BRANDING AND IDENTITY
WHAT OUR CUSTOMERS ARE SAYING
Wonderful company to work with and know we are in great hands.
Stephanie W. The Cypress of Charlotte LLC
I have been in business here in Charlotte for 20 years and hands down Adam and his crew are the best around. I have witnessed him going above and beyond for his clients and honored to call him a friend.
Diane E. Split Second Sound
Adam and his entire team are not only efficient, fast and excellent at delivering the product ordered, they are also friendly, caring and knowledgeable. If you have an idea of what you want, Adam will help bring it to life. We enjoy our orders and products from Alpha graphics and look forward to using them in the future as well. THANK YOU for care and excellence!
Elizabeth S. Bridwell Homes
I am always so impressed by the patience you have in my group and the overall pride Gwen and Christy take in their work. They understand that my students are learning each year, they are not professionals and I have to constantly reinvent how I present this project to accommodate their skill level from year to year. At Latin, our students are at the center of all we do and their needs take priority over everything and everyone. I am so grateful to the AG team for all they do to help me create such a beautiful product for our school community.
Lori D. Charlotte Latin School
Gwen is the best person to work with. She is on top of everything I have had printed. She responds back to emails very quickly. Every order I have placed has been delivered on time if not ahead of time.
Kim C. Hobart Wealth
AlphaGraphics CLT is amazing! Thanks for all you do. Adam and his team are fast, professional and passionate.They are our agency's preferred printing partner.
Neph E. Pride PR
My company has been working with AlphaGraphics CLT in Pineville for many years. Their staff is amazing to work with. They are always professional and willing to help however they can. I would highly recommend their services to anyone.
Robyn N. O. R. Colan Associates LLC
Easy to work with. Took initiative when they should and asked for confirmation when they should. Professional in every way.
Don M. The Knowledge Institute
Gwen and Adam have provided excellent service throughout our relationship with Alphagraphics. We are always pleased with their response time, the quality of the work, and their customer service.
Susanne S. Southminster
All of your staff we very friendly and helpful. Being a christian business it was very encouraging to find like minded staff in a company that I needed to do business with. What a wonderful world this would be if everyone was friendly and as helpful as your staff.
Jaunell C. Creative Plus
This couldn't have been easier. I sent an email detailing what our company need was and had our final product in just a few days. Always a great experience.
Michele W. Arcadia Homes
Alphagraphics did a great job of helping me bring to paper what was in my head! The whole team is fantastic. I use them for all of my printing needs- even cups, t-shirts, everything!
Katie E. Queen City PYT
I have used AlphaGraphics CLT for 15 years. Very pleased with consistent quality of work.
Tony P. Worship Service Resources
This company is fabulous and I love working Gwen.
Stephanie W. The Cypress of Charlotte LLC
I have worked with Alphagraphics for 15yrs. The turnaround time is great, the quality is always great and the customer service has always been outstanding.
Michelle R. Clear Design
Always a pleasure working with you all!
Hayden H. Quest Events
I have used AlphaGraphics several times and the quality of the work and the level of service is always impeccable. The staff at the Pineville location is always friendly, helpful, and go above and beyond to ensure client satisfaction. I highly recommend them and I will definitely use AlphaGraphics CLT again for my print needs in the future.
Gail B. Valet Living
You crushed it and the team loves the name badges. This was a huge help and I couldn't thank you enough for your incredible service, timeliness, and the quality!
Jack N. Charlotte Knights
You were able to save us money and the quality was way better than we had before!
Derek H. Fairway Mortgage
You all have been wonderful! You assist us in every step with our projects and always have such a quick turnaround. You have been a blessing for our church!
Rachel J. Pineville Church of the Nazarene
Very happy with the help of the entire office especially Christy. I had a difficult job and everyone went above and beyond to make my vision come true.
Cindy B. David Hoffman Group
Very responsive. Great customer service. We love your partnership with us. Thank you!
Gina S. Express Employment Professionals
The entire staff is amazing! If they make a mistake they go out of their way to fix it. For my company, I don't go anywhere else for promo, displays and any other print items.
Tara B. Ozen Air Technology
Gwyn has always been my go to girl! She jumps in and really helps us get this a programs out in record time!
Tracey C. Carolina Figure Skating
You have a top notch team and I enjoy working with them. When I send them a job I rest assure it will be completed correctly and in a timely manner! Thank you for all you do.
Stephanie W. The Cypress of Charlotte LLC
Gwen is AMAZING to work with!! She has been easy to communicate with, efficient and always goes the extra mile!
Jordan G. Infinity Med Spa and Wellness
You guys are always willing to work with us to meet our deadlines, even when it is a really rushed or tight one. So appreciative!
