Your browser doesn't support JavaScript or you have disabled JavaScript. Branding and Identity Management | AlphaGraphics
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115 Metroplex Blvd.
Pearl, Mississippi 39208
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A CONSISTENT BRAND MESSAGE IS KEY TO YOUR BUSINESS

What is your brand identity? Do you know? If you’re not sure what the definition of your brand is, your customers aren’t either. A clear, consistent brand identity sets your business apart — and is critical to longevity in the marketplace.

 

Brand recognition isn’t created overnight; it’s built through dedicated, purposeful action and consistent messaging. In other words, it’s built on a foundation of solid branding. Your target audience need to associate your brand with feelings of trust, reliability, and long-term success.

 Branding & Identity

At AlphaGraphics, our team of marketing professionals can help you develop and convey strong brand messaging that tell customers who you are—so they want to do business with you.

 

OUR BRANDING AND IDENTITY SERVICES INCLUDE:

  • Logo consultation and design
  • Website design and development
  • Email marketing
  • Sales and marketing collateral
  • Brochures, posters, and banners
  • Promotional products
  • Letterhead, envelopes and business cards
     

By creating a comprehensive branding plan, you’ll help potential customers get to know your business and what you stand for. Soon, they’ll look to you as their solution provider.

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FIVE ELEMENTS OF YOUR BRAND IDENTITY

BRAND PROMISE. What customers get when they buy from you, and the feelings they experience when they use your offerings. Every interaction must reflect your brand promise. 

BRAND POSITION. Your brand’s unique value, and what sets you apart from the competition. Questions to answer: What does your organization do, why, and for who?

BRAND PERSONALITY. Like a person, consumers judge your brand by its unique characteristics and traits.

BRAND STORY. Illustrates your history as a business, which defines you. Inviting customers into your confidence helps build relationships. It also highlights your products and services. 

BRAND ASSOCIATIONS. Brand associations are the tangible bits and pieces that make up your brand image. Your logo, colors and fonts, taglines, and design should all support your brand promise and position—and work together as one cohesive whole.

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Now you’ve positioned yourself as an industry expert, and customers will want to seek out more of the positive experiences they associate with your brand. From that platform, you’ll have the economic leverage to successfully market new products and services and update existing ones. And your enthusiastic clients will want to send their friends to your business, too.

Want to learn more? Contact AlphaGraphics today and we’ll show you how to increase profitability by investing in your brand.

BRANDING AND IDENTITY IN PEARL MS

Branding and identity is a crucial part of making your business stand out. Building a brand for your business doesn’t happen overnight, it is a process that requires purpose and dedication. At AlphaGraphics in Pearl, we will help you lay out a consistent branding foundation. Come by our business center today and let our experts get you started.

OUR BRANDING SERVICES

Our skilled team will help you design and create all of your brand associations. From the smallest items like logo, color, and font, to the overall design, each piece has a major impact on your brand image.  We offer many branding and identity services, including:

  • Email marketing

  • Website design and development

  • Sales and marketing collateral

  • Logo consultation and design

  • Promotional products

  • Letterhead, envelopes and business cards

  • Brochures, posters, and banners

ELEMENTS OF BRAND AND IDENTITY

We will help you with every aspect of your brand identity. Our professionals at AlphaGraphics in Pearl, will help you establish each element of your business identity including:

  • Your story: The history behind your brand, and how it separates your company from the rest.
  • Your promise: What experience are you offering to customers when they buy from you.
  • Your position: The qualities and principles unique to your organization.
  • Your personality: Just like people, every business has its defining characteristics and traits.

No matter what stage you are at with building and marketing your brand, AlphaGraphics is dedicated to helping you find success.

If you’d like more information about managing your branding and identity, give us a call at (601) 933-9550. If you want information about price, click here for a free quote request.

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