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How to Get Your Business Noticed in 2022

At AlphaGraphics CLT, our tagline is “Get Noticed, Get Business.” While the slogan is highly motivating, it can also be more than a little intimidating to figure out exactly HOW to go about getting noticed in order TO get business. We get it. Time available for marketing efforts tends to always feel a bit tight, and there’s a lot of pressure for dollars spent to come with a guaranteed ROI. Luckily, our team of Charlotte print, marketing and sign professionals know a thing or two about marketing! Let us give you a few thoughts about how to get YOUR business noticed in 2022.  

Update Outdated Logo and Marketing Materials

First things first, add a marketing materials review to your to-do list. We know it’s one more thing on your already lengthy list of tasks. Take our advice; this step is worth it! Ask yourself what your logo and marketing materials tell your customers about your business. Are they fresh and up to date, filled with the energy and personality to match your products and services? Or are they tired and dated and in need of some attention? A simple way to stand out from the masses is to freshen up your materials. If it is time for a rewrite, refresh or redesign, call on the team at AlphaGraphics CLT. Our Charlotte, NC graphic designers can give your logo and related resources a fresh graphic approach. We provide eye-catching graphic and logo design services day in and day out.    

Give Business Signage a Facelift

Now consider how many people move past your business all day long. Remind them that you are there with fresh, bold signage in 2022. If your building signage needs a facelift, call us today to brainstorm how to make the biggest impact. In addition, take advantage of an enormous piece of advertising real estate available to you by installing window graphics to your front doors or windows. In vibrant color or with eye-popping design, window graphics will stop passersby in their tracks while calling attention to important messaging.   Whether basic revisions are in order for your signage, or you need a broad new custom design, our Charlotte custom signage team has over 50 years of experience and can craft signage that strikes your fancy and gets you noticed.    

Double Down on Direct Mail Marketing

Direct marketing may not be the most glamorous part of your marketing campaign, but boy, does it deliver tried and true results year after year! Put your marketing budget to good use with direct marketing services available through AlphaGraphics CLT. We design and print direct mail pieces from postcards and newsletters to dimensional mailers and flyers and can handle the mailing and fulfillment services tied to your campaign. Consider the following when contemplating your next direct mail steps.  

Step-Up Online

Don’t forget to spend a good chunk of time reviewing your online presence. Confirm that your mobile and online marketing efforts mirror your more traditional activities. Put on your consumer hat and interact with your website and any mobile apps to see how intuitive they are to use. Are they easy to navigate, and do they bring your customer to the places you’d like them to be? Are there any broken links that need addressing? Remember that it is vitally important in today’s hyper-connected economy to make it seamless for your customer to access your products or services through their smartphone (which is always in hand) or laptop. Take the work out of it for them, and your business will benefit.  

Turn to your Charlotte Marketing Partner at AlphaGraphics CLT to Get Noticed and Get Business

Ready to hit the ground running? We’re here for you! Work with our dedicated team of print, marketing, sign-making and online professionals to get your business noticed in 2022. We will partner with you to create and implement marketing efforts designed to capture the attention of your customer base. Contact us at our Charlotte, NC print center in Pineville, NC. We’ve been serving the businesses of Charlotte and beyond for 30+ years. Let us put our experience to work for you!

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