Trade Shows

When you attend a trade show, your booth, signage and printed materials represent your brand. They should grab visitors’ attention and make them want to know more.

Make your booth the talk of the expo with custom trade show materials.

Are your current trade show displays drawing qualified leads to achieve your revenue goals? Are your trade show marketing materials making the visual impact you desire?

AlphaGraphics Sunnyvale can help! Our team of marketing professionals can help you develop a strategy that ensures all of your marketing materials present one effective, cohesive message. Talk to our business branding experts today!

Don't settle for a plain trade show booth

Vivid, alluring graphics draw conclusions in viewers’ minds. AlphaGraphics Sunnyvale can help your trade show event visuals narrate the right story. When you attend a trade show, your booth, signage, and printed materials represent your brand. Each visual cue should operate cohesively toward one goal - intriguing visitors enough that they want to know more. Are your current graphics drawing qualified leads to achieve your revenue goals? If not, contact our local print shop for all your trade show marketing material needs today.

We've got you covered

We offer everything to surpass your trade show objectives! Whether your goal is to improve networking opportunities, to build business brand awareness, or to conduct market research, the trade show print marketing materials from AlphaGraphics Sunnyvale offers affordable materials you'll love. To improve customer interaction and response rates (and make sure the right demographic attends your trade show), we recommend sending targeted pre-event communications, such as postcards, flyers, and brochures. These can improve engagement and create a more memorable experience for trade show attendees. Contact our custom print shop today.

Our trade show material options include:

  • Eye-catching signs and promotional banners
  • Professional displays, booths and table covers
  • Custom printed apparel and giveaway items
  • Big, bold signage suitable for indoor or outdoor use
  • Counter cards and name badges
  • Order forms
  • Catalogs, brochures, and manuals
  • Supplemental materials like CDs or DVDs
  • Direct mail and multi-channel campaigns

Some integrated marketing material features include:

  • QR codes
  • Personalized URLs
  • Personalized campaigns

Five tips to rock your trade show

Select a theme. Choose something memorable for your trade show booth display that relates to your company or sales pitch.

Use special effects and audio/video. Go all out—play a relevant soundtrack, use lighting to highlight key elements, and consider adding a video kit to your trade show display.

Two words… Free stuff. Stock up on logoed promotional items to hand out. Nothing attracts visitors to your trade show booth display like a free pen, flashlight, or backpack.

Try raffles. Include a raffle ticket or a chance to win a high-value incentive in the press kit and pre-show marketing for your trade show event.

Set measurable objectives. Worried that it’s not worth the investment? Send targeted marketing to qualified leads pre-event, and track metrics, so you can quantify success after the trade show event.

Let us help you get started