BRANDING AND IDENTITY
WHAT OUR CUSTOMERS ARE SAYING
I love how simple it is to print objects at alpha graphics.
David Y. Desert Tech West Valley City UT
Wonderful service! Fast and delivers to our office! Couldn't be happier.
Aaron G. Nonprofit Legal Services of Utah Salt Lake City UT
Always fast, take care of our needs, even with short-time notice, and give us a chance to quality control the output before printed. Works great for us.
Ulrica E. Stadler Salt Lake City UT
I very much enjoy working with Jon. I can email him a concept of what I'm wanting to do and he quickly gives me a list of ideas or I get proofs and am ready to go. We moved our office away from the South SLC Alphagraphics but I still use this branch because they are amazing!
Randy G. Cowan's Retail Systems Cottonwood Heights UT
Gregg and his team are incredible. You never know what project will come up when you're working in sports and they are also willing and able to turn it around quickly at a competitive price.
Daniel R. Real Salt Lake Sandy UT
We're always taken very good care of at your location! Can't say the same for other competitors...that's why we keep coming back!
Spencer T. Fear Factory SLC UT
I have never had any better service anywhere, than I receive at this alphagraphics location--you guys are great!
Tony R. Mountain America Credit Union West Jordan UT
I have had only a positive experience working with Christian. He offers great suggestions when I need assistance and puts a full professional effort into any of my requests.
Kimberli H. Western Governors University - Purchasing Salt Lake City UT
Alphagraphics is our go to printer for orders large and small. The customer service is top notch, and the quality is consistently spot on.
Scott K. ZERO Prostate Cancer Run
Jon Soloman and crew are very responsive and quick to provide products. They are thorough and professional. I love working with them.
Monica O. Columbus Community Center Salt Lake City Ut
Speedy, excellent customer service, and beautiful finished product!
Dave H. Maverik Center West Valley City UT
I had some postcards printed recently and was very pleased with the quality and turnaround time.
Andy C. JTECH Medical Midvale UT
Alphagraphics is the most professional printing company that I have ever used. They make me look good to my boss and team at work because of the quality and speed of their printing services. I have even used their quality services for a non-profit that I am involved in outside of work. Thank you!
Mandi B. Mandi Brady
The service was great and I got an immediate response when I emailed with my questions. Loved the customer service and the end product.
Patty B. Electrical Indusrty Certifications Assoc. Midvale UT
Excellent, friendly service
James E. NexTrust Inc. Park City UT
Ryan R. Mark Miller Subaru Salt Lake City UT
We've used them for years and been very happy with their quality, service and price. It's been a great experience.
Camron W. Gateway Aesthetic Institute & Laser Center Salt Lake City UT
I have found Gregg to be responsive & knowledgeable. He is a pleasure to work with and stands by his work and his quotes. Very important!! I am happy to refer Gregg & Alphagraphics to anyone in need of these services and product!
Lynn C. Alpine Art Salt Lake City, UT
Christian Hayes was especially helpful. He had been looking into some questions I had. He emailed me to let me know he was going into a training and so that I would know I should not expect to hear from him for an hour. That was really above-and-beyond customer service!
Linda A. Natural History Museum of Utah Salt Lake City UT
The designer and staff were fully committed to creating a product that was exactly what we hoped for.
Dawn S. Dawn Stevenson
Ordering and reordering could not be easier. You guys do a great job and always get our orders delivered in a timely fashion.
Ryan O. Powder House Ski Shops Holladay UT
Super professional, incredibly prompt. Can't wait to work with this team again.
Kellie G. Westminster College Salt Lake City UT
Jon Solomon was great to work with, he was very responsive and my order was done fast and looked even better than I expected.
Kelly A. Kelly Adamson
Fast, exactly to order, and great print quality!
Brandon D. Westminster College Salt Lake City UT
Love the personal relationships and the apparent desire to fulfill my orders in a timely and efficient manner.
Dart M. First Business Services West Jordan UT
Christian is always so helpful, has a great attitude, and makes sure we always get what we need on time. It is so very reassuring to know we can always count on you guys.
Summer D. Westminster College Salt Lake City UT
I've only ever had great experiences with the South Salt Lake Alphagraphics. To ensure accuracy, they will call if they have any questions before printing, and even when I'm working with a tight schedule, they get my items done on time. I would recommend the South Salt Lake Alphagraphics to anyone I know!
Megan R. Mark Miller Subaru Salt Lake City UT
I work with Christian Hayes when ever I need printing done and he is very responsive and hand delivers the final product if I need it by a certain time. He follows up and checks in on our needs, which is very much appreciated. The product is always done when he says it will be done.
Anna F. EMS Salt Lake City Ut
Ian Smith is awesome and always helps me with what I need.
Nick C. Nick Crawford
We are very satisfied with the level of service and quality that we receive from Alphagraphics. They are very easy to work with and we get a great product too! Pricing is competitive as well.
Byan S. J. Wilcox SLC Utah
Awesome service! Your commitment to your customers, the community and the South Salt Lake Chamber of Commerce are very much appreciated! Keep up the great work --
Gary B. South Salt Lake City Chamber of Commerce South Salt Lake UT
Alphagraphics is always quick to respond. It's great to have a creative, collaborative partner when designing specific projects with my clients.
Susan B. Alpine Art Salt Lake City, UT
My last two orders have been rush/urgent and also needed to be shipped to our meeting location out of state. Both times were flawless. I don't like the rush, but we're getting into a good routine with the request, proofing etc.
