Lead Generation & List Acquistion

The marketing professionals at AlphaGraphics have the industry experience to help you generate leads, build your customer acquisition list, and deliver effective marketing solutions.

Lead generation fills the sales funnel

A critical element to success in the marketplace is your ability to find new leads in the proper channels and convert them into long-term customers.

When you work with the lead generation professionals at AlphaGraphics, we'll help you select, build, and organize your customer acquisition list. Then, using our comprehensive marketing services, we'll deliver effective solutions that will maximize your return on investment.

Our lead generation solutions include

  • Direct mail marketing with Personalized URLs or QR codes
  • Email marketing and social media campaigns
  • Tradeshow signage and marketing materials
  • List acquisition and management
  • Promotional products

Generating qualified leads is a fundamental step in the sales process. If done correctly, it will reap enormous rewards once your marketing campaign is complete. The key is to collect the proper information from your prospects up front, so you can build a marketing strategy that addresses their unique requirements.

What is a lead?

A lead is a potential customer who has shown interest in your company's products or services. By finding and acting on your business' most relevant leads, your salespeople can focus on those individuals most likely to be interrested in your products and services. Once you’ve generated a lead, you need a process through which you build trust and provide further information so a lead can convert into a satisfied customer.

How will a lead generation program help my business?

An effective lead generation program will nurture your prospects along their path to purchase. The better you understand your buyers’ needs, the more effectively you’ll be able to inform them about your product and business as a whole. The marketing professionals at AlphaGraphics have the tools and the industry knowledge to help you generate and convert leads.


Accurate, cost-effective, and relevant contact lists are proven to impact a direct marketing campaign’s success.  Want to make a huge impact on your bottom line?  It starts with selecting the right prospect list.  Combined with an effective marketing strategy, the right list will increase and expand your business.  The Minneapolis team will work with you whether you want to buy, rent or build your own house list. 

A marketing strategy that has the best graphics, copywriting and message won’t prove effective if you are focusing on the wrong target audience.  We want to help you find individuals who will give your company their business.  At our Minneapolis commercial print center, we understand that the key to planning a successful direct marketing campaign is understanding your business goals and objectives which includes defining the right audience.


Make the most of your investment by working with us to find the perfectly targeted audience from the most reputable lists.  Our marketing solutions experts are passionate about making sure that every dollar you spend gives you the biggest return.  Targeting the right audience greatly reduces wasted marketing materials, saving you money.  Our local Minneapolis marketing team has the industry knowledge and tools to help guide you through your marketing campaigns.  Whether it’s lead generation, branding and identity, or mailing and fulfillment services, we are your one-stop-shop. 


We will help you identify the right opportunities in your market niche using our wide array of services.  Knowing your options and finding the right strategy is key.  An important first step in creating a strong list is to identify your ideal customer profile.  Once that is determined, we can help you buy and rent lists, build custom house lists and manage and clean databases.  Proper list management produces sales, leads, and comprehensive customer acquisition.  Your direct mail campaign’s success is relative to how you segment, define and target your prospects.

Give us a call to learn more about our all our marketing services including direct mail, variable data printing, variable maps and more.  Our professional, experienced staff is ready to share our expertise with you.  After all, we’re not order-takers; we’re guides, ready and able to share how to get the best ROI from your marketing efforts.


Our Minneapolis commercial print center offers list acquisition services in Minneapolis and the west metro, including Plymouth, Minnetonka, Golden Valley, St. Louis Park and Edina. 

Let us help you get started

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