George W. Charlotte Regional Business Alliance
Friendly business and always ready to help in anyway. We don't have to wait long to get the product we ordered. I would not trade this business for another as you all are awesome to work with......thankyou
Jamie F. Southminster
AlphaGraphics CLT did an excellent job fulfilling my graphic needs. I needed them to create notepads with a dull logo and they made it look absolutely perfect and we received a lot of compliments for it.
Sydney A. Split Second Sound
AlphaGraphics has been handling all our printing needs for several years. The quality of work is excellent, the turnaround time is always good and working with Gwen and Christy has been a pleasure as they are always courteous, very knowledgeable about the business and always eager to help. We would highly recommend AlphaGraphics CLT.
Joyce C. Closets by Design
Super fast and high quality service and final products. Working with the team is easy and the personal delivery is an excellent touch.
Drew W. Dunstone Company Inc
Everyone at AlphaGraphics CLT is supremely helpful and knowledgable. They make time for my small projects and never make me feel like a waste of their time. Customer service is a virtue I hold in the highest regard - add to that a quality product, and I will be a customer for life.
Rebecca T. Vinx Apothecary
Christy is amazing! She is always willing to help us. Goes over and beyond.
Andi B. Fort Mill School District #4
It's always a pleasure to work with Gwen and Christy and the entire AG staff! We especially like the quick turnaround on print jobs. And if the production crew ever has a question or recommendation, they always get in touch. Much appreciated!
Donna P. Calvary Church
Such an easy company to work with!
Bob S. Experimax
Quality and service is excellent
Sandy M. Imaging Associates Inc.
AG CLT is always very responsive and makes sure that we are getting the right product(s) for our needs. Thank you!
James H. PNC Music Pavilion - Live Nation
We use AlphaGraphics for ALL of our needs! They have stuck with us and worked to fill our needs from the beginning! They are QUICK, work with us to create the best products, and respond fast when we need them! We will continue to use AlphaGraphics!
Jessica G. Madison Capital Group
The AG CLT team went above and beyond to complete a last minute project for me. I had not properly formatted the presentation and the team took control, resolved this issue, made suggestions and made my project happen in 24 hours.
Kristina R. Elite Resouces
Always great dealing with AlphaGraphics -- quick and reliable!
Julie C. Southeast Psychological Services
A CONSISTENT BRAND MESSAGE IS KEY TO YOUR BUSINESS
What is your brand identity? Do you know? If you’re not sure what the definition of your brand is, your customers aren’t either. A clear, consistent brand identity sets your business apart — and is critical to longevity in the marketplace.
Brand recognition isn’t created overnight; it’s built through dedicated, purposeful action and consistent messaging. In other words, it’s built on a foundation of solid branding. Your target audience need to associate your brand with feelings of trust, reliability, and long-term success.
At AlphaGraphics, our team of marketing professionals can help you develop and convey strong brand messaging that tell customers who you are—so they want to do business with you.
OUR BRANDING AND IDENTITY SERVICES INCLUDE:
- Logo consultation and design
- Website design and development
- Email marketing
- Sales and marketing collateral
- Brochures, posters, and banners
- Promotional products
- Letterhead, envelopes and business cards
By creating a comprehensive branding plan, you’ll help potential customers get to know your business and what you stand for. Soon, they’ll look to you as their solution provider.
FIVE ELEMENTS OF YOUR BRAND IDENTITY
BRAND PROMISE. What customers get when they buy from you, and the feelings they experience when they use your offerings. Every interaction must reflect your brand promise.
BRAND POSITION. Your brand’s unique value, and what sets you apart from the competition. Questions to answer: What does your organization do, why, and for who?
BRAND PERSONALITY. Like a person, consumers judge your brand by its unique characteristics and traits.
BRAND STORY. Illustrates your history as a business, which defines you. Inviting customers into your confidence helps build relationships. It also highlights your products and services.
BRAND ASSOCIATIONS. Brand associations are the tangible bits and pieces that make up your brand image. Your logo, colors and fonts, taglines, and design should all support your brand promise and position—and work together as one cohesive whole.
Now you’ve positioned yourself as an industry expert, and customers will want to seek out more of the positive experiences they associate with your brand. From that platform, you’ll have the economic leverage to successfully market new products and services and update existing ones. And your enthusiastic clients will want to send their friends to your business, too.
Want to learn more? Contact AlphaGraphics today and we’ll show you how to increase profitability by investing in your brand.
AREAS WE SERVE
Our Charlotte, NC print center, located on Park Cedar Drive, offers branding and identity management services in Pineville, NC, and the surrounding communities of South Park, Fort Mill, South Charlotte, Uptown, South End, Steele Creek, Arrowood, Rock Hill, Indian Land, CLT Airport and beyond.