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5 Eastmans Road
Parsippany, New Jersey 07054
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DIRECT MAIL IN A DIGITAL WORLD

When used effectively, direct mail is an integral marketing tactic for connecting with your customers and building brand awareness.

The key to achieving direct mail success, in a rapidly digitizing world is a multi-channel approach  - so you can make the most of your marketing dollars.

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INTEGRATED MARKETING STRATEGY

The AlphaGraphics marketing team can help you develop a direct mail campaign that integrates your direct mail materials with an online component that drives fantastic responses and immediate results. Incorporating personalized URL (PURL) landing pages, QR codes, social media, and email marketing can create a multi-faceted customer outreach strategy which will supercharge your direct mail results.

 

HOW TO MAKE DIRECT MAIL MARKETING WORK FOR YOU:

  • Use the persuasive power of print with personalized mailers
  • Engage customers across multiple channels
  • Make your direct mail campaign trackable
  • Provide measurable results
  • Dramatically improves response rates

WHAT IS DIRECT MAIL?

Direct mail is a marketing strategy that uses a mail service to deliver a custom promotional printed piece to a carefully selected target audience.

DIRECT MAIL MARKETING MATERIALS INCLUDE:

  • Brochures
  • Catalogs
  • Postcards
  • Newsletters
  • Dimensional mailers
  • Flyers
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Are you ready to start getting the attention you deserve? AlphaGraphics has helped thousands of companies with their direct mail efforts. When you partner with us, you are getting expert assitance from industry professionals.

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DIRECT MAIL MARKETING SERVICES IN PARSIPPANY, NJ

Although there are many electronic forms of advertising competing for people’s attention, there is something to be said about receiving a personalized piece of mail. It appeals to a wider demographic and is checked by almost everyone daily. This is why, at AlphaGraphics in Parsippany, we offer an EDDM (Every Door Direct Mail program to help you create custom mailers for a wide audience.

EDDM

EDDM is a program offered by the post office. It requires no mailing list. Mailing lists tend to skip over housing developments like apartments and condos skipping potential customers you may have gained. Instead, you simply choose a route where your target audience would mostly likely live (for example, the homes that most closely surround your business) and the post office will put one of your mailers into their batches for each and every home in that area. Because EDDM doesn’t require individual postage, it is a more cost effective option.

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LET ALPHAGRAPHICS HELP

At AlphaGraphics, we can help you through the process from start to finish. Our graphic design team can help you design a custom mailer that is professional, eye-catching and effective. Our marketing team can consult you as to what methods of mailing work best and how to create the perfect message to send out to your potential customers. Together, they will help you create a mailing plan to increase customers and better brand your company.

Come into AlphaGraphics in Parsippany today and let us help you create a custom, professional mailer.

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