Conventions

Conventions are all about the details

Hosting a successful event is a huge responsibility. Organization, clear objectives, and a reliable support team are imperative to the success of your event.

Whether you’re an event planner, part of a training organization, or you operate a convention or meeting venue, your printed and marketing materials play a vital role in your event’s outcome.

Victory is in the details

Nothing re-energizes and inspires people like a well-executed convention. AlphaGraphics understands your need for a reliable, full-service solutions partner from early planning to last-minute crisis management. Fresh ideas and a renewed desire to achieve shared goals; that’s what attendees should take away from your long-awaited meeting of the minds.

AlphaGraphics provides full service solutions—so you can trust the particulars to us, and focus on pulling off an event to remember. From elegant banners and pristine brochures to integrated marketing campaigns using variable data and online tactics, we’ve got the tools to make you look good. We understand your business, your schedules and objectives, and we’ll help ensure that your meeting or event is a success—from initial planning and marketing through post-event follow up.

8 Tips to plan an epic convention

Select a theme. Choose something memorable that unifies your key messages.
Request speakers early. The ones with “wow” factor book up fast.
Pick an excellent printer. Order materials well in advance, and always get a few more than you think you’ll need.
Hire a team to handle tech. Having someone on hand to troubleshoot problem equipment is invaluable

Choose the right venue. In the long run, comfort matters more than effect.
Manage event details in one place. Stay organized and keep volunteers up-to-date by storing all information in an easily accessible online drive.
Get people talking. Ask your network to promote your event.
Gather post-event feedback. Survey attendees to refine future efforts.

Contact us today to schedule a planning meeting to discuss how we can help bring your fresh ideas to life.

Convention FAQs in Alexandria and Arlington V.A.

As the old saying goes, you only get one chance to make an excellent first impression. This adage especially holds true for conventions and trade shows. You need to put your best foot forward to attract as many visitors as possible.

We have compiled a list of the most frequently asked convention and trade show questions below.

Q: How can I make my booth stand out from the other booths on the trade show floor?

A: Take a good long look at your audience. Design your trade show booth around them. Show them how your products or services can help solve their toughest challenges and pain points.

Q: What percent of my convention budget should I devote to my trade show booth and printed marketing materials?

A: Factor in around 35% or more of your total budget for the booth design and construction. Outside of leasing the trade show space, the booth and various display accouterments will likely be your second largest expense. Don’t forget to factor in printed marketing materials into your budget.

Q: Why should I exhibit my company at a trade show?

A: If you’ve never exhibited at a trade show, you’re missing out on a potential wealth of new clients and customers. With over 14,000 trade shows occurring annually, you should make an effort to exhibit at least one per year.

Q: I am unsure how to design trade show booths or materials. Where can I get help?

At AlphaGraphics of Alexandria and Arlington, we have several experienced in-house graphic designers on staff. They will sit down with you, learn about your objectives and goals, and then come back with a few mockups for your inspection and approval.

Q: I’m on a limited budget. How can I exhibit at a trade show?

A: While it’s true that it can get rather pricey to exhibit at a convention or trade show—there are a few ways that you can save money. For example, a $25 table from Walmart and a table throw will add a professional touch to any exhibit.

Help for Your Next Alexandria and Arlington V.A. Trade Show

Contact the convention and trade show experts at AlphaGraphics of Alexandria and Arlington for more tips and tricks. If you’re looking to exhibit at a trade show this year or need help with your design, get in contact with the experts at AlphaGraphics of Alexandria and Arlington.

Contact us today at (703) 549-2432 or email us at US635@alphagraphics.com to learn more about the Postcard design and printing options that AlphaGraphics in Alexandria and Arlington offers!

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