your subscribers.
CONSIDER USING SMS AND MMS MARKETING FOR:
- Converting prospects with location-based incentives
- Raising awareness about important causes
- Delivering customer rewards for loyalty programs
- Appointment reminders
- Emergency notifications
- Customer service (order status updates, reservation confirmations, etc.)
- Special promotions
- Events and trade shows
- Company news and updates
This approach conveys a consistent, personalized message across multiple channels--dramatically increasing engagement, ROI, and building brand awareness. By encouraging people to sign up for text alerts, you can start an ongoing two-way conversation with prospects and customers. SMS/MMS campaigns are a great way to foster meaningful interactions that will create return business.
And the best part? They are extremely cost-effective. To learn more about what SMS/MMS can do for you and your mobile marketing efforts, work with the team at AlphaGraphics today!