Direct Mail

Improve response rates by up to 40% with AlphaGraphics direct mail. The AlphaGraphics marketing team can employ an arsenal of direct mail tools to help you showcase all the best that your company has to offer.

How Direct Mail with AlphaGraphics Works

Are you speaking your customers’ language? Are your marketing efforts driving results?

Beginning with an expertly designed and printed direct mail campaign, AlphaGraphics offers digital enhancement options that reach your direct mail audience multiple times across channels with the same message, improving response rates by up to 40%.

How can we tell? Our services also include an advanced measurement solution to attribute real results to your integrated direct mail campaign.

Build your direct mail campaign.

It all starts with direct mail. Whether you bring us a final design ready to print or just the beginning of an idea, our marketing & design experts are ready to help you develop the foundation of your campaign. Of course, you can always expect the highest quality printing from AlphaGraphics Kansas City, along with list acquisition and mailing service.

Choose from 6 digital enhancements to boost your campaign performance & reporting capabilities.

Boost the performance of your direct mail campaign and measure concrete results with some of the best technologies the marketing industry has to offer.

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Personalization

Deliver the WOW factor by connecting with the interests and preferences of your contacts. Personalization isn’t just limited to names. Custom imagery, offers, and other data can be easily integrated into your mailing to help encourage response rates.

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Social Match

With Social Match, AlphaGraphics delivers the same message from the mailing to your prospects’ social media accounts, warming them up to your marketing message before your mail reaches their mailbox.

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Mail Tracking

Track your direct mail piece just like a package through your AlphaGraphics dashboard. Be prepared for new calls and online leads by knowing exactly when your mailing campaign is being delivered.

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Informed Delivery®

Tap into an engaged email audience through an integration with Informed Delivery® from the USPS. With Informed Delivery® integration, your mailing audience will see a full color, clickable email ad prior to receiving the direct mail piece, giving you another touch point to drive people to your website.

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Call Tracking

Understand the effectiveness of your campaign by tracking and recording every call that comes in as a result of the mailing. Use the call recordings as a guide to better serve prospects and train your staff.

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Digital Follow-Up

Reach prospects who have previously visited your website, but have not taken action, with a digital ad on social media and across other sites they visit. Reinforce brand recognition and drive interested prospects back to your website for an opportunity to convert to a customer.

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