VARIABLE DATA PRINTING
WHAT OUR CUSTOMERS ARE SAYING
AlphaGraphics professional support with quick turnaround request(s) is appreciated!
Prompt, accurate, and affordable. I will be looking to repeat business with Alpha Graphics for sure.
Everything went so smooth and so quick and you were able to do more than the original quality with a very short turnaround. Great service!
Biz cards, AlphaGraphics Oceanside
The BMA PTO is very happy with the quality of the sign for our fall festival! It was a perfect way to thank our sponsors! The team at AlphaGraphics Oceanside is easy to work with too!
Great Work at a Great Price!
Fast, accurate and a great price. Vary satisfied.
I recommend AlphaGraphics Oceanside to everyone I know, your customer service is excellent. The prices are reasonable and the work is done quickly and efficiently. AlphaGraphics Oceanside will be the only printing company I will ever use from now on.
Fast and efficient
Tom and your team are the greatest. I truly appreciated your support and understanding during this very difficult period.
The AlphaGraphics Oceanside team in Oceanside were amazing. Our timeline is last minute due to many changes and they were very patient with us and they went above and beyond to support our schedule. Everything was completed on time. Everything turned out great!
Stewart was easy and great to work with and everyone else was very friendly as well. Quality seems to be a very important part of their culture.
Thank you for helping us with our specific business card needs! Stewart was extremely helpful and patient with us during the entire process. our final results were better than expected!
Very good. Stewart is a great guy and very helpful.
Chris is always very efficient, attentive and prompt when processing our orders. He always communicates openly and clearly and has provided excellent customer service.
you guys are great!
Great customer service, extremely attentive.
Tom is super responsive and organized. Graphics are usually installed in a few hours.
Chris is awesome. He’s come through for us on several occasions. Can’t do is not in his vocabulary
Excellent top notch service!
Actually a great experience from ordering across country. Perhaps just a little bit too much follow up. Great quality, great service.
We have yet to have the product installed, so I cannot comment on that yet. However, your past performance has been outstanding. A special thanks to Chris for the personal attention and focus on detail.
Really appreciate the efficient service and competitive pricing!
Our rep Chris is great and very helpful and responsive. The overall service and product provided by AlphaGraphics Oceanside is awesome - they are a fantastic local small business that cares about their customers.
Top Notch Excellent service Excellent products
My interaction with Chris at AlphaGraphics Oceanside is always a very pleasant experience. He goes out of his way to make sure we are satisfied and happy with the products and services we receive. Thanks Chris and the rest of the Alphagraphics team!
You guys are the best. Easy to work with and will answer a million questions. We are so happy to be working with you.
The team is very friendly and helpful
What a pleasure it is to come to work with a purpose. And my purpose is here is to give the best customer service I possibly can.
Hands down amazing! From the initial conversation on the phone with Stewart, through the revisions, not once did I feel pressured or like he was frustrated with my high level expectations and his commitments were true. I had an aggressive request and need. They were met with no problems. You've got quite the employee with him. He alone won me over multiple times, prompting me to ask for more!!
We are grateful for your prompt and personal service from start to finish.
You guys are awesome. Great work, great turnaround. Coming back real soon.
Stewart was great!
Love your team! Always personable and professional
This is the second time I've used alphagraphics and have been extremely satisfied both times. This time Chris was my contact and gave me straight-forward accurate information on pricing, timing and end-product. Fast, courteous and good quality; I will continue to use alphagraphics for my printing needs.
Outstanding communication between Tom and myself.
Stuart helped me. He was excelllent in every step of the process. You have a good employee there.
Thanks Tom for being so easy to work with and getting our items to us with such quick turn around!
Stewart was the most patient person ever with me and my cherished photo. He was always in communication with me and I can't say enough about the professionalism of him and the staff. My photo enlargement turned out better than expected!
