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San Francisco, California 94111
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A sidewalk sign is still a fantastic way to entice potential clients through your doors. Call it an A-frame, a sandwich board, or a freestanding advertisement—the fact remains, if you place your marketing in people’s path, you’ll get results.

With so many choices available, how do you select the perfect signs to meet your business's objectives? That’s where the marketing and design team at AlphaGraphics comes in. We have over 40 years of experience designing and customizing dynamic signage solutions for every possible situation.


We help you choose the ideal material, font, graphics, and finishing for your dream sidewalk sign. Our team is trained to integrate online and offline media to dramatically improve your customer interaction and ROI.

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Ours is not a one-size-fits-all solution. Whatever size, shape, material or quirky location you can envision, we can make it happen.


  • Flat-bed or large format printing
  • Magnetic signage
  • Chalkboard or dry erase displays
  • Black and white, full color or spot color
  • UV and weather-resistant materials and ink
  • Coatings and finishes to protect and enhance your graphics
  • Delivery and installation


Our advanced printing solutions enable us to produce vibrant, unique signs on nearly any material.


  • Acrylic
  • Coroplast
  • Foam core
  • Glass
  • Wood
  • Aluminum
  • Vinyl
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Ready to promote your grand opening, get the word out about your latest products launch, or drive customers to your new website with an eye-catching QR code?


Set up a free strategic consultation today to see just how easy it is to create sophisticated, quality signage with AlphaGraphics on your team.


A sidewalk sign is a portable frame that holds two signs in one. It is also known as an “A-frame” because when looking at it from the side, as it’s standing upright, the frame resembles the capital letter “A”. The two signs for the A-frame make up the two sides of the “A”. These A-frames are called “sidewalk signs” because they typically are placed on sidewalks near the entrances of the businesses they are promoting. Sidewalk signs are ideal for small businesses, such as local shops and restaurants. Real estate agents also use sidewalk signs to promote open houses.


AlphaGraphics in downtown San Francisco offers magnetic sidewalk signs, chalkboard sidewalk signs, dry-erase board sidewalk signs, and our specialty – custom sidewalk signs. Custom sidewalk signs are printed in UV ink and come in a variety of coatings and finishes to make your graphics water and fade-resistant. 


Below is an image of a custom sidewalk sign printed by AlphaGraphics in San Francisco. 


Sidewalk signs are meant to attract the attention of potential customers who walk past brick-and-mortar shops and restaurants. When people walk past local shops and restaurants, they rarely look at the windows of the businesses they pass. If a sidewalk sign is along a potential customer’s path, it is in his/her line of sight. If the sidewalk sign is eye-catching enough, it may entice the potential customer to enter your shop.


Below are suggestions on how to design attention-grabbing sidewalk signs. However, the graphic design and marketing experts at AlphaGraphics in downtown San Francisco can also design your sidewalk sign for you.


Font Type: The type of font used on sidewalk signs should be legible. Letters of scrolling font types, such as Monotype Corsiva, are much harder to distinguish than those of plainer font types, such as Arial. Also, letters of bolder font types, such as Verdana, are more distinguishable than those of thinner font types, such as Courier New.


Font Size: The text on sidewalk signs should be large enough to be seen from many feet away. Thus, it’s best to use the largest font size possible, while still leaving enough space between lines and letters for the text to be legible.


Font Colors: The font color should highly contrast against the background color of the sidewalk sign. This will make the text more distinguishable. For example, black font against a white background will stand out more than yellow font against a white background.


Promotional Copy: For retail stores, advertise ongoing promotions on sidewalk signs, for example: “50% Off ALL Clearance Items”. For service shops, list prices of popular services. For restaurants, list menu items.


Images: Images should supplement promotional copy. For retail stores, flaunt stock images or drawings of non-specific best-selling items. For service shops, show images of items associated with popular services. For restaurants, brandish images of popular dishes. 


For more information on printing and designing sidewalk signs in Downtown San Francisco, the Financial District, or Civic Center, contact us today! Fill out a Request a Quote form online or call us at (415) 781-4910.

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