Banana Pudding, Web Sites and Word of Mouth

My guess is that this is a sentiment shared by many small business owners. “What does my web-site really do for me?”. My answer is that it probably does more for you than you may think about. Let me illustrate with a real life scenario that has happened to me :

Last year our AC unit decided to stop working during that incredible heat spell. I mentioned it to a friend from church and they told me the name of the repairmen that fixed their unit. He was honest, quick and reasonably priced. His name was Joe S-something (I’m terrible with names). I searched “Joe AC Repair Garland” when I had a chance and got a hit. Called the guy, he came out, did his thing, minor repair and a sales pitch on a new unit. He was everything my friend had told me. He was also not the right guy. I can tell you that if you search like I did and you get the same repair guy you won’t be disappointed.

Word of mouth has changed, have you changed with it? Oh, and the Banana Pudding Recipe at http://allrecipes.com/recipe/creamy-banana-pudding/ is incredible. Just keep it out of your ears.