Branding helps your business create the desired image of your company by clarifying and expanding what your company stands for. According to Kotler and Keller, "Branding is endowing products and serv...
Developing a strong brand isn’t as easy as others think. It’s no secret that consumers purchase based on trust, but how can businesses develop that trust if no one knows who you are? That’s the power...
Your brand is everything. It’s what makes potential buyers and customers recognize you and helps set you apart from competitors. It’s important to maintain the value of your brand in order to make t...
When you are building a business or launching a product, a label or a logo might not seem like a top priority. But these branding pieces are essential because they open the door to your identity. Log...
[gallery size=full ids='642' columns=1] Just Do It. Think Different. Have You Had Your Break Today? You Can’t Beat the Real Thing. The 1990s brought us many of the world’s most iconic slogans, but cer...