BRANDING AND IDENTITY
WHAT OUR CUSTOMERS ARE SAYING
Have always provided quality printing with wonderful customer service.
Helen G. Winn Sales
Very responsive. Quality work.
Richard S. MidAmerican Energy Services LLC
Great job! Will definitely return for further graphic needs in the future.
Angel .. Angel.
This is a very well managed facility. We had a very nice lady named Melanie Lavender greet my wife and I as we walked in. Everyone in this facility is very helpful and polite with a hassle free experience. We will definitely be repeat customers
Paul M. Big Daddy & Sons Power Washing
Very good job of important personal requirement.
Reg T. Main Street Inc.
very positive
Alexis A. Arlington Family Health Pavilion P.A.
Shonna is amazing! She Responds to me within minutes when I send her email her. She is on point so glad she has my account
Emilie H. AVANTE SALON & DAY SPA
Shonna is a literal rockstar. Every vision I had in paper goods for our wedding was executed perfectly and quickly. She even gave me ideas and fixed minor things without being prompted to do so. I have recommended Alpha Graphics to every single one of my friends getting married. The best customer service, incredible creativity and the friendliest staff that is eager to get your vision on paper! I will use them again in the future without any hesitation!
Hanna B. Hanna Brown
Super easy to tailor the design and fast turn around. My emails are always responded to quickly. Very professional.
Dr. J. Peak Performance Chiropractic
Shonda was able to accommodate readily with fast turnaround.
Steve A. SMI ENERGY
I like having a contact to work with that is available for my questions, concerns, and needs.
Aileen R. PERKINS ENGINEERING
Shonna is absoutely wonderful and always has been it is always a pleasure and so easy to work with her , quick , efficent and knows her customers!!!
Keely K. ROOFING & SIDING SPECIALIST INC.
Exceptional service from the staff at Alphagraphics.
Carl N. Frontier Products Inc.
Even with the transition of your reps; the customer service provided to us has been great. Lynn is our new rep and her customer service is on point with response time and quality and delivery of orders.
Jo A. South Texas Vo-Tech - San Antonio
We had a couple of issues on what we wanted during the design phase which is to be expected but I was impress on how quick the made the corrections and got me the final proofs.
John H. A-Affordable Storage
You looked up my past orders quickly and it only took a short phone call.
Deanna .. Door Tech of Texas Inc.
Simply the best
Joel C. Vision City-Dallas
I am very pleased with the great level of customer service I continue to receive from Shonna. She continues to go above and beyond and we are very appreciative!
Katie F. ELEVATE
Always a good experience. If I do have issues never a problem getting it fixed.
Laurie P. AMERICAN EAGLE BUILDERS INC.
I love the way you guys work hard to make sure everything is right and every project is the best it can be.
Monty B. Crossing DFW The
AlphaGraphics is my Go To for our company printing needs. Melanie Lavender makes the process very smooth and is a saving grace when super busy. I can reach out to her, place an order request, review it and know it will be exactly what we were looking for while also being reasonably priced for our office budget. Thank you Melanie and the entire team for your hard work. We appreciate it!
Susan L. Dirt-Tech Construction & Excavation
Our custom note cards look great. Shonna guided us through each step and made it easy to get the project done.
Tracie C. TeleReach Corporate
Craig Oslos went above and beyond to help us with our Banners. Thank you.
Mike K. Pinnacle Corporation
Great customer service, super fast to respond to questions and concerns
Maria L. South Texas Vo-Tech - Corpus Christi
We were easily able to communicate our needs with the designer. Thank you.
Dr. R. Willow Tree Dental
The quality of the product is always great. The employee's are always willing to help you with whatever project you are working on.
Patti H. ELECTRO FREEZE DISTRIBUTORS OF TEXAS
We had a great experience here. Very quick response, got us what we needed, and prints where very good quality.
