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130 New Boston Street
Suite 104
Woburn, Massachusetts 01801
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PROMOTIONAL PRODUCTS KEEP YOUR BRAND TOP-OF-MIND

There’s no better way to take advantage of face-to-face interactions than with promotional items that reflect your company's key branding and identity messages.

Keeping your name front and center is critical to retaining current customers and increasing traffic to your business.  What better way to get people thinking of you than with free, useful products that can be used over and over again?  The possibilities for strengthening your business with promotional products are endless.

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With more than 700,000 items from 3,500 suppliers, AlphaGraphics can help you build a promotional campaign your customers won’t soon forget. Whether you need apparel, office supplies or accessories, we’ve got you covered.

OUR PROMOTIONAL SERVICES INCLUDE:

  • A complete line of custom printed promotional items
  • State-of-the-art digital printing
  • Brand development
  • Integrated marketing campaigns
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PROMOTIONAL PRODUCT STRATEGIES

HERE ARE A FEW IDEAS:

  • Reward and motivate your employees with branded incentives
  • Give away relevant branded items for safety and education programs
  • Set up a corporate booth at trade shows, conferences, and expos
  • Launch a brand awareness campaign with giveaways
  • Engage followers on social media by hosting a contest with branded prizes

GETTING YOUR PROMOTIONS STARTED

BRING YOUR LOGO or digital file and work with our team of designers to select the perfect promotional items for your business, organization or cause.

 

PERSONALIZE ITEMS with your company’s name, logo or message. Choose from options like embroidery, silk screening and embossing.

 

TAKE ADVANTAGE OF PROOFS to be sure you’ve found the items that best reflect your vision.

GET THE MOST BANG FOR YOUR BUCK

SOME PROMOTIONAL STRATEGIES INCLUDE:
 
  • Pick items that can be reused or re-gifted
  • Outfit your employees in branded clothing
  • Consider giving out 2 of promotional items and encourage your customer to “share the love”
  • Make relevant, useful gifts that decision makers might use when deciding who to buy from, like mouse pads or flash drives
  • Create promotional products with the recipient in mind: discreet logos are much more likely to be worn; catchy taglines are fun to wear

SOME POPULAR PROMOTIONAL ITEMS INCLUDE:

  • Apparel
  • Travel and leisure accessories
  • Tech items and tools
  • Office supplies

TIPS FOR INCREASING TRAFFIC WITH PROMOTIONAL PRODUCTS

TO LOGO, OR NOT TO LOGO? 
While advertising your brand on merchandise is often helpful--sometimes the best way to promote your business is by printing your customer’s name on a nice pen or reusable shopping bag. Then, let them tell their friends where they got it!

 

REWARD REFERRALS. 
Encourage customers to refer business to your comapany. Then, thank them with branded rewards like t-shirts, hats, and water bottles.

 

FREE STUFF OVER HERE! 
Let’s face it: people love free stuff.  Make sure that your next trade show booth, sales call, or new product launch includes promotional items galore: flash drives, mouse pads, flashlights, backpacks--the sky’s the limit.

Ready to try incorporating promotional products into your overall marketing strategy?  Contact AlphaGraphics today, and we’ll help you create a plan so that  “everybody knows your name”!

PROMOTIONAL PRODUCTS PRINTED IN WOBURN, MA

No matter where you go when you leave the house, you will see examples of print advertising in the form of brochures, flyers, leaflets, newsletters, pamphlets, banners, and posters. Promotional printing plays a significant role in advertising a business and the products or services that it has to offer, creating more brand awareness, and enhancing a company’s image.

Three Benefits of Promotional Printing

The benefits of promotional printing include:

Building and Developing Better Customer Relationships – giving your customers something personalized with your business logo and/or name adds a personal touch and helps you to build better relationships with your clientele. Additionally, you can mail out promotional materials such as letterhead and postcards or “thank you” letters with your logo and name on them.

Cost-Effective Advertising - promotional printing is one of the most inexpensive types of advertising. Advertising in magazines and newspapers is unnecessary and for the average business owner today, radio and TV advertising is just too cost prohibitive. You have a variety of options both indoors and out when you use print advertising.

Providing Information – brochures, flyers, leaflets, newsletters, and pamphlets are excellent examples of promotional printing materials that you can use for advertising purposes or to provide your clients or customers with important information. Communicating with your clients or customers can be very effective through the use of print advertising.

Newsletters can communicate new products and services, upcoming promotions and sales, or just general information regarding the company.

Ideas and Tips

AlphaGraphics of Woburn can help you define the best promotional printing products for your business.

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