Anytime I contact Chris at Alphgraphics, he responds quickly and always is a pleasure to work with. He personally delivers my orders and always makes sure I am satisfied. Thanks, Chris!
Very professional yet friendly and considerate about what was needed for our project.
Great service and follow up!
The work is always perfection and the staff is very accommodating!
Appreciate the professional way that everything was handle, thank you.
Awesome team to work with. Very responsive. Incredible turnaround time. Would highly recommend to anyone.
Just keep up the AMAZING ! Work......
AG is a fantastic company and would recommend them to anyone needing printing.
I would recommend AlphaGraphics to anyone in a heartbeat. They came to my rescue when I needed a banner fixed. They were professional, attentive,and speedy.
VARIABLE DATA MAKES PRINTING PERSONAL
Variable data printing is the best way to reach your customers with branded messaging that tells them you know what they need. It’s also known as one-to-one marketing, targeted, or personalized printing.
Variable data printing allows you to customize offers specifically to a customer’s likes or past purchase history. This strategy can dramatically increase response rates while reducing overall printing and mailing costs due to more targeted materials as opposed to traditional "shotgun" campaigns.
Direct-mail pieces, invitations, promotional flyers, event promotions, or any other type of product will resonante more effectively with your customers when you use variable data printing. It will also, ultimately generate more business for you. With variable data you can change up the words, the images, and colors in the same print run. Imagine the power your message will carry to your customer when you have crafted a personalized look and feel just for them.
Variable data printing is easy to do with the right list, the right layout, and the right partner to help you carry out your marketing plan. The AlphaGraphics marketing and printing professionals can guide you through the entire process and deliver top quality marketing materials. Your results will take off with variable data printing.
HOW DOES VARIABLE DATA PRINTING WORK?
- Information from mailing lists or customer databases are matched to data fields in a marketing piece layout
- Images can vary based on the customer
- Printing then takes place on a record-by-record basis with a unique piece generated for each customer
Ready to get started with your variable data printing project? Contact AlphaGraphics today!
VARIABLE DATA PRINTING IN OCEANSIDE, CALIFORNIA
If you have a lot of printed materials to send out to a wide range of clientele or prospects, variable data printing will save you a lot of money.
Back in the old days a printing run was just that. The mechanisms involved in printing did not allow for you to change the message or key elements of printed material during a printing run. If you wanted to change something, you had to start a new run.
AlphaGraphics has digital state-of-the-art printers which will enable you to save money by running an entire print job at once. You can print different data during the same printing run. If you’re not using variable data in your marketing campaigns, you’re missing out.
People are good at “sniffing” whether mail or other marketing materials can be considered “junk mail”. As such if they receive a standard looking mailer or printing document, they might consider it to be junk. But if you went ahead and personalized that mailer a little bit (with information about them), then they would be more likely to take notice. This is why companies spend so much time creating and grooming their lists. It’s important to have as complete of a picture as you can on your clients, customers, or prospects.
Direct mail campaigns perform significantly better when variable data is involved. Customizing and personalizing a message tends to achieve higher open and response rates. You can segment your data via a spreadsheet and let AlphaGraphics do the rest. Check with our printing experts in case you’re not sure what format the data needs to be in.
Catalogs can also benefit from variable data. If you have a certain customer from a certain demographic, you can feature and list products that they might be more prone to purchase. There’s unlimited ways you can use this kind of data in a catalog or other printed collateral. You can even change up the images in your catalogs.
List acquisition can help you get started if you don’t have any data about the people you’re trying to market to. We can help you create a list that has the information you’ll need to take advantage of a variable data marketing campaign.
Variable printing has been proven to be a highly effective way of marketing to customers. The more personalized your marketing materials/messages are, the more people will pay attention. Nobody likes to receive a stock-looking or sounding mailer.
Personalizing your marketing materials is a great way to increase response rates and sales. Give AlphaGraphics a call at (760) 722-1485 or send us an email and we’ll help answer any questions you may have regarding this highly effective form of printing!