VARIABLE DATA PRINTING
WHAT OUR CUSTOMERS ARE SAYING
When I had mistakenly ordered Business Cards, which Alphagraphics currently does not provide for Waterford, I was immediately contacted to let me know that portion of my order would not be able to be fulfilled. get customer support!
Alfie P. Liberty Hill TX
I did have some challenges getting the contact info changed in your system. I was getting calls for pick-up routed to an old number and did not get to me timely. This last order, that seems to have been corrected. The physical mailing address on our last invoice has not been corrected, however.
Richard T. Sandy UT
Heather Anderson? I think is a fantastic front desk person. She helped me thrubthe whole process and was very capable and courteous. The designer came and talked me about my poster and was really good as well. A+ work and people.
Gary G. Sandy UT
I had issues with the quality on some of my prints, but when I brought it up, the people I was working with were very quick to help me replace them.
Lya Y. Sandy UT
Thanks for a great job done!
Chad E. Sandy UT
I feel like I’m always very vague with what I want and they just get what I’m saying and turn projects into reality.
Mallory S. Sandy UT
No complains! You guys always ready for me when I needed. Excellent job quality and finishing.
Andre V. Sandy UT
Heather was great to work with and really knows the right questions to ask to insure the job was done right.
Dave W. Sandy UT
Great people to work with - very professional.
John L. Sandy UT
Arlene was great to work with. I called with a last minute request and not only was the quality great, she went the extra mile to set up delivery in a pinch. Thanks Arlene and AlphaGraphics!
Chelsea F. Snowbird UT
I was in a time crunch and they preformed swiftly & above expectancy
Taeler S. Sandy UT
Our company was in need of these decals quickly and Heather gathered all the info she needed to have a 2 day turn around. Thank you Alphagraphics!!
Kristen P. Sandy UT
Heather at the Sandy location has been a breeze to work with. We had a snafu on one part of the order, and she worked with me to get the file set up appropriately and the piece reprinted very quickly. She's been highly responsive and helped to make sure that this large package of materials was professional and cost-effective.
Kelly S. Sandy UT
Super fast and easy!
Fatima E. Salt Lake City UT
Zane and the Alpha Graphics team are always wonderful. I always choose them first for our printing needs. Thank you!
Todd S. Midvale, Utah Utah
Everything was great, except for having the order delayed one day from when it was expected.
Kevin H. Sandy UT
Likely is a good outcome.
Eric A. Sandy UT
Always super nice, Zane is great and you guys were quick.
Tami H. Sandy UT
Kris was fantastic to work with, she got a last-minute order done and done well. Couldn't ask for more.
Chris A. Sandy UT
Quick correspondence and turn around time.
Evi K. Sandy UT
Zane is awesome! Highly recommend.
Tristen T. Sandy UT
I have had previous great experiences with alpha graphics. This time, I felt like the the colleague I was working with was a little put out by my order. Communication was somewhat painful-I had to make a lot of effort to find out if she had gotten what I sent and see if my invites were ready. She would always respond once I emailed, I just feel like she should have been more communicative with me. I felt like I was having to be a little too persistent to find out Info I should have been recieving anyways. On top of that, envelopes were included on the final invoice which I didn’t need. In her defense, in the past I have always needed envelopes but this time we ordered specific ones from another company. I figured I could just let whoever know when I picked them up I didn’t need them and ask to have them taken off. The lady working the desk when we picked them up was not accommodating, wouldn’t take them off, so now I have 50 envelopes I don’t need. It was only about 8 dollars but as a return and loyal customer it would have just been nice to have better customer service. I will say, the final result of my order was beautiful. I’m just going to probably request to work with someone else next time.
Katie M. Sandy UT
I always have a great experience with Sandy AlphaGraphics. I think I would have appreciated just a bit more communication as far as ETA and when the product had been delivered. Someone else had signed for the delivery and I had no idea it had already come in.
Cortni S. Midvale UTAH
Finished all the post cards
Tammy D. Sandy UT
Arlene sent above and beyond to help me
Jordan L. Sandy UT
Friendly employees and their work knowledge is impresive
Danny M. Sandy UT
The turnaround time was great and the product is beautiful!
Stephanie S. Sandy UT
I had several orders that I needed with a short turn around time and I ended up making several changes to it. Alphagraphics was on top of all of it and delivered it all in that short time with no mistakes.
Deserei K. Salt Lake City Utah
High quality work and on time.
Todd M. draper UT
Zane was awesome! Fast and reliable service. Our wedding invitations turned out beautiful!!
Wendy G. Draper UTAH
Flawless quality, friendly service and a fair price. What more could you expect?
Tim S. Sandy UT
Andy and his team have always been great to work with and are incredible at meeting our tight deadlines. I would recommend them to anyone who is wanting to get a large quantity print done in a quick amount of time and at a reasonable price.
Jordan J. South Jordan UT
Always willing to find a solid solution to the projects I bring them. Very happy with their work and their ability to get me the right work at the right price.
Lance R. Sandy UT
Alphagraphics Sandy is AMAZING. I received nothing but the best service throughout my order process. They are all very nice and helpful in answering any questions. On top of great service, I received my final prints extremely fast! All in all, a great experience.
Alicia S. Sandy UT
I had a rush order and Andy and his team were awesome to get it done quick. The product looked great too!
