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  • 6/29/2023
  • Raleigh Alphagraphics

How to Choose the Best Materials for Your Printing Project

When it comes to creating impressive printed materials, the choice of substrate or medium is as vital as the design itself. The material you opt for can significantly influence your final product's effectiveness, durability, and overall appeal.

  • 6/8/2023
  • Alphagraphics1

Understanding the Target Audience for Your Direct Mail Campaign

Direct mail remains a highly effective marketing strategy, even in the digitally-dominated era. It offers a personalized and tangible experience that online marketing often fails to deliver.

  • 6/5/2023
  • Alphagraphics

10 Proven Tactics to Optimize Your Direct Mail Strategy: An In-Depth Approach

Direct mail is an evergreen marketing strategy that has been successfully used for years. Despite the emergence and rise of digital marketing, direct mail continues to be an effective medium for businesses to engage customers, especially if executed correctly.

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