BRANDING AND IDENTITY
WHAT OUR CUSTOMERS ARE SAYING
The quality of the product is always top-notch and our rep, Doug Donnald always responds immediately. We are consistently surprised and delighted by the quick turnaround time.
Mary M. Raleigh NC
You guys worked with me every step of the way, even as my requests changed. I really appreciate your focus and promptness and professionalism. You are great to work with!
Erin K. Durham NC
alphagraphics are a great print/design partner who go the extra mile to understand their clients' requirements and deliver to expectation with super quick turnaround times. We would have no hesitation in recommending their service
Annette J. London UK
Professional and Fast Service. Doug Donnald has gone above and beyond to help RPD with our needs. Thank you so much!
Louise W. Raleigh NC
I appreciate your responsiveness and follow up!! Love the new ordering online and option for Customer service !!!!
Penny P. Morrisville NC
Everything was done quickly and to my satisfaction.
Veronica S. Raleigh NC
Doug Donnald was in my office literally 30 minutes after I asked for a quote. He had a packet of material in hand and went over all the details of my request. 10 minutes later, he called me back with a very competitive quote. On top of it, he was EXTREMELY accommodating. Our client kept dragging their feet about decisions regarding a booklet (despite deadlines) and Doug was still able to get our booklets completed and to us on time! The quality was outstanding, our client was VERY impressed and the price was competitive. We will always use AlphaGraphics for any large printing projects in the future!
Mary S. Raleigh NC
This is the 3rd time I have used Alpha Graphics to print items for my business. Doug Donald was my sales rep and he is always very prompt in his communication. The turnaround time was also extremely quick! All of my customers comment on how great the quality of the product is.
Kelly M. Raleigh NC
Great experience with AlphaGraphics! They communicated well & were consistent with our needs. Very happy with the work we received & we will continue to support & use them for our future business ventures!
Erika M. Wendell NC
Alpha Graphics provided an excellent service at a very good price.
Rik P. CN
Always AWESOME to work with!
Kristen J. Raleigh NC
Very quick- thanks!
Lauren V. Raleigh NC
Very prompt service. High quality products.
Marie B. Bailey NC
You guys are my new go-to!! You are the best!! Detail oriented, fast, great product!
Elizabeth S. Raleigh NC
Beth was amazing through the process and was absolutely lovely to work with. The installer was efficient and very considerate. So happy with the final product and how quickly it was able to be completed!
Meredith A. Raleigh NC
We can always count on AlphaGraphics to get us what we need when we need it! Doug is always responsive and great to work with!
Beth B. Raleigh NC
We needed help with a last minute, rush order. Alphagraphics went above and beyond to ensure we met our deadline while staying within our nonprofit budget.
Traci H. Raleigh NC
Thanks for the quick service and the Rep did delivery to the meeting - super helpful!
Peter F. Bristol CT
I enjoy working with you guys on my projects. You are very helpful and caring. The quality is always great.
Porsha L.
Everyone is a pleasure to deal with and the quality is excellent.
Susan F. Raleigh NC
The posters we ordered turned out great, and you all were able to get it done quickly as I tight turn-around time. Thanks so much! I will definitely recommend you to my colleagues!
Caryn K. Chapel Hill NC
Probably the most accommodating vendor I've ever used. The Alpha Graphics team went beyond the call to make sure we had something nice to display!
Shari P.
alphagraphics is so accommodating and easy to work with. The quality of their work is always perfect!
Brady M. Raleigh NC
quality product, fast turn around
Randi H. Raleigh NC
Prompt service, attention to detail, and excellent communication are hallmarks of this business. I would recommend them without reservation.
Ben H. New Bern NC
Kim Kelley did an amazing job and helped me get exactly what I wanted!!
Danielle V. Raleigh NC
We have loved working with Alpha Graphics! We have always been provided with top notch service from your knowledgeable staff. Thanks again!
Kaitlan B. Raleigh NC
Very helpful working with me on samples for direct to substrate UV Inkjet printing on metal
Scott H.
Kim and team did a superb job every step of the way
Jeff H.
Chris helped us get envelopes we needed printed for a rush order
Taylor H.
Working with Doug was a great experience. He's knowledgeable and delivered great product in a timely manner
Monica K. Raleigh NC
I received my products faster than expected, and they looked great.
Veronica S. Raleigh NC
Got a recommendation from a colleague out of state - Alpha Graphics was extremely accommodating and easy to work with out of state.
Jared K. Louisville Kentucky
RIoT uses AlphaGraphics regularly and is consistently impressed with the quality of the products and the speed of the service.
Caroline G. Wake Forest NC
All communication was professional and timely, I understood what I was getting and the staff delivered our final product before the deadline.
Larry M. Raleigh NC
AlphaGraphics has great options for prints and always meets my tight deadlines. The staff is so flexible, helpful, and kind. I always recommend them to friends and colleagues.
Courtney W. Raleigh NC
I asked for a quick turn around and AlphaGraphics made it happen. Thanks, AlphaGraphics for saving me, again!
