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  • 10/11/2026
  • David Murray

EDDM Postcard Marketing: How It Works and Why Local Businesses Need This

EDDM (Every Door Direct Mail) is a USPS program that lets you send postcards to every home and business on specific postal carrier routes without buying a mailing list. You pick the neighborhoods, design your postcard, and the postal service delivers it to every mailbox on those routes. Postage runs $0.26 per piece as of July 2026, making it one of the cheapest ways to get a physical marketing piece into someone's hands.

  • 9/17/2026
  • David Murray

Best Outdoor Sign Materials for Tampa Bay Weather

The best material for outdoor signs in Tampa Bay depends on whether the sign is permanent, temporary, sheltered, or exposed. For most long-term rigid panels, start with aluminum or aluminum composite. Choose Coroplast for short-term yard, event, and directional signs. Use solid vinyl for temporary banners in protected locations and consider mesh for larger, more exposed banners. For windows, panels and vehicles, choose an outdoor-rated adhesive vinyl and a compatible protective laminate when needed.

AlphaGraphics Tampa Print Is Now AlphaGraphics Northwest Tampa

Tampa Print, AlphaGraphics Tampa Print, and AlphaGraphics on Hillsborough are now AlphaGraphics Northwest Tampa. Learn the story behind the names.

  • 8/16/2026
  • David Murray

Table Throws vs. Table Runners: Which Is Better for Your Brand?

A table throw covers most or all of an event table, giving you a large, unified branding surface. A table runner is a narrower printed panel that sits over a separate tablecloth and usually centers your logo on the front of the table.

Where Can a Business Use Window Graphics? 12 Practical Ideas

Are your windows working as hard as the rest of your marketing? Whether you run a retail shop in Hyde Park, a medical office in Carrollwood, a restaurant near Ybor City, or a corporate office in Westshore, the glass around your business can do much more than let in light. It can introduce your brand, advertise a promotion, communicate useful information, create privacy, and make your space more memorable.

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