BRANDING AND IDENTITY
WHAT OUR CUSTOMERS ARE SAYING
You guys have been awesome to work with! Matt is the man
Blake P. MarineMax
Prompt and quality service.
Phyllis P. MEDIA DESIGN SYSTEMS INC.
Quick turn-around, very friendly and accommodating!
Jenn B. The Harvest Cup
Jim Glennon is wonderful to work with!!
Kathleen M. Worcester Polytechnic Institute Gordon Library
Great help to design special cards. Always professional always willing to work with you to ensure the best results
Irene B. Worcester Purchasing Department
Always good service from alphagraphis. The team is very responsive to all our needs. The product are always good quality.
Marnie D. Family Services of Central Massachusetts
Staff is always very helpful.
Linda G. UMass Memorial 18.104.22.16830
Very professional and a kind group of people.
Kathy M. Kathy Michie - Worcester Garden Club
Matt did a great job in customer assistance.
Robert V. Valchuis Realty Trust
Provided quick feedback and amazing turn around time on short notice
Amy E. Amy Ebbeson
very easy to place my order and fast delivery.
Patti K. Worcester DPW - Sanitation Division
Alphagraphics always works within my tight time frame.
Suzanne K. Douglas Board of Selectmen
Jim Glennon was wonderful to work with! :)
Tina S. Worcester Polytechnic Institute Stem Education Center
Even though our job was small, correspondence time was quick and our printing was done on time.
Dianne R. Dianne Rieder
The jobs are always done quickly and professionally. The priority and importance given to the jobs are greatly appreciated!
Andrew P. Saint Gobain Abrasives
Great experience from customer service to product delivery. We are thrilled to establish our business in Worcester and support local businesses like Alphagraphics, particularly with the level of quality associated with their work.
Jake Y. Enroll Media Group
Great job On time On budget Great communications
Greg C. Volturno Pizza
We gave the enlargement print of my husband and his siblings as a gift to our Mom for her birthday after having it framed. She cried because it came out PERFECT!! We will DEFINITELY be using Alphagraphics again and will recommend to EVERYONE!!
Neysia S. Neysia Sullivan
Immediate response to inquiry- very fast turn time and install.
Joanne P. Town House Tavern
Everyone is very king at taking my order and making sure the order is processed fast.
Richard R. Eden Rafferty Tetreau & Erlich
Jim Glennon is wonderful to work with!!!
Kathleen M. Worcester Polytechnic Institute Gordon Library
Gina L. UMass Memorial 340.0.00.2733
I am always pleased with the excellent quality and great service at Alpha Graphics. They have become my go-to printer for business and personal printing jobs.
Karla C. Bancroft School
Very receptive, great finished product!
Valerie C. Shrewsbury Town Manager
Love you guys!
Gina A. G. Ahtof Design
Excellent quality, fast turn-around, and wonderful, friendly and helpful staff!
Customer C. Karla Cinquanta
Their pricing is excellent and the turn around time is very fast!!
Stanley W. Worcester Schubertiade
The signs are just as I requested. Job well done
Adel K. KISORO LLLC
Donna Was very pleasant and efficient the follow up and attention was a very high quality of customer service. Fast turn Around with in 2 a few days my order was ready. WOW !!!
508-762-6481 C. Rafael Arajuo
Very professional and easy to work with...
Norman A. Quality Silicon Solutions
We love working with Jim!
Desiree C. Location Inc.
Alpha Graphics of Worcester was very helpful for 2018 Worcester Arts Council/MCC grant for the Luminaries in the Library project. They did an outstanding job with production and installation and donated some of the panels for the project. I hope to work with them again for 2019 grant if awarded. Cathy Weaver Taylor, artist
Cathy T. Phoenix Rising
Very nice dealing with your company.
Paul F. Timbucktu RV Center
It came out beautifully!!
Matt G. Matt Garabedian
Olivia was great - she did a good job getting the old decals off even though they were on there for many, many years. She was super friendly and very personable!
Andre K. Mainstream Insurance INC
Staff at worcester shop is very helpful - they are a tremendous resource when I seek to have an image blown up or used as a trial exhibit.
Customer C. Nora Driscoll
The banner is beautiful. We needed prompt service and got it.
Jeuji D. Jeuji Diamondstone
Thank you for the great service and quick turnaround.
Rebecca G. Cutler Associates
Jim Glennon is great to work with, he is very knowledgeable about all of the products and services that you offer. Also he will go out of his way to meet tight deadlines and always does it with a smile.
Customer C. Worcester Polytechnic Institute Marketing & Communications
Very professional ,prompt great service.
Dave F. David Fields
Very helpful taking on a last minute project. Very much appreciate the prompt, courteous service
Brooks M. Brooks Mackay
I love working with Alphagraphics. Jim Glennon makes is so easy and pleasurable to do business.
Michele D. Olympic Trophy
always a great experience, fast delivery and quality products
Erica R. Saint-Gobain Performance Plastics
Always high quality products with timely delivery.
Lori O. Hanover Insurance Group - P02831 Lincoln St.
I reached out to Alpha Graphics for the first time about a year ago, to have some sales brochures printed last minute. The final product was expedited quickly and we were so pleased with the result. We recently had business cards printed and were amazed at the speed of the entire process - from the initial request to the proofing stage to receiving our final products. We are so happy with the service we have received and the quality of the products. Jim Glennon is always instantly responsive to our needs and is great to work with.
Charisse M. SER Exposition Services
Very prompt and friendly service. More than satisfied with product.
Steve H. Worcester Polytechnic Institute Preservation Librarian
Any time I have ordered business cards, the order has come in quickly and accurate.