Sara C. Raleigh NC
Kim was wonderful to work with and brought the job in way ahead of schedule. On a holiday week!
Mamie P.
Service was great with respect to communications before and leading up to the delivery and installation. I was particularly impressed with the installation process: the folks were on time and did a great job hanging the multiple posters we ordered, and we've since received numerous compliments on the finished product!
Meredith R. Cary NC
Beth Williams is awesome! She gets things done for us, meets deadlines and makes certain quality is top notch!
Emily M. Raleigh NC
Chris is always willing to help when needed! Great quality and great customer service!
Harrison H. Durham NC
These guys are always dependable, responsive, and knowledgeable. Glad to have a team I can reach easily for our company's various printing needs!
Bailey A. Raleigh NC
The Alphagraphics team always delivers; their service, product quality, and responsiveness can't be rivaled.
Emmy B. Raleigh NC
Kim is an excellent account Manager how attended our requirements efficiently
Jose F. Raleigh NC
Doug went above and beyond to make sure the order was right. The finished product came out great. We are very pleased!
Grace H. Raleigh NC
Very easy to work with
Tiffany D. Garner NC
Accommodating/quick service, a relaxed process, and I was extremely pleased with our final product!
Morgan K.
Very prompt service from the beginning! We changed our business cards at least four times and never had an issue about doing so.
Earl J. Raleigh NC
Impeccable customer service! Always prepared to help out office with any project....often working under very tight deadlines!
Mimi Z. Raleigh NC
Mike Linden continues to be a joy to work with! He always helps move along key projects so that we're continually impressed with the speed with which receive the products.
Hanna S. New York NY
A CONSISTENT BRAND MESSAGE IS KEY TO YOUR BUSINESS
What is your brand identity? Do you know? If you’re not sure what the definition of your brand is, your customers aren’t either. A clear, consistent brand identity sets your business apart — and is critical to longevity in the marketplace.
Brand recognition isn’t created overnight; it’s built through dedicated, purposeful action and consistent messaging. In other words, it’s built on a foundation of solid branding. Your target audience need to associate your brand with feelings of trust, reliability, and long-term success.
At AlphaGraphics, our team of marketing professionals can help you develop and convey strong brand messaging that tell customers who you are—so they want to do business with you.
OUR BRANDING AND IDENTITY SERVICES INCLUDE:
- Logo consultation and design
- Website design and development
- Email marketing
- Sales and marketing collateral
- Brochures, posters, and banners
- Promotional products
- Letterhead, envelopes and business cards
By creating a comprehensive branding plan, you’ll help potential customers get to know your business and what you stand for. Soon, they’ll look to you as their solution provider.
FIVE ELEMENTS OF YOUR BRAND IDENTITY
BRAND PROMISE. What customers get when they buy from you, and the feelings they experience when they use your offerings. Every interaction must reflect your brand promise.
BRAND POSITION. Your brand’s unique value, and what sets you apart from the competition. Questions to answer: What does your organization do, why, and for who?
BRAND PERSONALITY. Like a person, consumers judge your brand by its unique characteristics and traits.
BRAND STORY. Illustrates your history as a business, which defines you. Inviting customers into your confidence helps build relationships. It also highlights your products and services.
BRAND ASSOCIATIONS. Brand associations are the tangible bits and pieces that make up your brand image. Your logo, colors and fonts, taglines, and design should all support your brand promise and position—and work together as one cohesive whole.
Now you’ve positioned yourself as an industry expert, and customers will want to seek out more of the positive experiences they associate with your brand. From that platform, you’ll have the economic leverage to successfully market new products and services and update existing ones. And your enthusiastic clients will want to send their friends to your business, too.
Want to learn more? Contact AlphaGraphics today and we’ll show you how to increase profitability by investing in your brand.
Your business started with a unique idea and vision that you wanted to share. AlphaGraphics in Raleigh provides services to help you develop a brand to get noticed.
Whether you already have a brand you would like to update or are starting completely from scratch, we will help you create the perfect marketing strategy for your business.
BUILD YOUR BRAND
To help build your brand, we first need to learn about your story — where have you been? Where do you plan to go?
AlphaGraphics in Raleigh will help you become recognizable with a logo, tagline, and other items to portray your brand to your target network.
Enhance your brand with the following marketing options:
- eMarketing
- Website design
- Direct marketing
- Mobile messaging
- And more!
BRANDING ELEMENTS
Our team will help create a marketing plan that includes essential branding elements.
Create a clear picture of what your organization does, for whom, and why, with your brand position. Show the world who you are with your brand personality. What do you want your organization to be known for?
Your brand story helps business contacts understand where you have come from and can also include a summary of your products and services.
Brand associations are what help people to recognize not only your logo and tagline, but even smaller details like your custom font and the colors you use.
LET'S GET STARTED
To learn more about how AlphaGraphics of Downtown Raleigh can help you with your next brand and identity management project, you may email us, request a quote or call us at (919) 832-2828.
AREAS WE SERVE
AlphaGraphics offers brand and identity management services in Raleigh, Durham, Chapel Hill, Cary, RTP and surrounding areas in North Carolina.