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Tips for Creating Engaging Trade Show Flyers

Creating engaging trade show flyers is an important part of any successful trade show experience. Flyers are a great way to advertise and promote your brand and product or services. When done correctly, they can help attract potential customers and increase your sales. AlphaGraphics Knoxville offers wonderful trade show print services that include all sorts of print marketing materials, including banners, business cards, and flyers. Here are some tips for creating engaging trade show flyers that will help you make the most of your next trade show. Get started with us today!

Use Bright, Attention-Grabbing Colors

When creating your trade show flyer, it's important to use colors that will grab the attention of passersby. Use bright, bold colors that stand out and are easy to read. You'll also want to stick to your brand's colors as much as possible, which helps attendees associate your flyer with your company and reinforces your brand. Let us know how we can help today.

Include a Compelling Headline

The headline of your flyer should be clear and concise, and should pique the reader's interest. It should draw them in and make them want to learn more about your product or service. Since only 46% of trade show attendees attend only one trade show per year, you only have one chance to make an impression. And, odds are, if they pick up your flyer at the trade show, they will keep it. Contact AlphaGraphics Knoxville for our trade show bundles that include flyers, banners, signs, business cards, and more, as well as our trade show booth display services today. 

Use Plenty of Images and Graphics

People are drawn to visuals. Trade show images and graphics are powerful tools for catching the eye of potential customers. Choose images and graphics that are relevant to your product and/or service and that will help to reinforce your brand. Include your mascot if you have one and your logo, as well as maybe a cute image related to the trade show. Learn about trade show booth design today.

Offer a Special Promotion or Incentive

Nothing speaks to people more than a good deal, so offering a special promotion or incentive at your trade show booth is a great way to encourage people to take action. It could be a discount or freebie that they can take advantage of at the trade show. Having people input their email addresses in order to be entered to win a prize is a great way to promote attendee engagement and gather email addresses for future promotions. Ask our custom print shop for more tips today.

Include Your Contact Information

One of the main reasons you are attending a trade show is to get the word out about your business and to earn customers. Therefore, you should make sure to include your contact information on your flyer, so that people can easily reach out to you. Including your website, phone number, and email address will make it easy for potential customers to get in touch, learn more, and follow up with you about what they learned at the trade show. Contact AlphaGraphics Knoxville today.

CONTACT ALPHAGRAPHICS KNOXVILLE TODAY

These tips for creating engaging trade show flyers should help you create a winning flyer that will make a lasting impression on potential customers and help you make the most of your next trade show. AlphaGraphics Knoxville offers affordable trade show bundles that include all of the print marketing materials you'll need for your trade show, including banners, posters, catalogs, business cards, and more. To get started, contact us today!

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