BRANDING AND IDENTITY
WHAT OUR CUSTOMERS ARE SAYING
I was very impressed by the facility and staff when I visited to review a proof. The quality of work and turnaround time are great as well. Thank you for offering such a large variety of services at reasonable prices.
Alphagraphics has been our "go to" for years now and we have NEVER had any issues or bad experiences! You guys are great and we appreciate your prompt and professional work -Airmax Heating & Cooling, Inc
Always exceeds my expectations! Great work and great price!
I was very happy with the services I received. The staff was very helpful and I was able to get a product that I was very satisfied with for my business needs.
Very accommodating and willing to work with me on the particulars of my job. Fast and friendly. I will always use Alpha Graphics for my printing needs.
The staff was aware i was on a deadline and helped me meet it. Felt like family not just a customer.
Great quality and service and price
Working with Kari at Alpha Graphics is always a smooth and easy process and we are always happy with our products.
I always use Alpha Graphics, always satisfied. Great job done, at a reasonable price, and done very quickly.
Deb is amazing to work with! She is so helpful when it comes to making sure my finished product is exactly how we want it. She always helps me to understand my options and provides great advice for selecting the perfect products.
Kari-Ann was awesome to work with - creative, detailed and very responsive to ALL of my questions!
You guys are always awesome, thanks for putting up with all of our crazy!
Fast, great quality and great communication.
Outstanding service and quality products
The staff is extremely helpful and professional. Outstanding!!
Whole process was efficient and professional.
We're able to accommodate my needs and changes. Kari is very easy to work with and offers suggestions on how to improve on ideas.
You guys are very prompt and I appreciate the quickness of my order.
The entire AG TEAM ROCKS!!! 🤘🏼😜🤘🏼
Service, quality and delivery is always excellent! Couldn’t ask for a better team to work with!
Great experience with new items presented. Fast turn around & quality work each time!
Consummate professionals and we plan on utilizing Alpha for a majority of our printing needs in the Wilmington Region!
I will definitely continue to use Alphagraphics for my marketing needs: quality service and products!
Everyone was very professional and easy to talk to regarding options for the final product. The mugs look fantastic! I was pleasantly surprised with how quickly my order was completed! Good job!
Excellent customer service....everyone went out of their way to assist me
made every effort to have the end product to my satisfaction. Other people who witnessed the end result were very impressed.. All of this was done with a high degree of knowledge, cooperation, timeliness, and with the utmost friendliness. Thank you very much.
Easy to work with, excellent quality and responsive customer service, and SO timely. Much appreciated.
Hannah, Lindsey & Kari have been amazing to work with. Sometimes I need a last minute sign made for an event....No problem. I am not the best on proofing. They call me on it. They make me look good and I will count on the “team” for my go to print & design jobs.
Kari is always amazing -- she gets our "vision" even when we struggle to explain it in words. Customer service is excellent!
Hannah is great!
Working with Deb Hobbs is always easy! She is a pro.
Quick, easy, friendly, less expensive than competitors with same level of quality, AND THEY DELIVERED!
Kari-Ann is responsive, great attention to detail, and a pleasure to work with. She has been my go-to not only for business printing but personal stationary and invitations as well! I highly recommend alphagraphics for all your printing and design needs.
I've used alphagraphics for years and am always pleased with my jobs. Deb is my go to person there. She and the rest of the team are 5 stars!
Quick service, final product looks great. My wife loved the prints.
The entire staff was very professional.
Timely professional service made my job easy
very happy with service of a rush situation and how well you worked to make it happen and correct
Def the best customer service I’ve gotten in awhile. We were all coming out of Florence incredibly frustrated and tired with just all of life going on..but still wanted to do something kind for our boss. Y’all helped out last minute and flawlessly. We sincerely appreciate everything you did and how timely it was. Will for sure be going back and encouraging others as well.
I had an excellent overall experience. Paul and Kari-Ann were both accommodating, helpful, professional, and kind. The products we received are quality and should last us quite some time. I would gladly recommend AlphaGraphics!
Very fluid correspondence, easy to work with
Always responsive and fast service.
Order was placed and received the very next day. Fast, courteous and affordable!
Always a pleasure doing business with the AlphaGraphics team!
Great customer service - including follow up calls.
very helpful in getting exactly what I wanted.
Kari-Ann was awesome throughout the entire process! We will definitely reach out to her again soon. Paul Ward was wonderful as well. Thank you all for your work!! We love our signs!
Kari was great to work with. Great experience.
Extremely responsive. Delivered excellent design services and a high qulaity product.
A CONSISTENT BRAND MESSAGE IS KEY TO YOUR BUSINESS
What is your brand identity? Do you know? If you’re not sure what the definition of your brand is, your customers aren’t either. A clear, consistent brand identity sets your business apart — and is critical to longevity in the marketplace.
Brand recognition isn’t created overnight; it’s built through dedicated, purposeful action and consistent messaging. In other words, it’s built on a foundation of solid branding. Your target audience need to associate your brand with feelings of trust, reliability, and long-term success.
At AlphaGraphics, our team of marketing professionals can help you develop and convey strong brand messaging that tell customers who you are—so they want to do business with you.
OUR BRANDING AND IDENTITY SERVICES INCLUDE:
- Logo consultation and design
- Website design and development
- Email marketing
- Sales and marketing collateral
- Brochures, posters, and banners
- Promotional products
- Letterhead, envelopes and business cards
By creating a comprehensive branding plan, you’ll help potential customers get to know your business and what you stand for. Soon, they’ll look to you as their solution provider.
FIVE ELEMENTS OF YOUR BRAND IDENTITY
BRAND PROMISE. What customers get when they buy from you, and the feelings they experience when they use your offerings. Every interaction must reflect your brand promise.
BRAND POSITION. Your brand’s unique value, and what sets you apart from the competition. Questions to answer: What does your organization do, why, and for who?
BRAND PERSONALITY. Like a person, consumers judge your brand by its unique characteristics and traits.
BRAND STORY. Illustrates your history as a business, which defines you. Inviting customers into your confidence helps build relationships. It also highlights your products and services.
BRAND ASSOCIATIONS. Brand associations are the tangible bits and pieces that make up your brand image. Your logo, colors and fonts, taglines, and design should all support your brand promise and position—and work together as one cohesive whole.
Now you’ve positioned yourself as an industry expert, and customers will want to seek out more of the positive experiences they associate with your brand. From that platform, you’ll have the economic leverage to successfully market new products and services and update existing ones. And your enthusiastic clients will want to send their friends to your business, too.
Want to learn more? Contact AlphaGraphics today and we’ll show you how to increase profitability by investing in your brand.