BRANDING AND IDENTITY
WHAT OUR CUSTOMERS ARE SAYING
Alphagraphics made the production of a mailing to 1,800 residents easy. For all our projects, we trust the staff to produce high quality printed material, on time, and we've always been pleased with the results.
Aimee L. Landfall Foundation
I sincerely appreciate the input design I received from your associate and as always the promptness of completion.
Bobbie M. Carolina Beach Scuba
So quick and happy to help!
Ashley T. Redpoint Wilmington
The work is done well and in a timely fashion. Always a good value with friendly service.
Hobbs S. Sutton's Rugs & Carpets Inc.
Wonderful customer service!
Kate P. Kate Patel
I have always enjoyed working with Rick and his team. They are good hard working people and provide my business with the service we need. Thank You! Greg Ford
Greg F. Ford Design
Always a pleasure doing business here. Staff gives the extra effort to ensure the product is printed to perfection. Thank you.
Sonya P. Perry's Fine Homes
Very helpful and friendly. They were able to suggest the correct size I needed, clean up the graphic I wanted and print the stickers I needed within hours of my order.
Jill C. New Hanover High School Baseball Boosters
Everyone was super helpful and nice! Definitely coming back for my next order
Jordan C. Math Busters Tutoring
The staff are conscientious, pay attention to detail, kept me updated, sent proofs in a timely manner, went the extra mile and made me feel my business is important! Exceptional! You made a graduation sign for our grandson, which was more than awesome..every detail was perfect. I used your company exclusively with my business until I sold it. I'm now happily retired so I don't have addtional needs at this time, Until the next grandchild graduates!!
Paula C. Paula Corbett
Loved the personalized touch yall took to help me make the fish tank lid and even fixing it after we made changes to the tank! Wonderful service.
Deas W. Myrtle Grove Animal Hospital
The work was excellent and done so quickly. Everyone I had contact with was professional,friendly and easy to work with.
Carole M. Saltbox Church
Rick is the best! He sees a problem, and has the solution and within 24 hours the product is at your door!!
Joanna P. PrintWorks
Every time that I place an order, I am treated with kindness, respect, and professionalism! Not to mention, my vision for what I brought to print comes to life. I have never been dissatisfied or unhappy!
Katherine G. Katherine George
The product, support and customer service with my recent graphic design, was thorough, very timely, professional and met my expectations 100%,
Christy J. Duplin County Schools
It’s always a pleasure doing business with Alpha Graphics. They are courteous, kind and deliver a great product!
Margaret S. The Hot Buffalo
awesome staff! works very hard to get the job done!
Carley H. Destination Realty Corp.
Paul and Kari-Ann are always quick to respond, and do a wonderful job at channeling your ideas into professional and quality material. If you have an idea, they'll make it happen. The first time I stepped inside their office I was given a full tour, and couldn't believe how welcoming they were. Thank you for your expertise, and professionalism.
Alysha K. Sherwood Strickland Group
Thanks for the super speedy service & the sign looks great!
Mary K. Nest Realty
Good Vibes!
Mark H. Castle Hayne Farms
Quick, reasonable, helpful, top quality and lovely people to work with.
Jeanne W. Jeanne Walker
These people are bad ax and deserve a raise!!
Glenn G. Port City Dent Repair
Alpha Graphics was amazing with my order. Kari helped me out from start to finish and exceeded my expectations with the design! They had my order ready very quickly and I couldn't have had a better experience :)
Caitlin H. Caitlin Hunter
Quality, attention to detail and excellent customer service set Alphagraphics apart from the competition.
Claudia S. Southern Asphalt Inc.
Quick turnaround, awesome service e
Brad W. Brad Williams
Love Alphagraphics & our delivery guy. Appreciate the little gifts he leaves everytime he makes a delivery. Service is great!
Susan G. Wilmington Area Rebuilding Ministry Inc.
Beautiful work, completed timely at a reasonable price. The staff are professional and very easy to work with. They are intentional about making the customer happy.
Shelly G. CloudWyze
AlphaGraphics is super fast and provides amazing products to help my business!
Julie C. Nest Realty
Always accommodating and fast! Great customer service and great product.
Amy R. Wilmington Pathology Laboratory
AlphaGraphics is great, always top quality!
Hunter V. One South Lumina
I researched a few different companies for this project. I was looking for a local company. The deciding factor for choosing Alpha Graphics was the immediate customer service Kari-Ann provided. She answered my phone call. I did not have to leave a message and wait. Throughout the whole process, she communicated in a timely fashion. The design she provided was new and refreshing. The proofs were delivered as well as the final product for no charge.
