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Personalized URLs
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2189 South 3200 West
West Valley City, Utah 84119
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PURLS MAKE YOUR MARKETING CAMPAIGNS PERSONAL

Personalized URLs, or PURLs, are customized, fully-trackable web addresses unique to each individual you target with your direct marketing campaigns.

In today's world, organizations have the benefit of interacting with their customers in ways never before possible. In fact, companies ‘in the know’ engage in two-way conversations with their target audiences every day.

With personalized URLs and other interactive marketing efforts, you can actually make your communications exciting and engaging.  So instead of feeling interrupted by you, customers and prospects will actively seek to engage in a dialogue.

Personalized URLs 1

Using interactive technologies like personalized URLs to provide ultra-relevant communication lets people know you value them individually. 

PURL MARKETING MAKES IT POSSIBLE TO:

  • Improve response rates
  • Gather and update key consumer data
  • Track customer activity and preferences
  • Enhance marketing campaigns and messages
  • Measure campaign success
  • Connect with potential customers in a fun, interactive way
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HOW DO PERSONALIZED URLS WORK?

ATTRACT

Send direct mail piece or email containing a PURL and incentive to a targeted list.

INTERACT

Each recipient visits their personal web page to get more information, fill out a survey, or register for an event.

REACT

Data is collected for follow-up, lead generation, and prize delivery.

COMMON QUESTOINS

HOW WILL IT HELP MY BUSINESS?

Personalized URLs enable you to convert more of your direct mail recipients into qualified prospects and valued customers. As a result, you'll see more repeat clients, better ROI and gain valuable insights into what your audience wants.

 

WHY CHOOSE ALPHAGRAPHICS?

Our marketing team is up-to-date with the latest marketing technologies, including the use of personalized URLs, QR codes, mobile websites and much more. This, paired with our expertise in direct marketing, makes AlphaGraphics the company businesses turn to for all of their marketing needs.

Want to learn more about how personalized URLs (PURLS) can benefit your business's marketing plan? Find out more about PURLs by contacting the team at AlphaGraphics today! 

PURLS | PERSONALIZED MARKETING IN WEST VALLEY CITY, UT

It’s an understatement to say the Internet has changed just about everything from how we interact with others to how we buy products. Our online experience gives us convenience and benefits that were unimaginable just 15 years ago. But as a business owner, have you harnessed the power and speed of the Internet to change the way you market your products or services?


If not, then your West Valley City, UT AlphaGraphics can help you step into the 21st Century by showing you how easy it is to target very specific groups of your customers using Personalized URLs (PURLs). These incredibly effective and engaging websites allow you to send your customers different offers or opportunities to interact with your business to give you vital feedback while marketing your products.

GETTING ONLINE AND PERSONAL!

With PURLs and other interactive marketing tools, you can actually make your communications with customers and prospects engaging and exciting all while gleaning valuable data. By adding personalized URLs to your next direct mail piece or email campaign, you can direct users to different web pages allowing them to get more information, qualify for a special offer, fill out a survey, or register for an event. Next, PURLs allow you to:

  • Connect with potential customers in a fun, interactive way
  • Gather and update important consumer data
  • Improve response rates since it’s easy to get online
  • Enhance marketing campaigns and messages
  • Measure campaign success by tracking customer activity and preferences

WHY CHOOSE ALPHAGRAPHICS AS YOUR ONLINE MARKETING

Our marketing team is up-to-date with the latest technologies, including the use of personalized URLs, QR codes, mobile websites and much more. So let your West Valley City AlphaGraphics walk you through this exciting way to personalize your marketing. It’s as easy as giving us a call at (801) 972-2900 or requesting an online quote today.

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