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The Strategic Use of Promotional Products: A Case Study in Effective Marketing

How can your promotional products be utilised to their maximum potential? Are they just sending out your company name, getting your logo in the hands of audiences? Or are they being used to start conversations about your company's standout qualities, building relationships with potential customers, and quietly exemplifying your brand's messages and values? Check out how a coaster can be so much more than a coaster, and how AlphaGraphics can help you take promo products from freebies to mini lead generators with the top market research!

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