Noe M. ACCENT POOLS
CSR Alex is wonderful in dealing with all the services required. I stayed home and told him whatI needed. Emailed him everything and he gave his expert advice as well and did the job perfectly well.
Lisa B. Lisa Brown
Alex and Mark are awesome!! They’re a pleasure to work with!
Pele, N. Paul Davis
AlphaGraphics has met all of our printing needs in a very timely manner with high quality products.
Jenny W. ARLINGTON ANIMAL HOSPITAL
I found the price fair and the end product, especially considering the scaling and color correction, very accurate
Anthony R. Anthony Ribbe
always helpful and friendly! they have all our 'printed' materials on file and it's easy to ask for more copies of anything!
Patricia G. Arlington Family Practice
I absolutely loved the business cards and the very quick turnaround time! I look forward to doing more business with you!
Nanisha H. Nanisha Hollimon
Good friendly service.
Royce S. Sun Pro
I do recommend you all the time! Thank you for all you do!
Fran M. OPEN ARMS
You always come through with great products.
Ricardo M. RICARDO MILLER CHILDREN'S MINISTRY
WEB SITE WAS GLITCHY I HAD TO ENTER THE INFORMATION MULTIPLE TIMES
John M. PROPERTY DAMAGE APPRAISERS INC.
We have had fantastic service with your team! Thank you!
Stacey E. Trakka Systems
We had some late changes to our Annual Report, which were taken care of promptly. Even with only 2 days of the original print request deadline, it was still met.
Anita M. LAS COLINAS ASSOCIATION
Always great working with Alpha Graphics. Products are always on-time, on-brand and on-quality.
Len J. Airbus Helicopters (General Use)
I recommend you any chance I get we have worked with you for years and your customer service Melanie Lavender and quality of work have always been wonderful (the delivery driver is great).
Helen G. Winn Sales
The signs were perfect and did exactly what I envisioned. You also do excellent work for our clinic,for which we thank you
Joe S. Joe Swift
We have been using Alphagraphics for our business needs for a long time and have always been happy with the product they provide.
Jaime W. FRANKLYN ALEXANDER D.D.S.
I appreciated Alex' help with all of the back and forth we had to do regarding the indicia for the window envelopes. The process was made much smoother with all of his assistance.
Shanda S. METRO EXPRESS SERVICE LLC
Very impressed with your quick service
Brenda L. WoW
I think you guys do great work!
Marla B. National Black Coalition (NBCFAE)
When I place an order, emails are answered promptly. If anything has to be changed, they send an email that you can either accept as is, or change it. Saves a ton of time.
Angela M. LUCK OPTICAL
Super friendly. I love the personalized delivery. Alex does a really great job in ensuring that your order is exactly what you asked for. The finished products (embossers, stamps) are perfect.
Debbie S. Arlington Independent School -
I've been using Alpha Graphics, and it's predecessor, for well over 15 years. They have done a variety of printing jobs for my 3 companies and have never once produced anything less than great results.
Jerry H. Digitalsky Audio Video
Super fast turnaround time. Our on-site rep Gustavo Figueroa at Airbus Helicopters in Grand Prairie was very professional and made sure to keep me informed with the status of my order.
Monique T. LOGISTICS SUPPORT-10330 (AHI)
BRAND IDENTITY SERVICES IN ARLINGTON
When you market your business, what role does your brand play? Is it front and center, or does it sit in the background as an afterthought?
In any marketing campaign, your brand will influence every element for better or worse, making brand identity a vital consideration in any marketing application. By partnering with the marketing team at AlphaGraphics, you’ll receive professional guidance in developing and establishing the five elements critical to any brand identity.
THE 5 ELEMENTS TO BRAND IDENTITY ARE:
- Brand Position
- Brand Personality
- Brand Promise
- Brand Story
- Brand Associations
A CONSISTENT BRAND MESSAGE IS KEY TO YOUR BUSINESS
What is your brand identity? Do you know? If you’re not sure what the definition of your brand is, your customers aren’t either. A clear, consistent brand identity sets your business apart — and is critical to longevity in the marketplace.