Gilbert R. Western Governors University - Purchasing Salt Lake City UT
The last few times I've been into the Alphagraphics location in Salt Lake I worked with Ian Smith. He's been great to work with. Always knowledgable and professional.
Jeff N. Jeff Nelson
Your team is awesome to work with.
Jill I. West Wind Litho West Valley City UT
Always client focused; willing to deal with unplanned short turn around and are always producing great quality in the time-frame needed.
Bruce M. Bruce McDonough Sandy Utah
Christian Hayes has been nothing but amazing to work with. His response time is quick, he has great suggestions for our needs and has been a pleasure to work with. Alphagraphics has been my go to for all of our needs and has come in less expensive then other companies. We appreciate all you do!
Camille A. Western Governors University - Purchasing Salt Lake City UT
I love Jon Solomon - he's a great rep. I am very happy with your quality, services and how easy AG is to work with.
Sharon B. Guruuve Park City UT
You always meet my deadline and the work is always great.
Gary B. Bigelow Printing Sandy UT
This AlphaGraphics location is amazing. They are very prompt and the staff is just wonderful to work with and their prices are great!!
Kathy F. Megaplex Theatres Sandy, Utah
CJ is always the best with all projects urgent or otherwise. Our interaction with whole staff follows suit.
Derek C. Deseret Book Salt Lake City UT
They did a great job. Showed up on time very efficient and professional. Quality work
Troy B. Triumph Construction
Great final product, fast delivery, and customer service.
Zac W. Maverik Center West Valley City UT
I appreciate the responsiveness to my order. My order had a short turn around time and Alphagraphics met the deadline and order looked wonderful. Thank you!
Patti T. Columbus Community Center Salt Lake City Ut
From beginning to end the project proceeded very smoothly. Ian promptly sent me a quote, your graphic artist gave me feedback and the final project looked better than I expected.
Judy B. Brighton Bank Salt Lake City UT
Alphagraphics has done a fantastic job helping us with our branding. Gregg and his crew are masters at what they do.
Darin F. Build Green
Your colors could be more vivid. For instance, when I order a bright pink or yellow poster, I mean eye catching day-glo pink or yellow, as long as it does not totally detract from the information.
Gretchen S. Westminster College Salt Lake City UT
Everyone at AG is responsive and provides great customer service.
Cynthia T. UMIA - Utah Medical Insurance Agency Salt Lake City UT
Great, great customer service and great pricing
Steve M. Bad Ass Coffee Salt Lake City UT
Excellent communication on both recent projects as well as a very fast delivery.
Robert B. Megadyne - JOHNSON & JOHNSON ENVIRONMENT HEALTH SAFETY & SUSTAINABILITY Draper Utah
BUSINESS MARKETING STRATEGY
The more people become aware of you and your brand, and the stronger your reputation, the greater your profit potential and overall brand value. Word-of-mouth in the South Salt Lake market plays a vital role in helping your brand grow its customer base and develop loyal relationships with top customers.
AlphaGraphics South Salt Lake has helped countless customers and businesses positively grow their word-of-mouth visibility and maintain brand awareness locally in the market. Let us help you jumpstart your marketing in brand new ways.
A CONSISTENT BRAND MESSAGE IS KEY TO YOUR BUSINESS
What is your brand identity? Do you know? If you’re not sure what the definition of your brand is, your customers aren’t either. A clear, consistent brand identity sets your business apart — and is critical to longevity in the marketplace.
Brand recognition isn’t created overnight; it’s built through dedicated, purposeful action and consistent messaging. In other words, it’s built on a foundation of solid branding. Your target audience need to associate your brand with feelings of trust, reliability, and long-term success.
At AlphaGraphics, our team of marketing professionals can help you develop and convey strong brand messaging that tell customers who you are—so they want to do business with you.
OUR BRANDING AND IDENTITY SERVICES INCLUDE:
- Logo consultation and design
- Website design and development
- Email marketing
- Sales and marketing collateral
- Brochures, posters, and banners
- Promotional products
- Letterhead, envelopes and business cards
By creating a comprehensive branding plan, you’ll help potential customers get to know your business and what you stand for. Soon, they’ll look to you as their solution provider.
FIVE ELEMENTS OF YOUR BRAND IDENTITY
BRAND PROMISE. What customers get when they buy from you, and the feelings they experience when they use your offerings. Every interaction must reflect your brand promise.
BRAND POSITION. Your brand’s unique value, and what sets you apart from the competition. Questions to answer: What does your organization do, why, and for who?
BRAND PERSONALITY. Like a person, consumers judge your brand by its unique characteristics and traits.
BRAND STORY. Illustrates your history as a business, which defines you. Inviting customers into your confidence helps build relationships. It also highlights your products and services.
BRAND ASSOCIATIONS. Brand associations are the tangible bits and pieces that make up your brand image. Your logo, colors and fonts, taglines, and design should all support your brand promise and position—and work together as one cohesive whole.
Now you’ve positioned yourself as an industry expert, and customers will want to seek out more of the positive experiences they associate with your brand. From that platform, you’ll have the economic leverage to successfully market new products and services and update existing ones. And your enthusiastic clients will want to send their friends to your business, too.
Want to learn more? Contact AlphaGraphics today and we’ll show you how to increase profitability by investing in your brand.