Sharon D. UMass Memorial 340.0.00.2119
I ordered from home and picked up my items when I arrived in the area. This process was made easy by the Alpha Graphics team, and the prints were great quality.
Customer C. Beatrix & Midge Co.
Professional service-- good quality outcome
Dianne V. Worcester Polytechnic Institute Marketing & Communications
Malka S. Holy Trinity
A CONSISTENT BRAND MESSAGE IS KEY TO YOUR BUSINESS
What is your brand identity? Do you know? If you’re not sure what the definition of your brand is, your customers aren’t either. A clear, consistent brand identity sets your business apart — and is critical to longevity in the marketplace.
Brand recognition isn’t created overnight; it’s built through dedicated, purposeful action and consistent messaging. In other words, it’s built on a foundation of solid branding. Your target audience need to associate your brand with feelings of trust, reliability, and long-term success.
At AlphaGraphics, our team of marketing professionals can help you develop and convey strong brand messaging that tell customers who you are—so they want to do business with you.
OUR BRANDING AND IDENTITY SERVICES INCLUDE:
- Logo consultation and design
- Website design and development
- Email marketing
- Sales and marketing collateral
- Brochures, posters, and banners
- Promotional products
- Letterhead, envelopes and business cards
By creating a comprehensive branding plan, you’ll help potential customers get to know your business and what you stand for. Soon, they’ll look to you as their solution provider.
FIVE ELEMENTS OF YOUR BRAND IDENTITY
BRAND PROMISE. What customers get when they buy from you, and the feelings they experience when they use your offerings. Every interaction must reflect your brand promise.
BRAND POSITION. Your brand’s unique value, and what sets you apart from the competition. Questions to answer: What does your organization do, why, and for who?
BRAND PERSONALITY. Like a person, consumers judge your brand by its unique characteristics and traits.
BRAND STORY. Illustrates your history as a business, which defines you. Inviting customers into your confidence helps build relationships. It also highlights your products and services.
BRAND ASSOCIATIONS. Brand associations are the tangible bits and pieces that make up your brand image. Your logo, colors and fonts, taglines, and design should all support your brand promise and position—and work together as one cohesive whole.
Now you’ve positioned yourself as an industry expert, and customers will want to seek out more of the positive experiences they associate with your brand. From that platform, you’ll have the economic leverage to successfully market new products and services and update existing ones. And your enthusiastic clients will want to send their friends to your business, too.
Want to learn more? Contact AlphaGraphics today and we’ll show you how to increase profitability by investing in your brand.
BRAND IDENTITY DESIGN SERVICES WORCESTER, MA
LOGO DESIGN - WEB DESIGN - INTERIOR SIGNAGE - WAITING ROOM DESIGN
Your brand is your companies identity. The more you know WHAT and WHO your company is, the more focued you can be on the products or services you sell. And the more you will resonate with your target customer base. Our team here at Alphagraphics has the knowledge and the creativity to get your company started off on the right foot.
Some of the basics of branding we can help you with include:
- Logo design
- Message clarity
- Overall brand consistency
If you are all set with your brand and identity, buy just need help with incorporating your brand in other areas, such as:
- Letterhead design and printing
- Envleope file set up and Envelope printing
- Business card design and printng
- Company signage
- Corporate or Company themeing of interior space such as a waiting room , lobby design or hall way signage
- Web Design
We can help you with all of that. Give us a call today 508-793-0956 or request a quote and we can come and sit down with you to disucss your needs.
SMALL BUSINESS BRANDING AND WEBSITE SERVICES
LOGO DESIGN AND WEBSITE DESIGN FOR YOUR SMALL BUSINESS
A company’s logo is one of the most important aspects of their brand – it is the image that people see and immediately associate with your products or services. Some important things to remember when designing a logo are:
- Be unique and avoid generic images
- Colors are often associated with specific consumer attitudes and feelings
- Keep it simple but interesting
Our talendted graphic designers and creative team will work with you to revamp you logo OR help create you a new one. If you need to refresh or redesign your logo, we'll also work with you to refresh your brand. Along with brand refresh comes a new website.
We offer full service website design and development. For some small new businesses, we have an affordable package that can get you off the ground. And for those more complex sites, we have you covered as well. Give us a call to discuss: 508-793-0956 or check out our web design page for more detail.
BRAND AND IDENTITY PRINTING SERVICES
Not only can we help you create your brand or logo for you, we can can also set up your files and print your company:
. Alphagraphics offers a wide variety of print services for all of your branding needs. Give us a call to dicuss: 508-793-0956
CUSOM INTERIOR SIGNAGE AND FABRICATION FOR WAITING AREAS AND LOBBY DESIGN
So you've revamped your logo or brand OR you have moved to a new building. What ever the reason, you need to update your lobby, hallways or waiting areas. With corporate themeing we can come in and help you redesign and restablish your waiting area, lobby or long hallways. We can go as simple or as involved as you want.
- Custom stand off acrylic signs
- Dimensional Letters
- Wire Systems
- Digital Screens
- Custom wall letters
- Window graphics and privacy film
The extent to which we can help you is as far as you need us to. If you have the plan in motion and need us to fill in the gaps, we can do that. If you need us to help you plan and fabricate the whole redesign. We can do that. Give us a call to discuss: 508-793-0956. Don't forget to ask about conference room make overs.
AREAS WE SERVE
Alphagraphics is one of a few marketing companies that operates its own printing company and sign company. One of the areas we focus on is branding design and identity management for businesses throughout Massachusetts and Worcester MA.
The areas we can serve include, but are not limited to:
- Boston (Back Bay, Brighton, East Boston, Seaport District, South Boston)
- Cherry Valley
- West Boylston
- Worcester (Biotech Park, The Central Business District, Main Street, Shrewsbury Street, University Park area)