Brand recognition isn’t created overnight; it’s built through dedicated, purposeful action and consistent messaging. In other words, it’s built on a foundation of solid branding. Your target audience need to associate your brand with feelings of trust, reliability, and long-term success.
At AlphaGraphics, our team of marketing professionals can help you develop and convey strong brand messaging that tell customers who you are—so they want to do business with you.
OUR BRANDING AND IDENTITY SERVICES INCLUDE:
- Logo consultation and design
- Website design and development
- Email marketing
- Sales and marketing collateral
- Brochures, posters, and banners
- Promotional products
- Letterhead, envelopes and business cards
By creating a comprehensive branding plan, you’ll help potential customers get to know your business and what you stand for. Soon, they’ll look to you as their solution provider.
FIVE ELEMENTS OF YOUR BRAND IDENTITY
BRAND PROMISE. What customers get when they buy from you, and the feelings they experience when they use your offerings. Every interaction must reflect your brand promise.
BRAND POSITION. Your brand’s unique value, and what sets you apart from the competition. Questions to answer: What does your organization do, why, and for who?
BRAND PERSONALITY. Like a person, consumers judge your brand by its unique characteristics and traits.
BRAND STORY. Illustrates your history as a business, which defines you. Inviting customers into your confidence helps build relationships. It also highlights your products and services.
BRAND ASSOCIATIONS. Brand associations are the tangible bits and pieces that make up your brand image. Your logo, colors and fonts, taglines, and design should all support your brand promise and position—and work together as one cohesive whole.
Now you’ve positioned yourself as an industry expert, and customers will want to seek out more of the positive experiences they associate with your brand. From that platform, you’ll have the economic leverage to successfully market new products and services and update existing ones. And your enthusiastic clients will want to send their friends to your business, too.
Want to learn more? Contact AlphaGraphics today and we’ll show you how to increase profitability by investing in your brand.
BRANDING AND IDENTITY IN ARLINGTON, TX
Do you know your brand identity? If you don’t know how to define your brand, then your customers definitely don’t either. Having consistent, clear messaging makes your business stand out and is critical to endurance in the marketplace.
Brand recognition doesn’t happen automatically. Focused action and streamlined messaging builds a business over time. The foundation of your whole company is based on solid branding. Your target audience should associate you with feelings of trust, reliability and enduring success. The AlphaGraphics team in Arlington will help you develop and promote strong brand messaging that tells customers who you are.
ALPHAGRAPHICS BRANDING AND IDENTITY SERVICES
Through a comprehensive business plan, you’ll show potential customers what your business is all about. When this is successful, customers will come to you for solutions.
OUR BRANDING & IDENTITY SERVICES INCLUDE:
- Letterhead, business cards and envelopes
- Logo design and consultation
- Website design and development
- Promotional products
- Brochures, posters and banners
- Sales and marketing collateral
- Email marketing
THE 5 KEY ELEMENTS OF BRAND IDENTITY
Brand Promise: What customers gain when they buy from you and the feelings they experience when using your products or services. Each interaction must reflect your brand promise.
Brand Position: The unique value of your brand and what sets it apart from the competition. Should answer the following: What does your organization do, why and for whom?
Brand Personality: Consumers judge your brand by its specific traits and characteristics.
Brand Story: This is the history of your business, which defines your brand. Allowing customers to know your story helps build relationships while highlighting products and services.
Brand Associations: The tangible things that make up your image. Logos, colors, fonts, taglines and design should all support the brand promise.
CALL ALPHAGRAPHICS NOW
After positioning yourself as an industry expert, customers will want even more positive experiences with your brand. This allows you the economic leverage to successfully market new products and services and update current ones. And when clients like your brand, they’ll want to send friends to your business as well. Request a free quote from AlphaGraphics in Arlington today, or give us a call at (817) 860-2679 to learn how you can increase profitability by focusing on your brand.