Keri J. Draper Utah
Great overall experience with the team at AlphaGraphics in Sandy. Sales, design, communication, installation and overall experience was top notch. I was very impressed with the personal experience they provided. I felt like I gained a few new good friends.
Gregor S. Sandy UT
The process was simple, fast and done to specifications! I recently started doing custom orders and this was by far the easiest!
Dawn B. Sandy UT
They ALWAYS do a wonderful job. I used them with a former company, and when I needed work done with my new company they were my first choice. I have never been disappointed. Zane is the best!
Stephanie J. Salt Lake City Utah
Great service! Super fast and easy to work with.
Diana S. Sandy UT
AlphaGraphics Sandy is always great to work with. Happy and high performing employees that care about the customer.
John L. Sandy UT
I needed my items quickly. They were ready by when I needed them and looked great!
Coco P. Sandy UT
Terrific help from Arlene in your office and other staff on the phone. Our print project was finished efficiently and beautifully. Excellent quality outcome! Thank you!!
Kristen B. Sandy UT
Alpha Graphics have always been very pleasant to work with. They are prompt with our order and accurate.
Annette L. Sandy UT
Alphagraphics was amazing in the service they offered. I went to them with an emergency on my part, and they got the work done with time to spare. I dont know what I would do without Alphagraphics. Thanks Alphagraphics and thanks ANDY!!!
David G. Holladay UT
The finished product was so much better than I had anticipated. We would never go to anyone else.
Carolyn S. City ST
I am so impressed with the service and quick turn around time I've received from Alpha Graphics. Zane has been amazing to work with; helpful, responsive, and willing to go the extra mile. When working with 150 agents, it's great to know I have a reliable and convenient printer.
Cortni S. Midvale UTAH
Everything was perfect from start to finish :)
Rob C. Sandy UT
Great product! The team is always helpful and responsive, I will always use AlphaGraphics for our printing needs!
Aleen W. Salt Lake City UT
Very simple and easy to use. Cole was great to work with as well. I submitted 4 posters for printing and within a day I had my quote and in a week I had them printed and ready for pick up. Fast, efficient and very good quality.
Charles S. slc UT
Super quick response from AlphaGraphics and a high quality product that I was proud to share with my client.
Hailey I. Sandy UTAH
VARIABLE DATA MAKES PRINTING PERSONAL
Variable data printing is the best way to reach your customers with branded messaging that tells them you know what they need. It’s also known as one-to-one marketing, targeted, or personalized printing.
Variable data printing allows you to customize offers specifically to a customer’s likes or past purchase history. This strategy can dramatically increase response rates while reducing overall printing and mailing costs due to more targeted materials as opposed to traditional "shotgun" campaigns.
Direct-mail pieces, invitations, promotional flyers, event promotions, or any other type of product will resonante more effectively with your customers when you use variable data printing. It will also, ultimately generate more business for you. With variable data you can change up the words, the images, and colors in the same print run. Imagine the power your message will carry to your customer when you have crafted a personalized look and feel just for them.
Variable data printing is easy to do with the right list, the right layout, and the right partner to help you carry out your marketing plan. The AlphaGraphics marketing and printing professionals can guide you through the entire process and deliver top quality marketing materials. Your results will take off with variable data printing.
HOW DOES VARIABLE DATA PRINTING WORK?
- Information from mailing lists or customer databases are matched to data fields in a marketing piece layout
- Images can vary based on the customer
- Printing then takes place on a record-by-record basis with a unique piece generated for each customer
Ready to get started with your variable data printing project? Contact AlphaGraphics today!
PERSONALIZED MARKETING IN SALT LAKE CITY, UT
Salt Lake City, Sandy, and Draper
Some of the most exciting applications for variable data printing are in personalized marketing campaigns. Your local Salt Lake City Alphagraphics is utilizing variable data printing techniques to drive results for its clients. Variable data printing allows you to change the the look, the offer, and the message for each recipient based on the information you have about the recipient.
Personalized Communications Example
A swimsuit retailer looking to get a jump on swimsuit sales for the spring by mailing out some postcards to nearby residents. A simple database would have the recipients’ names, addresses, and genders. With just this little bit of information, we could personalize each postcard for each person. If it was going to a man, it would have a picture of men’s swimming suits as the focus. If it was going to a woman, the postcard would have a picture of the most popular women’s swimming suits as the main focus. Next, we could make the person’s name appear as some wispy clouds in the summer sky. This adds a little WOW factor. Lastly, we could personalize the offer for a free gift card to a restaurant located within each person’s zip code. Undoubtedly, this type of postcard mailer would have much more of an impact than a standard postcard without personalization.
Here’s a lot of the most common ways variable data printing is used today:
- ID Badges
- Name Tags
It Gets Better
To make this marketing campaign even better, we could include a personalized web landing page for each person to visit in response to the mailer. This could allow us to gather additional information, provide additional offers, and even try to close the sale online. This response mechanism is great for the recipient and the advertiser. The recipient receives personalized marketing that is relevant to them, and the advertiser knows who has responded to their mailer and who might need a 2nd mailer and/or a personalized email or text message.
This type of personalized marketing is made possible by state-of-the-art printing technology and variable data printing solutions at AlphaGraphics. To see how you can benefit from these services, call your Salt Lake City printing and marketing experts today.