BRANDING AND IDENTITY
WHAT OUR CUSTOMERS ARE SAYING
Emily's patience is infinite! I had missed a few things on the proof (my fault, not hers) She happily corrected the items needed. Thank you!
Narelle O. Overland Park Funeral Chapel
Steve and the team at Alpha Graphics have been great to work with. From production and installation to high quality vinyl window signage to flyers and brochures that we have worked with them on so far, the product and service deliverables have been great. Will definitely continue to use Alpha as we grow our business and I highly recommend using them.
Josh B. Goldfish Swim School
Steve and his Team do amazing work.
Isaac G. Lawn Hoppers
We were very happy with the service. Steve was so responsive to our needs and met our deadline without any issues.
Wendy M. Wendy Marvin
Team Alphagraphics is amazing! We love working with you!
Stephanie N. Johnson County Library Foundation
As always, you provide great service and get our product to us quickly. We are very pleased and will continue to use you in the future!
Amy M. MSE Audio
Fast, friendly service. Excellent product. Very happy customer!
Brenda B. City Wide Maintenance
Alphagraphics in Overland Park has always done an excellent job for us! They are so helpful with ideas, prompt and reliable, and there when we need them!
Anice A. Anice Anderson
Love your company :) Always get my acting resume printed on my headshots with you guys and the quality is superb. Thanks for the great work!
Valeri B. Valeri Bates
I used y'all when I worked in Overland Park, and because of your level of service and quality I decided to use you again when looking for a similar product at my new golf course here in Chicago. The service and quality did not disappoint, and I've recommended y'all to many of my connections in Overland Park, and other courses in my company around the country.
Miles T. Tamarack Golf Club
We are very appreciative of Steve's personal time and commitment to ensuring that a solution to our needs were met. He went out of his way to find partner resources when he was not receiving the service he expected from his normal vendors. He truly provided us with a custom solution.
Christy W. Lever 1
Mark Hansen was very knowledgeable about our company and our products and that made the reordering process very quick and easy.
Holly H. Haynes Equipment
Great color and quality and great service.
Fran Sifers Candy Company
I appreciate that Alphagraphics honored the originally quoted price for our order even though that price may have been lower than normal pricing. Your customer service will win repeat business. Thank you.
Greg W. Reaching Out From Within
Sign was better than I expected. Wonderful.
James A. James Anderson
Grateful that you keep my print files for so long. Thank you.
Withleigh L. Arts in Prison
Emily B's Customer Service is excellent. She always gives more than 100%.
Jackie C. CITY OF OVERLAND PARK
Steve is great! Makes the process simple and easy! I don't worry about a thing. :)
Kila H. Costco - Overland Park
Wonderful experience - the staff, especially Emily was knowledgable and super helpful with our project. The price for our project was reasonable, and we received our project in a quick turn around. Thank you!
Lailan B. Delta Gamma - knowledge and nonsense
Emily was fantastic Very kind and helpful. I wish doing business with everyone was this easy.
Shelia H. Reece Nicholes-Shelia Hampton
Your staff has listened carefully to the orders I've needed, submitted proofs in a timely manner, and provided quality results.
Anne B. Anne Bayer
I used Alpha Graphics for the first time for a business card order and was very satisfied with the results. I would highly recommend their services. David Abrey, Redcoats, That British Store. Leawood
David A. Redcoats
I am a watercolor artist and was looking for a good local printer. After looking at many online reviews of different local companies, I settled on AlphaGrapics. I spoke with Emily Batchel who was extremely helpful. I ordered Christmas cards of my artwork, and they looked fantastic--the color was spot on and they were very high quality at what I consider to be a fair price. I also wanted to say thank you to the graphics designer who was able to work with my PDFs that were not quite camera ready. I will definitely be using your service again.
Karen K. Karen Kaffenberger
Everyone has always been super helpful when I've sent projects here. And I was pleasantly surprised to see one of my designs on display when I walked in today! Awesome!
Alex E. Ideal Producers Group
Nice work and quick service.
Jerry G. SCORE
Thank you for the amazing customer service!
Sean M. Basys Processing
Always a pleasure working with Alphagraphics. Quick to respond to emails and always on top of their game. Mark and Emily were a great help with this project!
Ryan C. OCS Columbia Sportwear
Mark Hansen was a pleasure to deal with. He was prompt at getting back to me and answered all of my questions promptly.
Jesse A. Compass Medical Provider, LLC
Emily makes the process so easy! I love that you are coming up with new products so I can better serve my clients.
Nellie S. Events By Nellie
Excellent quality and service, especially with our tight deadline but requirement for first class products. Amazing work all around!!
Anika I. Care Council on American Islamic Relations
Friendly staff, speedy service, and beautiful quality prints.