Josee W. OmniStar Financial Group
Easy to work with, excellent turnaround time.
Kian R. Carolina Dunes Behavioral Health (Strategic Behavioral Health)
Quickest turnaround I ever experienced with ordering a product. One day service was faster than I expected.
Kevin P. Kevin Perham
Great Service! Quick and easy! Products looked awesome!!
Josie B. Josie Behm
I am extremely pleased with the banner and sign you made. The designs, colors and messages were well done!
Frances L. Frances Lamb
We appreciated you working with our budget on our project!
Julie L. Pender County Schools
AlphaGraphics were fast friendly Very knowledgeable and excellent service and price
Rusty J. R&J Lawn Services & Debris Removable
Kari is awesome!!!! Thank you for my sign. It looks great!
Jenny M. Body Aligned Pilates Studio
Very accommodating
Jay S. Greenville Loop Seafood
I can’t say enough good things about the professionalism and promptness of the staff at AlphaGraphics. Kari-Ann’s customer service experience is next level and we needed something on the fly and she delivered without any hesitation. Thank you so very much for delivering a quality product that I am proud to put on my product!
Elizabeth A. The Farmacist Mixers & Elixirs
Miranda was amazing to work with. We will definitely share your services. We were Completely satisfied :)
Christina S. Christina Salisbury
I was so happy that Alpha does small print jobs as well as large. Mine happened to be small, but their level of customer service was great. I will definitely go to them for future prints.
Deborah S. Deborah Steffen
Superb job as always guys! Great communication and turnaround time combined with exceptional quality!
Hilary W. Hilary Walker
Awesome communication and fast shipping!
Adrienne G. Adrienne Marie Gray
Everyone we worked with was extremely helpful, efficient and friendly.
Jennipher L. Jennipher Love
Fast, friendly, and efficient service from the team at alpha graphics in Wilmington. They even delivered our order when it was complete at no cost!
Kristian D. Myrtle Landing Townhomes
Very quick and efficient- will be using Alphagraphics for all of my printing needs.
Stephanie C. Stephanie Collins
Fast friendly service and great pricing
Walt S. Roman Armor Sealcoating Inc.
Very happy with the final product!!!
Morgan O. Morgan OConnor
Hannah was a straight trooper I loved her design and she definitely gave excellent customer service and great vibes thanks again to the whole team
Jamele D. Jamele Daniels
A CONSISTENT BRAND MESSAGE IS KEY TO YOUR BUSINESS
What is your brand identity? Do you know? If you’re not sure what the definition of your brand is, your customers aren’t either. A clear, consistent brand identity sets your business apart — and is critical to longevity in the marketplace.
Brand recognition isn’t created overnight; it’s built through dedicated, purposeful action and consistent messaging. In other words, it’s built on a foundation of solid branding. Your target audience need to associate your brand with feelings of trust, reliability, and long-term success.
At AlphaGraphics, our team of marketing professionals can help you develop and convey strong brand messaging that tell customers who you are—so they want to do business with you.
OUR BRANDING AND IDENTITY SERVICES INCLUDE:
- Logo consultation and design
- Website design and development
- Email marketing
- Sales and marketing collateral
- Brochures, posters, and banners
- Promotional products
- Letterhead, envelopes and business cards
By creating a comprehensive branding plan, you’ll help potential customers get to know your business and what you stand for. Soon, they’ll look to you as their solution provider.
FIVE ELEMENTS OF YOUR BRAND IDENTITY
BRAND PROMISE. What customers get when they buy from you, and the feelings they experience when they use your offerings. Every interaction must reflect your brand promise.
BRAND POSITION. Your brand’s unique value, and what sets you apart from the competition. Questions to answer: What does your organization do, why, and for who?
BRAND PERSONALITY. Like a person, consumers judge your brand by its unique characteristics and traits.
BRAND STORY. Illustrates your history as a business, which defines you. Inviting customers into your confidence helps build relationships. It also highlights your products and services.
BRAND ASSOCIATIONS. Brand associations are the tangible bits and pieces that make up your brand image. Your logo, colors and fonts, taglines, and design should all support your brand promise and position—and work together as one cohesive whole.
Now you’ve positioned yourself as an industry expert, and customers will want to seek out more of the positive experiences they associate with your brand. From that platform, you’ll have the economic leverage to successfully market new products and services and update existing ones. And your enthusiastic clients will want to send their friends to your business, too.
Want to learn more? Contact AlphaGraphics today and we’ll show you how to increase profitability by investing in your brand.