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New Year Marketing Trends

The New Year is a great time to reflect on your marketing efforts and see what’s working and what isn’t. It’s also a time to start fresh and try new things. AlphaGraphics Lake Norman offers many marketing services for local businesses. If you’re looking for some inspiration for your marketing in 2023, learn some of the top trends to watch out for, and contact us today!

Printed marketing material on a counter

Printing Trends

Printing is far from dead when it comes to marketing your business. In fact, print products will probably forever withstand the forces of technology due to the fact that a printed piece of paper has much more staying power than something that is scrolled through. Here at AlphaGraphics Lake Norman, a local printing shop, we offer the highest-quality printed materials for your business's needs, from printed flyers and newsletters to printed calendars and stationary. The trend to watch out for is the demand by businesses for higher-quality printing products with thicker paper stock and a high degree of detail and accuracy, so customers will notice it more. Let our custom print shop help today.

A person pointing at their computer screen

Marketing Trends

The marketing landscape is constantly changing, and businesses need to keep up in order to stay ahead of the competition. There are many different marketing trends to be on the lookout for in 2023. Chatbots are becoming increasingly popular as a way to interact with customers and provide them with information or assistance. We expect to see more brands using chatbots, as they provide a convenient, efficient way to communicate with customers. As consumers move between different channels (online, offline, mobile, etc.), businesses need to meet them where they are. This requires a shift from traditional siloed marketing efforts to a more integrated, omni-channel approach. AlphaGraphics Lake Norman is here to help. Contact us for help with your marketing solutions today.

A businessman looking over financial paperwork and his tablet

Analysis of Your Business's Marketing

If you are unsure where to market your business in 2023, AlphaGraphics Lake Norman can help. We offer free digital audits of your business where we can analyze your current marketing efforts and make suggestions for next year. We focus on where you can make the most impact with your marketing dollars. Since we are a print shop, we often recommend a blend of digital and more traditional marketing solutions for your business. To get started, reach out to us today!

A customer and manager looking at a computer together

Customer Experience

One of the biggest trends in printing is personalization. Consumers are no longer content with generic, mass-produced products. They want products that are unique to them and their personal tastes. AlphaGraphics Lake Norman offers the best printing and marketing services tailored to your needs at affordable prices with great customer service. We begin by understanding your needs and wants and then working diligently to meet them. We make our print and marketing services convenient and easy, always with high-quality and attention to detail. Plus, we follow through, always making sure you're satisfied with your products and/or services from our local print company. Get started today!


You want to start the new year off right by hitting the ground running. Great marketing campaigns can do just that. Whether you are a pro at marketing and know exactly what print material and digital marketing solutions you need or you're not quite sure and need a bit of guidance, AlphaGraphics Lake Norman is here to help. Let our experienced team analyze your current business. Call today!

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