Megan L. Megan Levens
A few corrections were not made during the first round of proofing (overlooked?), but were picked up during the second round. Excellent customer service. Fair prices. Very nice final product. Good turnaround time. Extremely pleasant to work with and I was offered good ideas/suggestions.
Polly R. New Concept Auto Service
Mark was easy to work with. Fast service and great quality as always
Nathan A. Johnson County Clin-Trials
Leena was very helpful and very responsive when I had to make changes to our project.
Bev W. Tasty Expo
You folks have been terrific, if I have a rush print job you get the job done. Thank you for all your assistance!
Carina B. Johnson County Chapel & Memorial Gardens
Quality print job with competitive pricing and quick turn around!
Sarah M. Precision Pest Control
Truly a professional outstanding job!
Harlan M. Harlan Mayberry
Steve has been beyond helpful in getting our EDDM designed and dispersed! It has been an absolute pleasure working with him on this project.
Kila H. Costco - Overland Park
The nice young lady who usually helps me is such knowledgable person and gives me good ideas. The last project "bumble bee family" has been joyously accepted. Thank you.
Christl U. Christl Upchurch
Since connecting with Alphagraphics, my experience has been great. Always quick to respond and turnaround time & quality is wonderful!
Jeannie B. DuPont Clean Technologies
Always great communication either by phone or email when it comes to ordering for my business. The last thing I just had done was some door magnets. Wow they turned out great for my truck!! Thank you.
Chris G. AAAce Drain Cleaning
Very satisfied with how quickly our order was processed, from the initial request, proofs and receiving final product in our office.
April C. EyeCare Associates of Oswatomie
Everyone at our event wanted to have their picture taken with the banner from Alpha Graphics.
Hal R. Hal Roller
Great work and service!
Beth M. Truss
Great experience as always. Thanks for all of your hard work, Emily!
Sean M. Basys Processing
Emily was great, she understood what I needed and deliver everything perfectly and on time.
Karla B. Karla Batlle
I always come to Alphagraphics for my professional printing needs. I always know it's going to show well.
Margy H. Better Homes & Gardens - Margy Ronning
The personalized note cards looked just as expected, matching my other stationary perfectly. Everything was handled professionally and timely as usual for AlphaGraphics.
Danielle B. D Bordman CPA LLC
Great company, quick turnaround. Very friendly customer service :)
Valeri B. Valeri Bates
Steve, Bryan & Emily have been VERY helpful and professional in getting my marketing materials to me in a timely manner. The end product is nothing short of superior. I would recommend everyone to give Alpha Graphics their business!
Matt C. Canon Investments
A CONSISTENT BRAND MESSAGE IS KEY TO YOUR BUSINESS
What is your brand identity? Do you know? If you’re not sure what the definition of your brand is, your customers aren’t either. A clear, consistent brand identity sets your business apart — and is critical to longevity in the marketplace.
Brand recognition isn’t created overnight; it’s built through dedicated, purposeful action and consistent messaging. In other words, it’s built on a foundation of solid branding. Your target audience need to associate your brand with feelings of trust, reliability, and long-term success.
At AlphaGraphics, our team of marketing professionals can help you develop and convey strong brand messaging that tell customers who you are—so they want to do business with you.
OUR BRANDING AND IDENTITY SERVICES INCLUDE:
- Logo consultation and design
- Website design and development
- Email marketing
- Sales and marketing collateral
- Brochures, posters, and banners
- Promotional products
- Letterhead, envelopes and business cards
By creating a comprehensive branding plan, you’ll help potential customers get to know your business and what you stand for. Soon, they’ll look to you as their solution provider.
FIVE ELEMENTS OF YOUR BRAND IDENTITY
BRAND PROMISE. What customers get when they buy from you, and the feelings they experience when they use your offerings. Every interaction must reflect your brand promise.
BRAND POSITION. Your brand’s unique value, and what sets you apart from the competition. Questions to answer: What does your organization do, why, and for who?
BRAND PERSONALITY. Like a person, consumers judge your brand by its unique characteristics and traits.
BRAND STORY. Illustrates your history as a business, which defines you. Inviting customers into your confidence helps build relationships. It also highlights your products and services.
BRAND ASSOCIATIONS. Brand associations are the tangible bits and pieces that make up your brand image. Your logo, colors and fonts, taglines, and design should all support your brand promise and position—and work together as one cohesive whole.
Now you’ve positioned yourself as an industry expert, and customers will want to seek out more of the positive experiences they associate with your brand. From that platform, you’ll have the economic leverage to successfully market new products and services and update existing ones. And your enthusiastic clients will want to send their friends to your business, too.
Want to learn more? Contact AlphaGraphics today and we’ll show you how to increase profitability by investing in your brand.