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The Advantages of Window Wraps for your Business

Have you ever driven down the street and saw a business for the first time that you didn’t even know existed?

How many people have thought the same thing about your brick-and-mortar business? Window wraps are a terrific way to draw attention to your business. They provide multiple benefits that will serve to drive up your ROI. As the years have progressed, so has window wrapping technology. Just 20 short years ago the best you could expect was some vinyl letters on your storefront window. If you wanted stunning graphics, color, and images you’d have to hire a painter, frost the windows, or opt for a very expensive alternative. By using state-of-the-art digital printers (such as the ones that AlphaGraphics uses), window wraps can be made in full HD color that will draw attention from far and wide.  The ease of creating a window wrap makes them a very affordable advertising method that will draw attention from far and wide. Here are four advantages that you can reasonably expect when it comes to window graphics for your business:

2. Avoid Permits

Some cities love their permits and permit processes. In many of these cities, a permit is required for a sidewalk sign or traditional sign outside your business. Most cities have restrictions that regulate the size of the ad and sometimes even the color. If you fail to abide by these laws, the city will impose heavy fines. When you get a window wrap, you don’t have to deal with these kinds of regulations. This means no headaches, fines, or expensive outdoor signs. Taking advantage of a window wrap can save you time, money and aggravation.

2. Draw attention

Of course, the most important thing that window wraps and graphics do is to draw attention and pique curiosity. Going back to the example in the first two sentences of this blog post – how many times have you been stopped at a stoplight in the city and noticed a business for the first time? Chances are their windows were plain and a tree could have been blocking the view of their outdoor sign. Window graphics can make your business stand out in the proverbial sea of strip-malls that are out there. It will help increase brand awareness – especially if your business resides on a busy street or near an intersection. People can’t help but look around when they’re stopped at a stop light and this is the best time to hit them with the message on your window graphics.

3. Save energy

In many cases, window wraps can help lower your electricity bill – especially if you find yourself running the A/C as the hot afternoon sun beats down upon your outside windows. Many businesses opt for those ugly and cumbersome blinds – and while they work – they aren’t doing much to help advertise your business to passersby. If privacy and light are a concern, you can always opt for perforated window graphics.  They consist of tiny little holes that are spread out over 50% of the graphic. You can clearly see out, the light will come in, and from a distance, they look like a solid graphic.

4. Inexpensive and Instant

Without a doubt, window graphics are much less expensive than having a traditional sign designed, constructed, and installed. Because of this, you have the flexibility to change your design, logo, or other pertinent information. With a traditional sign, you’re stuck with what you got until you invest in another one. Window graphics can also be installed in one day with no disruption to your business. You won’t have multiple construction vehicles parked outside your business while the graphics are being installed. Best of all, when you want to change the design, simply order a new graphic. They can be removed with little to no effort and won’t destroy or damage the windows – no matter how long they’re kept on.

Window Graphics in New Bern

If a full window graphic is not in your budget, you can just as easily take advantage of other cost-effective business graphics such as:
  • Static window clings
  • Clear window decals (or one-way vision)
  • Custom printed murals and wallpaper
  • Floor graphics
  • Vinyl decals and lettering
If you’re looking for a cost-effective way to draw more street-side attention to your business, there’s no better way than taking advantage of a window cling. Even if you’re not sure what kind of design to get, the friendly graphic design experts at AlphaGraphics can help you design, create, and install the perfect window graphic for your business. To learn more about how AlphaGraphics of New Bern can produce and design your next project, you may email us, request a quote or call us at (252) 633-3199.

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