BRANDING AND IDENTITY
WHAT OUR CUSTOMERS ARE SAYING
We have been doing business with Alphagraphics for years. They are very reliable and quick to handle your orders. The staff is absolutely a pleasure to work with.
I have been pleased with all my interactions with Alpha Graphics. Everyone is patient and helpful. I now use them for personal and professional printing needs.
I came in with a photo of what I wanted and no idea of what I needed for you to complete my order. The salespeople were very helpful in letting me know what was needed, and the format needed. You were able to complete the job in super quick time and it came out great!
Has been great every time
I was VERY satisfied with the service and finished product. Everyone went above and beyond what I expected.
Everyone at the New Bern Store is exceptionally competent and extremely helpful!
Customer service is stellar!
Even though Fairfield Harbour Yacht Club is a small account, we are always treated very well. Kelly is our usual contact and she's great!
Absolutely love working with each one of your staff members...quality work...they think like I think!
The New Bern Office is amazing. Their level of customer service is exceptional. They do a great job of making us look good!! Patricia Suggs, Executive Director, Beaufort Historical Association
Always a positive experience working with Alphagraphics!
Products are professional looking and are always produced in a timely manner.
A CONSISTENT BRAND MESSAGE IS KEY TO YOUR BUSINESS
What is your brand identity? Do you know? If you’re not sure what the definition of your brand is, your customers aren’t either. A clear, consistent brand identity sets your business apart — and is critical to longevity in the marketplace.
Brand recognition isn’t created overnight; it’s built through dedicated, purposeful action and consistent messaging. In other words, it’s built on a foundation of solid branding. Your target audience need to associate your brand with feelings of trust, reliability, and long-term success.
At AlphaGraphics, our team of marketing professionals can help you develop and convey strong brand messaging that tell customers who you are—so they want to do business with you.
OUR BRANDING AND IDENTITY SERVICES INCLUDE:
- Logo consultation and design
- Website design and development
- Email marketing
- Sales and marketing collateral
- Brochures, posters, and banners
- Promotional products
- Letterhead, envelopes and business cards
By creating a comprehensive branding plan, you’ll help potential customers get to know your business and what you stand for. Soon, they’ll look to you as their solution provider.
FIVE ELEMENTS OF YOUR BRAND IDENTITY
BRAND PROMISE. What customers get when they buy from you, and the feelings they experience when they use your offerings. Every interaction must reflect your brand promise.
BRAND POSITION. Your brand’s unique value, and what sets you apart from the competition. Questions to answer: What does your organization do, why, and for who?
BRAND PERSONALITY. Like a person, consumers judge your brand by its unique characteristics and traits.
BRAND STORY. Illustrates your history as a business, which defines you. Inviting customers into your confidence helps build relationships. It also highlights your products and services.
BRAND ASSOCIATIONS. Brand associations are the tangible bits and pieces that make up your brand image. Your logo, colors and fonts, taglines, and design should all support your brand promise and position—and work together as one cohesive whole.
Now you’ve positioned yourself as an industry expert, and customers will want to seek out more of the positive experiences they associate with your brand. From that platform, you’ll have the economic leverage to successfully market new products and services and update existing ones. And your enthusiastic clients will want to send their friends to your business, too.
Want to learn more? Contact AlphaGraphics today and we’ll show you how to increase profitability by investing in your brand.
BRANDING & IDENTITY SERVICE IN NEW BERN, NC
When it comes to your business, the last thing you want is a secret identity. You want to make sure everyone knows who you are. Why?
Because your identity is what you sell to prospective customers and clients. That’s where quality branding comes into play. Let the experts at AlphaGraphics in New Bern help you with your branding and let everyone know who you are.
A NAME PEOPLE CAN TRUST
Branding is one of the most important things you can work on for your business. It takes time to build a brand because it is tied to your reputation. You earn your reputation through the quality products and services your provide. But those need to be tied to something in addition to your name. Our marketing experts will help you with all the aspects of branding to help you build an identity that people know well.
OUR BRANDING SERVICES INCLUDE:
- Logo design
- Web design
- Professional copywriting
- Graphic design
- Tag lines
- And more!
Every marketing material you put out there should be consistent with your brand. Once you decide on a clear identity, you need to get it out there for people to see. We will help you design all the materials that bear your brand, from letterhead and business cards to your website and brochures. When people see something with your logo on it, they will know exactly who you are and what they can expect from you.
AREAS WE SERVE
AlphaGraphics offers branding and identity design services in New Bern, Havelock, Jacksonville, Kinston, Greenville and surrounding areas in Eastern North Carolina.