By
Mark Lee
Some of the best ways to maximize your marketing message are the simplest. Take
window and wall graphics, for example – a great way to boost your brand awareness or take your advertising to the next level by highlighting promotions, special offers, or other short messages.
![wall graphics4](/BlogMigrationImages/wp-content/uploads/sites/69/2017/01/wall-graphics4.png)
Window and wall graphics are used for everything, including displaying seasonal images, making interior rooms private, showcasing your products and services and creating texture on a boring wall.
Window graphics have evolved from paint that you need to scrape off with a putty knife to sleek, attractive decals that are visually appealing. As
smallbusinessesdoitbetter.com notes, window graphics offer many important benefits:
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Instant, inexpensive advertising: With window and wall decals, you can tell prospective customers on the street exactly who you are and what you do. With this information, word-of-mouth advertising about your company will grow and spread within your neighborhood.
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Build your brand: To grow a business, you have to build a brand. A plain window or wall doesn’t say much to a person passing by, except for the hours of operation and forms of payment that you accept. A
smart window decal, however, turns heads and builds invaluable brand recognition.
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Promote specials : You can only do so much advertising in newspapers, through social networking sites and on other forms of media. Give your marketing efforts an extra boost with a window graphic that makes the public curious about what you offer, the latest deals and your services.
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Enhance privacy: There are some instances when people passing by don’t need to see everything that goes on inside your business, like when you’re talking to a new client. Other times, there are simply too many distractions outside. A
decorative wall film quickly solves these problems and gives the privacy that your clients seek.
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Offer a better view: Things like a brick wall, back alley or the dumpsters aren’t the ideal view for an office. Instead of covering the sight with clunky blinds, consider installing a window graphic instead. Use the graphic to thank your customers for their business, build your brand or offer helpful information.
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Provide direction: When people pull instead of push, get confused about parking or don’t know which door to use, let a
window decal give the message. The last thing you want to do is frustrate a customer before she even walks through the door.
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Attractively shield the sun: Despite the view that you may have out of the window, a blinding sun is a turnoff to customers and reduces worker productivity. Instead, use the sun to your advantage. Use a decal to shield eyes from the sun’s bright rays while making the colors on your
window graphic pop.
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Save on city permits: When you want to put up a sign, sandwich board or banner, most cities limit their sizes and/or require the purchase of a permit. If you don’t follow the rules regarding store- or
business-front signage, you could receive a fine. Windows and walls, on the other hand, are generally fair game. Use large graphic decals instead of signs and banners to save time and money.
AlphaGraphics Arlington. Window & Wall Graphics Experts.
www.us110.alphagraphics.com